VOL. XCIV, NO. 247

★ FINANCIAL TOOLS & SERVICES DIRECTORY ★

PRICE: 5 CENTS

Tuesday, October 28, 2025

Tool Comparison

CB Insights vs Visualping comparison

Compare pricing, supported platforms, categories, and standout capabilities to decide which tool fits your workflow.

Quick takeaways

CB Insights adds Data APIs, Screeners, Data Visualizations, Acquisitions, and Newsletters coverage that Visualping skips.

Visualping includes Alerts, News, Regulatory Filings Monitoring, APIs & SDKs, Webhooks, and Zapier / Make categories that CB Insights omits.

Visualping keeps a free entry point that CB Insights lacks.

CB Insights ships a mobile app. Visualping is web/desktop only.

In depth comparison

CB Insights

cbinsights.com

An enterprise-grade market intelligence platform covering both private and public companies. CB Insights combines company profiles, deal tracking, and predictive scoring with AI-powered search and visual analytics. APIs and enterprise integrations (Salesforce, Excel, Snowflake, Microsoft 365 Copilot) are available on paid plans. A 10-day free trial is offered for new users.

Platforms

WebMobileAPI

Pricing

Subscription

Quick highlights

Global company intelligence platform covering private and public companies, investors, deals, and M&A activity.
APIs and enterprise data feeds providing structured access to company, funding, and investor datasets.
Microsoft Excel add-in to pull in CB Insights company data, Mosaic Scores, and taxonomies directly into spreadsheets.
Salesforce integration to embed company and investor insights into CRM workflows.
Microsoft 365 Copilot Graph Connector to surface CB Insights data directly inside Copilot experiences.

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Visualping

visualping.io

Website change‑detection and alerting. Supports visual, text and element/HTML (‘web’) compare modes, actions to log in/fill forms/scroll/wait/execute scripts, PDF monitoring, high‑frequency checks (as fast as 2 minutes on paid tiers), and multi‑channel notifications (email, SMS, Slack, Microsoft Teams, Google Chat, Discord, RSS, webhooks). Business plans add bulk job import/management, reporting (scheduled), and API/webhooks for integration. AI features (‘Important Alerts’) classify/ summarize changes so teams only see what matters.

Platforms

WebAPI

Pricing

FreeSubscription

Quick highlights

Compare modes: visual (screenshot diffs), text changes, and element/HTML (‘web’) targeting; select a specific area or element to track.
Action tools to monitor behind logins and interact with pages: type, click, dropdown select, scroll, wait, cookie pass, JavaScript ‘script’ actions; supports iFrames.
Monitor PDFs directly or indirectly (watch a listing page for changing PDF versions).
AI ‘Important Alerts’ to flag/summarize only relevant changes; premium Visual Analyzer for image‑change intelligence (Solutions tier).
Notifications via Email/SMS/Slack/MS Teams/Google Chat/Discord/RSS, plus webhooks; Google Sheets integration via webhook; Slack private‑channel support.

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Where they differ

CB Insights

Distinct strengths include:

Data APIs Screeners Data Visualizations Acquisitions Newsletters

Global company intelligence platform covering private and public companies, investors, deals, and M&A activity.
APIs and enterprise data feeds providing structured access to company, funding, and investor datasets.
Microsoft Excel add-in to pull in CB Insights company data, Mosaic Scores, and taxonomies directly into spreadsheets.
Salesforce integration to embed company and investor insights into CRM workflows.

Visualping

Distinct strengths include:

Alerts News Regulatory Filings Monitoring APIs & SDKs Webhooks Zapier / Make

Compare modes: visual (screenshot diffs), text changes, and element/HTML (‘web’) targeting; select a specific area or element to track.
Action tools to monitor behind logins and interact with pages: type, click, dropdown select, scroll, wait, cookie pass, JavaScript ‘script’ actions; supports iFrames.
Monitor PDFs directly or indirectly (watch a listing page for changing PDF versions).
AI ‘Important Alerts’ to flag/summarize only relevant changes; premium Visual Analyzer for image‑change intelligence (Solutions tier).

Feature-by-feature breakdown

Attribute	CB Insights	Visualping
Categories Which research workflows each platform targets	Shared: Sheets / Excel Add-ins, AI Unique: Data APIs, Screeners, Data Visualizations, Acquisitions, Newsletters	Shared: Sheets / Excel Add-ins, AI Unique: Alerts, News, Regulatory Filings Monitoring, APIs & SDKs, Webhooks, Zapier / Make
Asset types Supported asset classes and universes	Stocks, Other	Stocks, ETFs, Mutual Funds, Closed-End Funds, Bonds, Options, Futures, Commodities, Currencies, Cryptos, Real Estate, Funds
Experience levels Who each product is built for	Beginner, Intermediate, Advanced	Beginner, Intermediate, Advanced
Platforms Where you can access the product	Web, Mobile, API	Web, API
Pricing High-level pricing models	Subscription	Free, Subscription
Key features Core capabilities called out by each vendor	Unique Global company intelligence platform covering private and public companies, investors, deals, and M&A activity. APIs and enterprise data feeds providing structured access to company, funding, and investor datasets. Microsoft Excel add-in to pull in CB Insights company data, Mosaic Scores, and taxonomies directly into spreadsheets. Salesforce integration to embed company and investor insights into CRM workflows. Microsoft 365 Copilot Graph Connector to surface CB Insights data directly inside Copilot experiences. Snowflake data delivery with feeds optimized for AI and analytics use cases.	Unique Compare modes: visual (screenshot diffs), text changes, and element/HTML (‘web’) targeting; select a specific area or element to track. Action tools to monitor behind logins and interact with pages: type, click, dropdown select, scroll, wait, cookie pass, JavaScript ‘script’ actions; supports iFrames. Monitor PDFs directly or indirectly (watch a listing page for changing PDF versions). AI ‘Important Alerts’ to flag/summarize only relevant changes; premium Visual Analyzer for image‑change intelligence (Solutions tier). Notifications via Email/SMS/Slack/MS Teams/Google Chat/Discord/RSS, plus webhooks; Google Sheets integration via webhook; Slack private‑channel support. Business: bulk import & bulk edit, workspaces/labels, reports (HTML/CSV/Excel) with scheduling; alert on website errors; advanced scheduling windows.
Tested Verified by hands-on testing inside Find My Moat	Not yet	Not yet
Editor pick Featured inside curated shortlists	Standard listing	Standard listing

Frequently Asked Questions

Which workflows do CB Insights and Visualping both support?

Both platforms cover Sheets / Excel Add-ins, and AI workflows, so you can research those use cases in either tool before digging into the feature differences below.

Which tool offers a free plan?

Visualping offers a free entry point, while CB Insights requires a paid subscription. Review the pricing table to see how the paid tiers compare.

Which tool has mobile access?

CB Insights ships a dedicated mobile experience, while Visualping focuses on web or desktop access.

What unique strengths set the two platforms apart?

CB Insights differentiates itself with Global company intelligence platform covering private and public companies, investors, deals, and M&A activity., APIs and enterprise data feeds providing structured access to company, funding, and investor datasets., and Microsoft Excel add-in to pull in CB Insights company data, Mosaic Scores, and taxonomies directly into spreadsheets., whereas Visualping stands out for Compare modes: visual (screenshot diffs), text changes, and element/HTML (‘web’) targeting; select a specific area or element to track., Action tools to monitor behind logins and interact with pages: type, click, dropdown select, scroll, wait, cookie pass, JavaScript ‘script’ actions; supports iFrames., and Monitor PDFs directly or indirectly (watch a listing page for changing PDF versions)..

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Stay on top of related tools

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