VOL. XCIV, NO. 247

★ FINANCIAL TOOLS & SERVICES DIRECTORY ★

PRICE: 5 CENTS

Sunday, October 5, 2025

View Sensor TowerView Unusual WhalesBack to Home

Head-to-head

Sensor Tower vs Unusual Whales comparison

Compare pricing, supported platforms, categories, and standout capabilities to decide which tool fits your workflow.

Quick takeaways

Sensor Tower adds App & Website Traffic coverage that Unusual Whales skips.

Unusual Whales includes Screeners, Options & Derivatives, Portfolio, Paper Trading, Dark Pool & Off-Exchange, Alerts, News, US Government Trades, Insider Data, 13F, Data APIs, Education, Calendar, and Dividends categories that Sensor Tower omits.

Sensor Tower highlights: App download estimates and advertising intelligence, with insights into audience and market share., App performance tracking for ASO workflows, including keyword opportunities, competitive benchmarking, and Apple Search Ads analysis. Free sign-ups provide limited access., and Usage insights built from panel data, showing daily and hourly patterns such as retention, time spent, and session frequency..

Unusual Whales is known for: Live options flow across all US options exchanges, with a status indicator so you know the feed is healthy., Dark-pool tape plus ‘Dark Pool Levels’ to surface recent prints and ticker-specific liquidity zones., and Options and stock screeners with filters for premium, volume, open interest, IV rank, and common technicals..

Unusual Whales offers mobile access, which Sensor Tower skips.

Sensor Tower logo

Sensor Tower

sensortower.com

Mobile app and web intelligence platform covering downloads, usage, advertising, and audience trends. A limited free tier is available, while enterprise add-ons include App Teardown and expanded ASO capabilities such as unlimited keyword tracking and custom alerts. Data is delivered via Connect APIs and scheduled feeds with daily refreshes, available in CSV/Parquet and through Snowflake integration.

Platforms

Web
API

Pricing

Free
Subscription

Quick highlights

  • App download estimates and advertising intelligence, with insights into audience and market share.
  • App performance tracking for ASO workflows, including keyword opportunities, competitive benchmarking, and Apple Search Ads analysis. Free sign-ups provide limited access.
  • Usage insights built from panel data, showing daily and hourly patterns such as retention, time spent, and session frequency.
  • Advertising insights covering share of voice across networks, creative tracking, and messaging trends.
  • Web Insights module that measures cross-platform behavior across desktop web, mobile web, and apps, with deduplicated user benchmarking.

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Unusual Whales logo

Unusual Whales

unusualwhales.com

Editor’s pick Hands-on review

Real-time options flow and dark-pool analytics built for active traders. Free plans view delayed data; paid tiers stream live flow, with annual plans unlocking data downloads. The public API is sold separately, and “Periscope” (market-wide SPX exposure) is available as an add-on.

Platforms

Web
Mobile
API

Pricing

Free
Subscription

Quick highlights

  • Live options flow across all US options exchanges, with a status indicator so you know the feed is healthy.
  • Dark-pool tape plus ‘Dark Pool Levels’ to surface recent prints and ticker-specific liquidity zones.
  • Options and stock screeners with filters for premium, volume, open interest, IV rank, and common technicals.
  • Options Profit Calculator to model multi-leg strategies, Greeks, and payoff P/L.
  • Paper trading for both stocks and options to test ideas without risk.

Community votes (overall)

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Overlap

Shared focus areas

1 overlap

Both tools cover this research theme.

Where they differ

Sensor Tower

Distinct strengths include:

App & Website Traffic
  • App download estimates and advertising intelligence, with insights into audience and market share.
  • App performance tracking for ASO workflows, including keyword opportunities, competitive benchmarking, and Apple Search Ads analysis. Free sign-ups provide limited access.
  • Usage insights built from panel data, showing daily and hourly patterns such as retention, time spent, and session frequency.
  • Advertising insights covering share of voice across networks, creative tracking, and messaging trends.

Unusual Whales

Distinct strengths include:

Screeners
Options & Derivatives
Portfolio
Paper Trading
Dark Pool & Off-Exchange
Alerts
News
US Government Trades
  • Live options flow across all US options exchanges, with a status indicator so you know the feed is healthy.
  • Dark-pool tape plus ‘Dark Pool Levels’ to surface recent prints and ticker-specific liquidity zones.
  • Options and stock screeners with filters for premium, volume, open interest, IV rank, and common technicals.
  • Options Profit Calculator to model multi-leg strategies, Greeks, and payoff P/L.

Feature-by-feature breakdown

AttributeSensor TowerUnusual Whales
Categories

Which research workflows each platform targets

Shared: APIs & SDKs

Unique: App & Website Traffic

Shared: APIs & SDKs

Unique: Screeners, Options & Derivatives, Portfolio, Paper Trading, Dark Pool & Off-Exchange, Alerts, News, US Government Trades, Insider Data, 13F, Data APIs, Education, Calendar, Dividends

Asset types

Supported asset classes and universes

Other

Stocks, ETFs, Options

Experience levels

Who each product is built for

Beginner, Intermediate, Advanced

Beginner, Intermediate, Advanced

Platforms

Where you can access the product

Web, API

Web, Mobile, API

Pricing

High-level pricing models

Free, Subscription

Free, Subscription

Key features

Core capabilities called out by each vendor

Unique

  • App download estimates and advertising intelligence, with insights into audience and market share.
  • App performance tracking for ASO workflows, including keyword opportunities, competitive benchmarking, and Apple Search Ads analysis. Free sign-ups provide limited access.
  • Usage insights built from panel data, showing daily and hourly patterns such as retention, time spent, and session frequency.
  • Advertising insights covering share of voice across networks, creative tracking, and messaging trends.
  • Web Insights module that measures cross-platform behavior across desktop web, mobile web, and apps, with deduplicated user benchmarking.
  • Connect APIs and scheduled feeds with daily updates, available in CSV or Parquet formats, and direct integration with Snowflake.

Unique

  • Live options flow across all US options exchanges, with a status indicator so you know the feed is healthy.
  • Dark-pool tape plus ‘Dark Pool Levels’ to surface recent prints and ticker-specific liquidity zones.
  • Options and stock screeners with filters for premium, volume, open interest, IV rank, and common technicals.
  • Options Profit Calculator to model multi-leg strategies, Greeks, and payoff P/L.
  • Paper trading for both stocks and options to test ideas without risk.
  • Portfolio Manager with broker linking for IBKR, tastytrade, Fidelity, and Robinhood.
Tested

Verified by hands-on testing inside Find My Moat

Not yet

Yes

Editor pick

Featured inside curated shortlists

Standard listing

Highlighted

Frequently Asked Questions

Which workflows do Sensor Tower and Unusual Whales both support?

Both platforms cover APIs & SDKs workflows, so you can research those use cases in either tool before digging into the feature differences below.

Do Sensor Tower and Unusual Whales require subscriptions?

Both Sensor Tower and Unusual Whales keep freemium access with optional paid upgrades, so you can trial each platform before committing.

Which tool has mobile access?

Unusual Whales ships a dedicated mobile experience, while Sensor Tower focuses on web or desktop access.

What unique strengths set the two platforms apart?

Sensor Tower differentiates itself with App download estimates and advertising intelligence, with insights into audience and market share., App performance tracking for ASO workflows, including keyword opportunities, competitive benchmarking, and Apple Search Ads analysis. Free sign-ups provide limited access., and Usage insights built from panel data, showing daily and hourly patterns such as retention, time spent, and session frequency., whereas Unusual Whales stands out for Live options flow across all US options exchanges, with a status indicator so you know the feed is healthy., Dark-pool tape plus ‘Dark Pool Levels’ to surface recent prints and ticker-specific liquidity zones., and Options and stock screeners with filters for premium, volume, open interest, IV rank, and common technicals..

Keep exploring

Stay on top of related tools

Browse the categories and profiles that overlap most with this comparison to round out your shortlist.

Curation & Accuracy

This directory blends AI‑assisted discovery with human curation. Entries are reviewed, edited, and organized with the goal of expanding coverage and sharpening quality over time. Your feedback helps steer improvements (because no single human can capture everything all at once).

Details change. Pricing, features, and availability may be incomplete or out of date. Treat listings as a starting point and verify on the provider’s site before making decisions. If you spot an error or a gap, send a quick note and I’ll adjust.