VOL. XCIV, NO. 247

★ FINANCIAL TOOLS & SERVICES DIRECTORY ★

PRICE: 5 CENTS

Sunday, October 19, 2025

Head-to-head

The Wall Street Journal (WSJ) vs Zacks (Zacks.com) comparison

Compare pricing, supported platforms, categories, and standout capabilities to decide which tool fits your workflow.

Quick takeaways

The Wall Street Journal (WSJ) adds Dividends, Financials, and Analyst Recommendations coverage that Zacks (Zacks.com) skips.

Zacks (Zacks.com) includes Screeners, ETF Screeners, Watchlist, Portfolio, Scores, ETF Overview, ETF Performance, ETF Holdings, and Transcripts categories that The Wall Street Journal (WSJ) omits.

The Wall Street Journal (WSJ) highlights: Comprehensive business and markets reporting, plus a Market Data Center spanning indexes, stocks, bonds, commodities, currencies, and mutual funds., Built-in calendars, including a downloadable U.S. economic calendar and an earnings calendar within Market Data., and Market lists and stats such as 52-week highs/lows, analyst upgrades/downgrades, and dividend pages..

Zacks (Zacks.com) is known for: Zacks Rank system (#1–#5) and Zacks Industry Rank shown on company pages., Style Scores across Value, Growth, and Momentum factors., and Stock, ETF, and mutual fund screeners with hundreds of filters..

The Wall Street Journal (WSJ) logo

The Wall Street Journal (WSJ)

wsj.com

Global business and markets coverage with a deep Market Data Center. Many articles and tools sit behind a WSJ Digital subscription, though some newsletters remain free. Market data pages attribute pricing and fundamentals to FactSet and Dow Jones Market Data; U.S. last-sale quotes are via Nasdaq, and other quotes may be delayed.

Platforms

Web
Mobile

Pricing

Free
Subscription

Quick highlights

  • Comprehensive business and markets reporting, plus a Market Data Center spanning indexes, stocks, bonds, commodities, currencies, and mutual funds.
  • Built-in calendars, including a downloadable U.S. economic calendar and an earnings calendar within Market Data.
  • Market lists and stats such as 52-week highs/lows, analyst upgrades/downgrades, and dividend pages.
  • Company quote pages with financial statements, historical charts, and related news.
  • Research & Ratings pages that summarize analyst recommendations, earnings estimates, and price targets for many tickers.

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Zacks (Zacks.com) logo

Zacks (Zacks.com)

zacks.com

Hands-on review

Equity and fund research platform best known for the Zacks Rank system, Style Scores, and detailed earnings analysis. Free users get access to basic screeners and research pages, while Premium unlocks the full #1 Rank list, Equity Research Reports, and 45+ premium screens. The Earnings ESP filter is exclusive to Premium, and Zacks Ultimate bundles all of the firm’s private portfolios. The mobile app includes subscriber alerts and real-time ECN quotes.

Platforms

Web
Mobile

Pricing

Free
Subscription

Quick highlights

  • Zacks Rank system (#1–#5) and Zacks Industry Rank shown on company pages.
  • Style Scores across Value, Growth, and Momentum factors.
  • Stock, ETF, and mutual fund screeners with hundreds of filters.
  • Per-ticker pages with analyst forecasts, price targets, and earnings estimates.
  • Unique Price-Consensus-EPS Surprise charts that map historical estimate accuracy and surprises.

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Overlap

Shared focus areas

5 overlaps

Mutual strengths include News, Alerts, and Calendar plus 2 more areas.

Where they differ

The Wall Street Journal (WSJ)

Distinct strengths include:

  • Comprehensive business and markets reporting, plus a Market Data Center spanning indexes, stocks, bonds, commodities, currencies, and mutual funds.
  • Built-in calendars, including a downloadable U.S. economic calendar and an earnings calendar within Market Data.
  • Market lists and stats such as 52-week highs/lows, analyst upgrades/downgrades, and dividend pages.
  • Company quote pages with financial statements, historical charts, and related news.

Zacks (Zacks.com)

Distinct strengths include:

  • Zacks Rank system (#1–#5) and Zacks Industry Rank shown on company pages.
  • Style Scores across Value, Growth, and Momentum factors.
  • Stock, ETF, and mutual fund screeners with hundreds of filters.
  • Per-ticker pages with analyst forecasts, price targets, and earnings estimates.

Feature-by-feature breakdown

AttributeThe Wall Street Journal (WSJ)Zacks (Zacks.com)
Categories

Which research workflows each platform targets

Shared: News, Alerts, Calendar, Analyst Forecasts, Analyst Price Targets

Unique: Dividends, Financials, Analyst Recommendations

Shared: News, Alerts, Calendar, Analyst Forecasts, Analyst Price Targets

Unique: Screeners, ETF Screeners, Watchlist, Portfolio, Scores, ETF Overview, ETF Performance, ETF Holdings, Transcripts

Asset types

Supported asset classes and universes

Stocks, ETFs, Mutual Funds, Bonds, Commodities, Currencies

Stocks, ETFs, Mutual Funds

Experience levels

Who each product is built for

Beginner, Intermediate, Advanced

Beginner, Intermediate, Advanced

Platforms

Where you can access the product

Web, Mobile

Web, Mobile

Pricing

High-level pricing models

Free, Subscription

Free, Subscription

Key features

Core capabilities called out by each vendor

Unique

  • Comprehensive business and markets reporting, plus a Market Data Center spanning indexes, stocks, bonds, commodities, currencies, and mutual funds.
  • Built-in calendars, including a downloadable U.S. economic calendar and an earnings calendar within Market Data.
  • Market lists and stats such as 52-week highs/lows, analyst upgrades/downgrades, and dividend pages.
  • Company quote pages with financial statements, historical charts, and related news.
  • Research & Ratings pages that summarize analyst recommendations, earnings estimates, and price targets for many tickers.
  • Alerts and newsletters manageable via WSJ apps and the Customer Center, with support for email and mobile push.

Unique

  • Zacks Rank system (#1–#5) and Zacks Industry Rank shown on company pages.
  • Style Scores across Value, Growth, and Momentum factors.
  • Stock, ETF, and mutual fund screeners with hundreds of filters.
  • Per-ticker pages with analyst forecasts, price targets, and earnings estimates.
  • Unique Price-Consensus-EPS Surprise charts that map historical estimate accuracy and surprises.
  • Earnings Calendar with upcoming and historical quarterly results.
Tested

Verified by hands-on testing inside Find My Moat

Not yet

Yes

Editor pick

Featured inside curated shortlists

Standard listing

Standard listing

Frequently Asked Questions

Which workflows do The Wall Street Journal (WSJ) and Zacks (Zacks.com) both support?

Both platforms cover News, Alerts, Calendar, Analyst Forecasts, and Analyst Price Targets workflows, so you can research those use cases in either tool before digging into the feature differences below.

Do The Wall Street Journal (WSJ) and Zacks (Zacks.com) require subscriptions?

Both The Wall Street Journal (WSJ) and Zacks (Zacks.com) keep freemium access with optional paid upgrades, so you can trial each platform before committing.

How can you access The Wall Street Journal (WSJ) and Zacks (Zacks.com)?

Both The Wall Street Journal (WSJ) and Zacks (Zacks.com) support web and mobile access, making it easy to keep tabs on research away from the desk.

What unique strengths set the two platforms apart?

The Wall Street Journal (WSJ) differentiates itself with Comprehensive business and markets reporting, plus a Market Data Center spanning indexes, stocks, bonds, commodities, currencies, and mutual funds., Built-in calendars, including a downloadable U.S. economic calendar and an earnings calendar within Market Data., and Market lists and stats such as 52-week highs/lows, analyst upgrades/downgrades, and dividend pages., whereas Zacks (Zacks.com) stands out for Zacks Rank system (#1–#5) and Zacks Industry Rank shown on company pages., Style Scores across Value, Growth, and Momentum factors., and Stock, ETF, and mutual fund screeners with hundreds of filters..

Curation & Accuracy

This directory blends AI‑assisted discovery with human curation. Entries are reviewed, edited, and organized with the goal of expanding coverage and sharpening quality over time. Your feedback helps steer improvements (because no single human can capture everything all at once).

Details change. Pricing, features, and availability may be incomplete or out of date. Treat listings as a starting point and verify on the provider’s site before making decisions. If you spot an error or a gap, send a quick note and I’ll adjust.