WIDE MOAT STOCKS COMPARISON

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Stock Comparison

Automatic Data Processing, Inc. vs Intuit Inc.

Compare moat strength, market structure, and segment coverage to understand how each company defends its edge.

Automatic Data Processing, Inc.

ADP · NASDAQ

Market cap (USD)$111B
Gross margin (TTM)48.2%
Operating margin (TTM)18.6%
Net margin (TTM)20.1%
SectorTechnology
IndustrySoftware - Application
CountryUS
Data as of2026-08-23
Moat score
69/ 100

Weighted average of segment moat scores, combining moat strength, durability, confidence, market structure, pricing power, and market share.

Full stock profile

Dive deeper into Automatic Data Processing, Inc.'s moat claims, evidence, and risks.

View ADP analysis

Intuit Inc.

INTU · NASDAQ

Market cap (USD)$91B
Gross margin (TTM)81.3%
Operating margin (TTM)27.4%
Net margin (TTM)21.3%
SectorTechnology
IndustrySoftware - Application
CountryUS
Data as of2026-08-23
Moat score
87/ 100

Partial score covering 63% of segment weight.

Weighted average of segment moat scores, combining moat strength, durability, confidence, market structure, pricing power, and market share.

Full stock profile

Dive deeper into Intuit Inc.'s moat claims, evidence, and risks.

View INTU analysis

Comparison highlights

  • Segment focus: Automatic Data Processing, Inc. has 2 segments (67.5% in Employer Services); Intuit Inc. has 4 segments (60% in Global Business Solutions).
  • Primary market structure: Competitive vs Oligopoly. Pricing power: Moderate vs Strong.
  • Moat breadth: Automatic Data Processing, Inc. has 5 moat types across 4 domains; Intuit Inc. has 3 across 2.

Primary market context

Automatic Data Processing, Inc.

Employer Services

Market

Payroll processing and cloud HCM (HR, time, talent, tax, benefits) software and outsourcing

Geography

Global

Customer

Businesses (SMB to large enterprise)

Role

SaaS and managed services provider

Revenue share

67.5%

Intuit Inc.

Global Business Solutions

Market

Small and mid-market business financial management, payroll, payments/capital, and marketing automation software (QuickBooks ecosystem + Mailchimp)

Geography

Global

Customer

Small businesses, mid-market businesses, and accounting/bookkeeping professionals

Role

SaaS platform operator and payments/embedded-finance enabler

Revenue share

60%

Side-by-side metrics

Automatic Data Processing, Inc.
Intuit Inc.
Ticker / Exchange
ADP - NASDAQ
INTU - NASDAQ
Market cap (USD)
$111B
$91B
Gross margin (TTM)
48.2%
81.3%
Operating margin (TTM)
18.6%
27.4%
Net margin (TTM)
20.1%
21.3%
Sector
Technology
Technology
Industry
Software - Application
Software - Application
HQ country
US
US
Primary segment
Employer Services
Global Business Solutions
Market structure
Competitive
Oligopoly
Market share
n/a
n/a
HHI estimate
n/a
n/a
Pricing power
Moderate
Strong
Moat score
69 / 100
87 / 100 (partial, 63% coverage)
Moat domains
Demand, Legal, Supply, Financial
Demand, Network
Last update
2026-09-05
2026-09-05

Moat coverage

Shared moat types

No overlap yet.

Automatic Data Processing, Inc. strengths

Switching Costs GeneralCompliance AdvantageScale Economies Unit CostFloat PrepaymentRegulated Standards Pipe

Intuit Inc. strengths

Suite BundlingEcosystem ComplementsData Workflow Lockin

Segment mix

Automatic Data Processing, Inc. segments

Full profile >

Employer Services

Competitive

67.5%

Professional Employer Organization (PEO) Services

Competitive

32.5%

Intuit Inc. segments

Full profile >

Global Business Solutions

Oligopoly

60%

TurboTax Consumer Tax

Oligopoly

24.7%

Credit Karma

Competitive

12.3%

ProTax

Oligopoly

3%

Act on this comparison

Turn a two-stock debate into a systemSee the systematic rankings that surface stocks like ADP and INTU, with backtests and current holdings.

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Curation & Accuracy

This directory blends AI‑assisted discovery with human curation. Entries are reviewed, edited, and organized with the goal of expanding coverage and sharpening quality over time. Your feedback helps steer improvements (because no single human can capture everything all at once).

Details change. Pricing, features, and availability may be incomplete or out of date. Treat listings as a starting point and verify on the provider’s site before making decisions. If you spot an error or a gap, send a quick note and I’ll adjust.