VOL. XCIV, NO. 247

★ FINANCIAL TOOLS & SERVICES DIRECTORY ★

PRICE: 5 CENTS

Sunday, October 19, 2025

Head-to-head

ETF Central vs OpenBB comparison

Compare pricing, supported platforms, categories, and standout capabilities to decide which tool fits your workflow.

Quick takeaways

ETF Central adds ETF Screeners, ETF Comparison, Money Flow, ETF Fundamentals, Watchlist, Education, Videos, and Courses & Certs coverage that OpenBB skips.

OpenBB includes APIs & SDKs, Sheets / Excel Add-ins, Custom Dashboards, Data APIs, IPO, Dividends, Splits, Interest Rates, GDP, Inflation Rates, Unemployment Rates, Commitment of Traders (COT), Dark Pool & Off-Exchange, Options & Derivatives, Quant, Financials, Transcripts, Analyst Forecasts, Analyst Price Targets, Regulatory Filings Monitoring, AI, and AI Chat categories that ETF Central omits.

ETF Central highlights: ETF Screener with Trackinsight’s Thematic Taxonomy presets and filters., Compare ETFs side‑by‑side across performance, liquidity, risk, exposure, holdings., and Segments dashboard showing movers by performance and fund flows with time toggles..

OpenBB is known for: REST API and Python client with JSON-serializable endpoints; local API deployment supported., Wide coverage across equities, ETFs, options, fixed income, macroeconomics, news, transcripts, and regulatory filings., and Command-line interface (successor to the legacy OpenBB Terminal) plus Python workflows..

ETF Central logo

ETF Central

etfcentral.com

Free, NYSE‑partnered portal by Trackinsight for U.S. ETFs (~3,000). Features include a taxonomy‑driven ETF screener, side‑by‑side comparison (performance/liquidity/risk/exposure/holdings), ‘Segments on the move’ (flows & performance), a personal Watchlist with one‑click Excel export, timely news (incl. VettaFi bylines), the ETF U education library, podcasts, and a path to the ETF Institute (CETF). No public API or trading/execution.

Platforms

Web

Pricing

Free

Quick highlights

  • ETF Screener with Trackinsight’s Thematic Taxonomy presets and filters.
  • Compare ETFs side‑by‑side across performance, liquidity, risk, exposure, holdings.
  • Segments dashboard showing movers by performance and fund flows with time toggles.
  • Watchlist: track up to 100 ETFs, customize 27 columns, and export to Excel.
  • Latest ETF news stream (includes VettaFi authors), plus a dedicated Podcasts page.

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OpenBB logo

OpenBB

openbb.co

Open-source data and analytics platform with a REST API, Python SDK, and an enterprise workspace for custom dashboards and apps. The free Community plan includes unlimited dashboards and 20 AI Copilot queries per day. Pro adds collaboration features, Excel integration, secure deployment (VPC/on-prem), and export options. Infrastructure is SOC 2 Type II certified, with SSO support and a public status page.

Platforms

Web
API

Pricing

Free
Subscription

Quick highlights

  • REST API and Python client with JSON-serializable endpoints; local API deployment supported.
  • Wide coverage across equities, ETFs, options, fixed income, macroeconomics, news, transcripts, and regulatory filings.
  • Command-line interface (successor to the legacy OpenBB Terminal) plus Python workflows.
  • Workspace dashboards and apps with customizable widgets; unlimited dashboards on the Community tier.
  • OpenBB Copilot AI chat that integrates dashboard widgets as context and supports attachments (PDF, CSV, XLSX).

Community votes (overall)

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Overlap

Shared focus areas

5 overlaps

Mutual strengths include Data Visualizations, ETF Overview, and ETF Performance plus 2 more areas.

Where they differ

ETF Central

Distinct strengths include:

  • ETF Screener with Trackinsight’s Thematic Taxonomy presets and filters.
  • Compare ETFs side‑by‑side across performance, liquidity, risk, exposure, holdings.
  • Segments dashboard showing movers by performance and fund flows with time toggles.
  • Watchlist: track up to 100 ETFs, customize 27 columns, and export to Excel.

OpenBB

Distinct strengths include:

  • REST API and Python client with JSON-serializable endpoints; local API deployment supported.
  • Wide coverage across equities, ETFs, options, fixed income, macroeconomics, news, transcripts, and regulatory filings.
  • Command-line interface (successor to the legacy OpenBB Terminal) plus Python workflows.
  • Workspace dashboards and apps with customizable widgets; unlimited dashboards on the Community tier.

Feature-by-feature breakdown

AttributeETF CentralOpenBB
Categories

Which research workflows each platform targets

Shared: Data Visualizations, ETF Overview, ETF Performance, ETF Holdings, News

Unique: ETF Screeners, ETF Comparison, Money Flow, ETF Fundamentals, Watchlist, Education, Videos, Courses & Certs

Shared: Data Visualizations, ETF Overview, ETF Performance, ETF Holdings, News

Unique: APIs & SDKs, Sheets / Excel Add-ins, Custom Dashboards, Data APIs, IPO, Dividends, Splits, Interest Rates, GDP, Inflation Rates, Unemployment Rates, Commitment of Traders (COT), Dark Pool & Off-Exchange, Options & Derivatives, Quant, Financials, Transcripts, Analyst Forecasts, Analyst Price Targets, Regulatory Filings Monitoring, AI, AI Chat

Asset types

Supported asset classes and universes

ETFs

Stocks, ETFs, Options, Futures, Bonds, Commodities, Currencies, Cryptos

Experience levels

Who each product is built for

Beginner, Intermediate, Advanced

Beginner, Intermediate, Advanced

Platforms

Where you can access the product

Web

Web, API

Pricing

High-level pricing models

Free

Free, Subscription

Key features

Core capabilities called out by each vendor

Unique

  • ETF Screener with Trackinsight’s Thematic Taxonomy presets and filters.
  • Compare ETFs side‑by‑side across performance, liquidity, risk, exposure, holdings.
  • Segments dashboard showing movers by performance and fund flows with time toggles.
  • Watchlist: track up to 100 ETFs, customize 27 columns, and export to Excel.
  • Latest ETF news stream (includes VettaFi authors), plus a dedicated Podcasts page.
  • ETF U education hub and linkout to The ETF Institute (CETF certification).

Unique

  • REST API and Python client with JSON-serializable endpoints; local API deployment supported.
  • Wide coverage across equities, ETFs, options, fixed income, macroeconomics, news, transcripts, and regulatory filings.
  • Command-line interface (successor to the legacy OpenBB Terminal) plus Python workflows.
  • Workspace dashboards and apps with customizable widgets; unlimited dashboards on the Community tier.
  • OpenBB Copilot AI chat that integrates dashboard widgets as context and supports attachments (PDF, CSV, XLSX).
  • Community plan includes 20 Copilot queries/day; Pro adds Excel Add-in, data export, team roles and sharing, and SSO (Azure/Google).
Tested

Verified by hands-on testing inside Find My Moat

Not yet

Not yet

Editor pick

Featured inside curated shortlists

Standard listing

Standard listing

Frequently Asked Questions

Which workflows do ETF Central and OpenBB both support?

Both platforms cover Data Visualizations, ETF Overview, ETF Performance, ETF Holdings, and News workflows, so you can research those use cases in either tool before digging into the feature differences below.

Do ETF Central and OpenBB require subscriptions?

Both ETF Central and OpenBB keep freemium access with optional paid upgrades, so you can trial each platform before committing.

How can you access ETF Central and OpenBB?

Both ETF Central and OpenBB prioritize web or desktop access. Investors wanting a mobile-first workflow may need to rely on responsive web views.

What unique strengths set the two platforms apart?

ETF Central differentiates itself with ETF Screener with Trackinsight’s Thematic Taxonomy presets and filters., Compare ETFs side‑by‑side across performance, liquidity, risk, exposure, holdings., and Segments dashboard showing movers by performance and fund flows with time toggles., whereas OpenBB stands out for REST API and Python client with JSON-serializable endpoints; local API deployment supported., Wide coverage across equities, ETFs, options, fixed income, macroeconomics, news, transcripts, and regulatory filings., and Command-line interface (successor to the legacy OpenBB Terminal) plus Python workflows..

Curation & Accuracy

This directory blends AI‑assisted discovery with human curation. Entries are reviewed, edited, and organized with the goal of expanding coverage and sharpening quality over time. Your feedback helps steer improvements (because no single human can capture everything all at once).

Details change. Pricing, features, and availability may be incomplete or out of date. Treat listings as a starting point and verify on the provider’s site before making decisions. If you spot an error or a gap, send a quick note and I’ll adjust.