Google Finance adds News, Stock Comparison, Data Visualizations, Financials, ETF Overview, and ETF Holdings coverage that Interactive Brokers skips.
VOL. XCIV, NO. 247
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Monday, October 6, 2025
Head-to-head
Google Finance vs Interactive Brokers comparison
Compare pricing, supported platforms, categories, and standout capabilities to decide which tool fits your workflow.
Quick takeaways
Interactive Brokers includes Brokerage, Paper Trading, Advanced Order Types, Smart/Direct Routing, Order Book / Level II, APIs & SDKs, Data APIs, Risk Metrics (VaR/ES/Drawdown), Scenario & Stress Tests, Performance Attribution, and Options & Derivatives categories that Google Finance omits.
Google Finance highlights: Custom watchlists to follow securities and markets, with tailored news feeds for tracked symbols., Simple portfolio tools: add holdings with quantity, cost basis, and date; convert watchlists to portfolios; experiment with simulated “playground” portfolios; switch portfolio currency., and Performance tracking with one-day and total returns, plus portfolio value charts. Comparisons are based on time-weighted rate of return (TWR)..
Interactive Brokers is known for: Single universal account providing access to around 160 markets across 36 countries and 28 currencies., More than 100 order types and algos, including Bracket, OCO, and OCA, with either SMART routing or direct exchange routing., and Market depth (Level II) and full order book views via Trader Workstation (TWS)..
Google Finance has a free tier, while Interactive Brokers requires a paid plan.
Interactive Brokers offers mobile access, which Google Finance skips.
Google Finance
google.com
Free web portal for quotes, charts, news, watchlists, and simple portfolio tracking. Portfolios can include stocks, mutual funds, ETFs, and crypto, with returns shown using time-weighted calculations. Data freshness varies by source: some exchanges stream in real time, while others are delayed (e.g., 15 minutes for many equities, 10 minutes for CME futures, end-of-day for mutual funds). Currency and crypto quotes update every few minutes. Google Sheets supports the GOOGLEFINANCE() function for live data pulls, though no public REST API is offered.
Categories
Platforms
Pricing
Quick highlights
- Custom watchlists to follow securities and markets, with tailored news feeds for tracked symbols.
- Simple portfolio tools: add holdings with quantity, cost basis, and date; convert watchlists to portfolios; experiment with simulated “playground” portfolios; switch portfolio currency.
- Performance tracking with one-day and total returns, plus portfolio value charts. Comparisons are based on time-weighted rate of return (TWR).
- Interactive charts, quotes, and aggregated financial news across global markets.
- Coverage across multiple asset classes with varied latency: U.S. equities often real-time, international equities typically 15-minute delay, futures about 10 minutes, crypto and currencies ~3 minutes, and mutual funds end-of-day.
Community votes (overall)
Interactive Brokers
interactivebrokers.co.uk
A global, multi-asset direct-access broker with coverage across 160 markets in 36 countries and 28 currencies. Crypto trading and some services vary by region (IBKR Crypto is powered by Paxos or Zero Hash where supported). Client APIs include the Client Portal Web API and TWS API; retail users authenticate via the local Client Portal Gateway, while OAuth2 applies to approved web integrations.
Categories
Platforms
Pricing
Quick highlights
- Single universal account providing access to around 160 markets across 36 countries and 28 currencies.
- More than 100 order types and algos, including Bracket, OCO, and OCA, with either SMART routing or direct exchange routing.
- Market depth (Level II) and full order book views via Trader Workstation (TWS).
- Advanced options analytics with Greeks, implied volatility curves, and a 3D volatility surface viewer.
- Risk Navigator for real-time portfolio risk, Value-at-Risk, and what-if scenario analysis.
Community votes (overall)
Shared focus areas
2 overlapsMutual strengths include Watchlist, and Portfolio.
Where they differ
Google Finance
Distinct strengths include:
- Custom watchlists to follow securities and markets, with tailored news feeds for tracked symbols.
- Simple portfolio tools: add holdings with quantity, cost basis, and date; convert watchlists to portfolios; experiment with simulated “playground” portfolios; switch portfolio currency.
- Performance tracking with one-day and total returns, plus portfolio value charts. Comparisons are based on time-weighted rate of return (TWR).
- Interactive charts, quotes, and aggregated financial news across global markets.
Interactive Brokers
Distinct strengths include:
- Single universal account providing access to around 160 markets across 36 countries and 28 currencies.
- More than 100 order types and algos, including Bracket, OCO, and OCA, with either SMART routing or direct exchange routing.
- Market depth (Level II) and full order book views via Trader Workstation (TWS).
- Advanced options analytics with Greeks, implied volatility curves, and a 3D volatility surface viewer.
Feature-by-feature breakdown
Attribute | Google Finance | Interactive Brokers |
---|---|---|
Categories Which research workflows each platform targets | Shared: Watchlist, Portfolio Unique: News, Stock Comparison, Data Visualizations, Financials, ETF Overview, ETF Holdings | Shared: Watchlist, Portfolio Unique: Brokerage, Paper Trading, Advanced Order Types, Smart/Direct Routing, Order Book / Level II, APIs & SDKs, Data APIs, Risk Metrics (VaR/ES/Drawdown), Scenario & Stress Tests, Performance Attribution, Options & Derivatives |
Asset types Supported asset classes and universes | Stocks, ETFs, Mutual Funds, Currencies, Cryptos, Futures, Bonds | Stocks, ETFs, Options, Futures, Bonds, Mutual Funds, Currencies, Commodities, Cryptos |
Experience levels Who each product is built for | Beginner, Intermediate, Advanced | Beginner, Intermediate, Advanced |
Platforms Where you can access the product | Web | Web, Mobile, Desktop, API |
Pricing High-level pricing models | Free | Other |
Key features Core capabilities called out by each vendor | Unique
| Unique
|
Tested Verified by hands-on testing inside Find My Moat | Yes | Yes |
Editor pick Featured inside curated shortlists | Highlighted | Highlighted |
Frequently Asked Questions
Which workflows do Google Finance and Interactive Brokers both support?
Both platforms cover Watchlist, and Portfolio workflows, so you can research those use cases in either tool before digging into the feature differences below.
Which tool offers a free plan?
Google Finance offers a free entry point, while Interactive Brokers requires a paid subscription. Review the pricing table to see how the paid tiers compare.
Which tool has mobile access?
Interactive Brokers ships a dedicated mobile experience, while Google Finance focuses on web or desktop access.
What unique strengths set the two platforms apart?
Google Finance differentiates itself with Custom watchlists to follow securities and markets, with tailored news feeds for tracked symbols., Simple portfolio tools: add holdings with quantity, cost basis, and date; convert watchlists to portfolios; experiment with simulated “playground” portfolios; switch portfolio currency., and Performance tracking with one-day and total returns, plus portfolio value charts. Comparisons are based on time-weighted rate of return (TWR)., whereas Interactive Brokers stands out for Single universal account providing access to around 160 markets across 36 countries and 28 currencies., More than 100 order types and algos, including Bracket, OCO, and OCA, with either SMART routing or direct exchange routing., and Market depth (Level II) and full order book views via Trader Workstation (TWS)..
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Curation & Accuracy
This directory blends AI‑assisted discovery with human curation. Entries are reviewed, edited, and organized with the goal of expanding coverage and sharpening quality over time. Your feedback helps steer improvements (because no single human can capture everything all at once).
Details change. Pricing, features, and availability may be incomplete or out of date. Treat listings as a starting point and verify on the provider’s site before making decisions. If you spot an error or a gap, send a quick note and I’ll adjust.