VOL. XCIV, NO. 247

★ FINANCIAL TOOLS & SERVICES DIRECTORY ★

PRICE: 5 CENTS

Wednesday, December 3, 2025

Tool Comparison

OpenBB vs Sensor Tower comparison

Compare pricing, supported platforms, categories, and standout capabilities to decide which tool fits your workflow.

Quick takeaways

OpenBB adds Sheets / Excel Add-ins, Custom Dashboards, Data APIs, News, IPO, Dividends, Splits, Interest Rates, GDP, Inflation Rates, Unemployment Rates, Commitment of Traders (COT), Dark Pool & Off-Exchange, Data Visualizations, Options & Derivatives, Quant, Financials, Transcripts, ETF Overview, ETF Performance, ETF Holdings, Analyst Forecasts, Analyst Price Targets, Regulatory Filings Monitoring, AI, and AI Chat coverage that Sensor Tower skips.

Sensor Tower includes App & Website Traffic categories that OpenBB omits.

In depth comparison

OpenBB

openbb.co

Open-source data and analytics platform with a REST API, Python SDK, and an enterprise workspace for custom dashboards and apps. The free Community plan includes unlimited dashboards and 20 AI Copilot queries per day. Pro adds collaboration features, Excel integration, secure deployment (VPC/on-prem), and export options. Infrastructure is SOC 2 Type II certified, with SSO support and a public status page.

Platforms

WebAPI

Pricing

FreeSubscription

Quick highlights

REST API and Python client with JSON-serializable endpoints; local API deployment supported.
Wide coverage across equities, ETFs, options, fixed income, macroeconomics, news, transcripts, and regulatory filings.
Command-line interface (successor to the legacy OpenBB Terminal) plus Python workflows.
Workspace dashboards and apps with customizable widgets; unlimited dashboards on the Community tier.
OpenBB Copilot AI chat that integrates dashboard widgets as context and supports attachments (PDF, CSV, XLSX).

Community votes (overall)

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Sensor Tower

sensortower.com

Mobile app and web intelligence platform covering downloads, usage, advertising, and audience trends. A limited free tier is available, while enterprise add-ons include App Teardown and expanded ASO capabilities such as unlimited keyword tracking and custom alerts. Data is delivered via Connect APIs and scheduled feeds with daily refreshes, available in CSV/Parquet and through Snowflake integration.

Platforms

WebAPI

Pricing

FreeSubscription

Quick highlights

App download estimates and advertising intelligence, with insights into audience and market share.
App performance tracking for ASO workflows, including keyword opportunities, competitive benchmarking, and Apple Search Ads analysis. Free sign-ups provide limited access.
Usage insights built from panel data, showing daily and hourly patterns such as retention, time spent, and session frequency.
Advertising insights covering share of voice across networks, creative tracking, and messaging trends.
Web Insights module that measures cross-platform behavior across desktop web, mobile web, and apps, with deduplicated user benchmarking.

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Where they differ

OpenBB

Distinct strengths include:

Sheets / Excel Add-ins Custom Dashboards Data APIs News IPO Dividends Splits Interest Rates

REST API and Python client with JSON-serializable endpoints; local API deployment supported.
Wide coverage across equities, ETFs, options, fixed income, macroeconomics, news, transcripts, and regulatory filings.
Command-line interface (successor to the legacy OpenBB Terminal) plus Python workflows.
Workspace dashboards and apps with customizable widgets; unlimited dashboards on the Community tier.

Sensor Tower

Distinct strengths include:

App & Website Traffic

App download estimates and advertising intelligence, with insights into audience and market share.
App performance tracking for ASO workflows, including keyword opportunities, competitive benchmarking, and Apple Search Ads analysis. Free sign-ups provide limited access.
Usage insights built from panel data, showing daily and hourly patterns such as retention, time spent, and session frequency.
Advertising insights covering share of voice across networks, creative tracking, and messaging trends.

Feature-by-feature breakdown

Attribute	OpenBB	Sensor Tower
Categories Which research workflows each platform targets	Shared: APIs & SDKs Unique: Sheets / Excel Add-ins, Custom Dashboards, Data APIs, News, IPO, Dividends, Splits, Interest Rates, GDP, Inflation Rates, Unemployment Rates, Commitment of Traders (COT), Dark Pool & Off-Exchange, Data Visualizations, Options & Derivatives, Quant, Financials, Transcripts, ETF Overview, ETF Performance, ETF Holdings, Analyst Forecasts, Analyst Price Targets, Regulatory Filings Monitoring, AI, AI Chat	Shared: APIs & SDKs Unique: App & Website Traffic
Asset types Supported asset classes and universes	Stocks, ETFs, Options, Futures, Bonds, Commodities, Currencies, Cryptos	Other
Experience levels Who each product is built for	Beginner, Intermediate, Advanced	Beginner, Intermediate, Advanced
Platforms Where you can access the product	Web, API	Web, API
Pricing High-level pricing models	Free, Subscription	Free, Subscription
Key features Core capabilities called out by each vendor	Unique REST API and Python client with JSON-serializable endpoints; local API deployment supported. Wide coverage across equities, ETFs, options, fixed income, macroeconomics, news, transcripts, and regulatory filings. Command-line interface (successor to the legacy OpenBB Terminal) plus Python workflows. Workspace dashboards and apps with customizable widgets; unlimited dashboards on the Community tier. OpenBB Copilot AI chat that integrates dashboard widgets as context and supports attachments (PDF, CSV, XLSX). Community plan includes 20 Copilot queries/day; Pro adds Excel Add-in, data export, team roles and sharing, and SSO (Azure/Google).	Unique App download estimates and advertising intelligence, with insights into audience and market share. App performance tracking for ASO workflows, including keyword opportunities, competitive benchmarking, and Apple Search Ads analysis. Free sign-ups provide limited access. Usage insights built from panel data, showing daily and hourly patterns such as retention, time spent, and session frequency. Advertising insights covering share of voice across networks, creative tracking, and messaging trends. Web Insights module that measures cross-platform behavior across desktop web, mobile web, and apps, with deduplicated user benchmarking. Connect APIs and scheduled feeds with daily updates, available in CSV or Parquet formats, and direct integration with Snowflake.
Tested Verified by hands-on testing inside Find My Moat	Not yet	Not yet
Editor pick Featured inside curated shortlists	Standard listing	Standard listing

Frequently Asked Questions

Which workflows do OpenBB and Sensor Tower both support?

Both platforms cover APIs & SDKs workflows, so you can research those use cases in either tool before digging into the feature differences below.

Do OpenBB and Sensor Tower require subscriptions?

Both OpenBB and Sensor Tower keep freemium access with optional paid upgrades, so you can trial each platform before committing.

How can you access OpenBB and Sensor Tower?

Both OpenBB and Sensor Tower prioritize web or desktop access. Investors wanting a mobile-first workflow may need to rely on responsive web views.

What unique strengths set the two platforms apart?

OpenBB differentiates itself with REST API and Python client with JSON-serializable endpoints; local API deployment supported., Wide coverage across equities, ETFs, options, fixed income, macroeconomics, news, transcripts, and regulatory filings., and Command-line interface (successor to the legacy OpenBB Terminal) plus Python workflows., whereas Sensor Tower stands out for App download estimates and advertising intelligence, with insights into audience and market share., App performance tracking for ASO workflows, including keyword opportunities, competitive benchmarking, and Apple Search Ads analysis. Free sign-ups provide limited access., and Usage insights built from panel data, showing daily and hourly patterns such as retention, time spent, and session frequency..

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