★ BEST INVESTING TOOLS COMPARISON ★
VOL. XCIV, NO. 247
Tool details checked July 17, 2026
Tool Comparison
BUX vs E*TRADE from Morgan Stanley
Pick BUX if
BUX
Transaction-priced · Fees vary by offer and jurisdiction · Mobile
Pick E*TRADE from Morgan Stanley if
E*TRADE from Morgan Stanley
Transaction-priced · Fees vary by offer and jurisdiction · Web · Mobile · Desktop
- You care about advanced order types and options, things BUX doesn't offer
- You've outgrown the basics and want pro-level depth
Skip both if: Neither one clicks with how you research; there are strong third options.
See alternativesOutbound links may include affiliate or sponsor codes.
Our take
The bottom line
BUX and E*TRADE from Morgan Stanley cover a lot of the same ground (4 shared categories, including brokerage, portfolio, and watchlist), so for the basics you won't go far wrong with either. On paper they're closely matched, so let pricing, platform fit, and the details below break the tie.
What readers say
BUX
Vote once to reveal the community verdict.
E*TRADE from Morgan Stanley
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Key differences at a glance
- Global coverage
- BUX
- Desktop app
- E*TRADE from Morgan Stanley
- Asset coverage
- E*TRADE from Morgan StanleyAdds options and bonds
See for yourself
How they stack up
The side-by-side table: pricing, platforms, data, and coverage at a glance.ShowHide
How they stack up
The side-by-side table: pricing, platforms, data, and coverage at a glance.| Attribute | ||
|---|---|---|
| Pricing & plans | ||
Starting price | Transaction-priced · Fees vary by offer and jurisdiction | Transaction-priced · Fees vary by offer and jurisdiction |
Free tier | No | No |
Free trial | — | — |
| Platforms & access | ||
Web app | No | Yes |
Desktop app | No | Yes |
Mobile app | Yes | Yes |
API access | No | No |
| Audience & fit | ||
Experience level | Beginner, Intermediate | Beginner, Intermediate, Advanced |
Best for | — | — |
Categories covered | 4 | 6 |
Regions | Europe | North America |
| Try it | Visit BUX | Visit E*TRADE from Morgan Stanley |
Where each one shines
What BUX and E*TRADE from Morgan Stanley each do best.ShowHide
Where each one shines
What BUX and E*TRADE from Morgan Stanley each do best.What BUX does best
- European and U.S. stocks, ETFs and ETCs through a mobile brokerage account.
- Fractional stocks, ETFs and ETCs through market orders and Investment Plans.
- Commission-free monthly Investment Plan purchase execution on all three tiers.
- Basic, Plus and Prime tiers with distinct order allowances, service fees and FX markups.
- Interest-bearing ABN AMRO Clearing Bank cash on Plus and Prime under current limits.
What E*TRADE from Morgan Stanley does best
- Self-directed taxable, IRA, custodial, education, trust, estate, and eligible business accounts.
- E*TRADE and Power E*TRADE web, desktop, and mobile trading workflows.
- Stocks, ETFs, options, mutual funds, bonds, CDs, and selected fractional listed securities.
- ACH, wire, check, direct-deposit, and brokerage-transfer funding methods.
- Default FDIC Bank Deposit Program sweep with tiered variable APY.
Every detail we compared
Every tracked attribute for BUX and E*TRADE from Morgan Stanley, side by side.ShowHide
Every detail we compared
Every tracked attribute for BUX and E*TRADE from Morgan Stanley, side by side.| Attribute | ||
|---|---|---|
| Coverage & fit | ||
Asset types | StocksETFs | StocksETFsOptionsBondsMutual Funds |
Experience | BeginnerIntermediate | BeginnerIntermediateAdvanced |
Regions | Europe | North America |
Coverage details | 8 countriesIdentifiers: Ticker and ISIN | Identifiers: Ticker and CUSIP |
| Access & integrations | ||
Export formats | PDF | CSVPDF |
| Plans & trust | ||
Vendor & support | BUX B.V.Country: NetherlandsSupport: Chat and Email | Morgan Stanley Smith Barney LLCCountry: United StatesSupport: Phone |
Green tags are exclusive to that tool in this comparison.
What you'll actually pay
Plans, billing, trials, and per-month pricing for both tools.ShowHide
What you'll actually pay
Plans, billing, trials, and per-month pricing for both tools.| Tier | ||
|---|---|---|
| Free plan | Free“BUX Basic” | — |
| Entry paid plan | €2.99/mo“BUX Plus” | — |
| Top plan | €7.99/mo“BUX Prime” | — |
Questions we keep getting
What's the difference between BUX and E*TRADE from Morgan Stanley?
BUX leans toward brokerage, portfolio, and watchlist, while E*TRADE from Morgan Stanley puts more weight on brokerage, portfolio, and watchlist. They overlap in 4 categories, so for most people it comes down to workflow preference and price.
How much do BUX and E*TRADE from Morgan Stanley cost?
Neither has a free plan; you'll need a paid subscription for the full feature set of either. Check each tool's current plan details before buying.
Which is better for beginners: BUX or E*TRADE from Morgan Stanley?
Honestly, neither is aimed at beginners. Expect a learning curve either way; that's the trade-off for the depth they offer.
Should I choose BUX or E*TRADE from Morgan Stanley?
It depends on what you're after. Pick BUX if you prefer its overall approach; go with E*TRADE from Morgan Stanley if you'd rather have advanced order types and options. And if you only need the basics both share, let price decide.
What asset classes do BUX and E*TRADE from Morgan Stanley cover?
Both cover stocks and ETFs. E*TRADE from Morgan Stanley adds options, bonds, and mutual funds on top.
Which covers international markets: BUX or E*TRADE from Morgan Stanley?
BUX has documented international coverage (Europe), so it's the safer bet if you hold non-US stocks. E*TRADE from Morgan Stanley is more region-specific, mainly North America.
Can I export data from BUX and E*TRADE from Morgan Stanley?
E*TRADE from Morgan Stanley exports to CSV. BUX is stingier about getting data out.
Can I track my portfolio with BUX or E*TRADE from Morgan Stanley?
Yes, both do portfolio tracking: holdings, performance, and allocation in one place.
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Curation & Accuracy
This directory blends AI‑assisted discovery with human curation. Entries are reviewed, edited, and organized with the goal of expanding coverage and sharpening quality over time. Your feedback helps steer improvements (because no single human can capture everything all at once).
Details change. Pricing, features, and availability may be incomplete or out of date. Treat listings as a starting point and verify on the provider’s site before making decisions. If you spot an error or a gap, send a quick note and I’ll adjust.