VOL. XCIV, NO. 247
★ BEST INVESTING TOOLS COMPARISON ★
NO ADVICE
Wednesday, June 3, 2026
Tool Comparison · Wednesday, June 3, 2026
GuruFocus vs Semrush
GuruFocus vs Semrush: which investing tool fits your workflow? Compare pricing, features, platforms, and verdict in seconds.
GuruFocus
gurufocus.com
Best for stock ideas, and screeners
- Pricing
- Free • From $549/yr
- Platforms
- Web, Mobile, API, Other
Semrush
semrush.com
Best for app & website traffic
- Pricing
- Free • Paid plans available
- Platforms
- Web, Mobile, API
Outbound links may include affiliate or sponsor codes.
Comparison snapshot
Who should choose which?
Choose
GuruFocus if…
- You’re a long-term or value-focused investor
- You need global value-investing research platform with historical financial and valuation data, screeners, charts, comparisons, institutional-investor trading histories, executive trading histories, market valuation data, economic indicators, and industry indicators.
- You need large global coverage footprint: gurufocus says it serves more than 1 million users worldwide, covers 100,000 stocks in 100 markets, tracks 8,000+ institutional investors’ trading histories, and tracks 15,000+ mutual fund holdings; api documentation separately describes 60,000+ companies across 9 regions.
- You need all-in-one screener with 500+ filters across fundamentals, valuation, profitability, growth, dividends, guru holdings, insider trades, predefined value screens, custom filters, saved screens, downloadable results, and portfolio workflow integration.
Choose
Semrush if…
- You need traffic analytics tools to examine any website’s visitors, sources, engagement metrics, and competitive benchmarks.
- You need rich api suite: standard api for seo toolkit business users, trends api, listing management api for semrush local users, and map rank tracker api. current versions support api key and oauth 2.0 flows depending on endpoint family.
- You need api consumption billed in ‘units’ per request or per line of data. historical queries cost more; some apis like listing management and map rank tracker are excluded from unit billing.
- You need flexible exports in csv, excel, and pdf across tools. position tracking and site audit modules generate pdf reports; position tracking also supports direct google sheets export.
Consider alternatives if…
- You want broader category coverage in one tool.
- Neither pricing tier fits your budget.
Side-by-side feature breakdown
| Attribute | GuruFocus | Semrush |
|---|---|---|
Asset types | StocksETFsBondsMutual FundsOptionsFundsOther | Other |
Experience | BeginnerIntermediateAdvanced | BeginnerIntermediateAdvanced |
Regions | North AmericaEuropeAPACLatAmMiddle EastAfrica | North AmericaEuropeAPACLatAmMiddle EastAfrica |
Data freshness | End of Day | Not specified |
API access | REST | REST |
Export formats | CSVExcelJSON | CSVExcelPDFJSON |
Seen enough? Open either tool and try it now.
Pricing breakdown
Tool
GuruFocus
$45.75/mo
Starting price
Plans & pricing
Tool
Semrush
$139/mo
Starting price
Plans & pricing
Coverage overlap
Categories where both tools offer overlapping coverage.
Categories covered by GuruFocus only.
Community category leaders
Vote sentiment comparison
Loading sentiment chart...
Still deciding? Get hands-on with both — most plans offer a free tier or trial.
Frequently Asked Questions
What's the difference between GuruFocus and Semrush?
GuruFocus focuses on Stock Ideas, Screeners, and ETF Screeners while Semrush specializes in App & Website Traffic, Data APIs, and APIs & SDKs. They overlap in 4 categories, so choose based on your preferred workflow and pricing.
How much do GuruFocus and Semrush cost?
Good news—both GuruFocus and Semrush offer free plans. You can try each platform without commitment and only pay when you need premium features.
Do GuruFocus and Semrush have APIs?
Yes, both platforms offer API access for developers and quants who want to build custom integrations or automate their workflows.
Should I choose GuruFocus or Semrush?
Choose GuruFocus if you need Global value-investing research platform with historical financial and valuation data, screeners, charts, comparisons, institutional-investor trading histories, executive trading histories, market valuation data, economic indicators, and industry indicators., and Large global coverage footprint: GuruFocus says it serves more than 1 million users worldwide, covers 100,000 stocks in 100 markets, tracks 8,000+ institutional investors’ trading histories, and tracks 15,000+ mutual fund holdings; API documentation separately describes 60,000+ companies across 9 regions.. Go with Semrush if Traffic Analytics tools to examine any website’s visitors, sources, engagement metrics, and competitive benchmarks., and Rich API suite: Standard API for SEO Toolkit Business users, Trends API, Listing Management API for Semrush Local users, and Map Rank Tracker API. Current versions support API key and OAuth 2.0 flows depending on endpoint family. better fits how you invest.
What asset classes do GuruFocus and Semrush cover?
Both cover Other. GuruFocus also includes Stocks, ETFs, Bonds, Mutual Funds, Options, and Funds.
Can I export data from GuruFocus and Semrush?
Both platforms let you export data to spreadsheets (CSV, Excel, and JSON). This is useful for custom analysis or record-keeping.
Can GuruFocus or Semrush connect to my broker?
GuruFocus connects with brokers for portfolio syncing. Semrush requires manual portfolio entry or data import.
Which has a better stock screener—GuruFocus or Semrush?
GuruFocus includes a stock screener for finding investment ideas. Semrush focuses on other analytical tools.
Can I track my portfolio with GuruFocus or Semrush?
GuruFocus offers portfolio tracking features. Semrush is more focused on research and analysis.
Other tools you might like
These profiles share overlapping coverage with both sides of this matchup.
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Curation & Accuracy
This directory blends AI‑assisted discovery with human curation. Entries are reviewed, edited, and organized with the goal of expanding coverage and sharpening quality over time. Your feedback helps steer improvements (because no single human can capture everything all at once).
Details change. Pricing, features, and availability may be incomplete or out of date. Treat listings as a starting point and verify on the provider’s site before making decisions. If you spot an error or a gap, send a quick note and I’ll adjust.