Tool Comparison
Marketlog vs Quicken (Simplifi & Classic)
- Paid from
- $79.99/yr, billed annually
- Free plan
- Yes
- Platforms
- Web, Mobile
Best if
- You'd rather start free and only pay if you outgrow it
- You want institutional ownership, data visualizations, and risk metrics.
- You've outgrown the basics and want pro-level depth
- Paid from
- —
- Free plan
- No
- Platforms
- Desktop, Web, Mobile
Best if
- You want tax lots / lot optimization, capital gains estimator, and downloadable tax reports.
Pick Marketlog if
Marketlog
Free • From $79.99/yr, billed annually · Web · Mobile
- You'd rather start free and only pay if you outgrow it
- You want institutional ownership, data visualizations, and risk metrics.
- You've outgrown the basics and want pro-level depth
Pick Quicken (Simplifi & Classic) if
Quicken (Simplifi & Classic)
Subscription · Desktop · Web · Mobile
- You want tax lots / lot optimization, capital gains estimator, and downloadable tax reports.
Skip both if: Neither one clicks with how you research; there are strong third options.
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Our take
The bottom line
Marketlog and Quicken (Simplifi & Classic) cover a lot of the same ground (6 shared categories, including portfolio, watchlist, and news), so for the basics you won't go far wrong with either. Marketlog simply does more: 18 categories to Quicken (Simplifi & Classic)'s 9, including institutional ownership, data visualizations, and risk metrics. Quicken (Simplifi & Classic) counters by keeping things simpler.
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Marketlog
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Key differences at a glance
- Free plan
- Marketlog
- Free trial
- Marketlog7 days
- Broader coverage
- Marketlog18 vs 9 categories
- Desktop app
- Quicken (Simplifi & Classic)
- Global coverage
- Marketlog
What Marketlog does best
- Portfolio tracking for stocks, ETFs, options, bonds, funds, forex, crypto, indices, and other assets on web, iOS, and Android.
- Enter transactions manually or connect supported brokerage and bank accounts through Marketlog's data provider.
- Broker and bank connectivity for 2,000+ supported institutions, with examples such as Fidelity, E*TRADE, Vanguard, Schwab, Interactive Brokers, and Robinhood.
- Monitor gains, drawdowns, returns, diversification, goals, target allocation, benchmarking, and daily or weekly portfolio email updates.
- Automatic dividend tracking, dividend calendars, upcoming payment alerts, and yield notifications.
What Quicken (Simplifi & Classic) does best
- Aggregate investment, retirement, brokerage, bank, credit, loan, and other household accounts across supported financial institutions.
- Simplifi on web and mobile for investment dashboards with holdings, balances, IRR, TWR, real-time prices, and a news feed based on owned securities.
- Quicken Classic desktop for deeper investment views, including performance, realized gains, asset-class grouping, account grouping, and historical snapshots.
- Portfolio Analyzer in US Classic Windows reports average annual return, asset allocation, standard-deviation-based risk, largest holdings, account concentration, and tax implications.
- Portfolio X-Ray in US Classic Premier or Business & Personal on Windows looks through mutual funds, ETFs, and equity funds to show underlying stock exposure.
Side by side
Pricing comparison
See for yourself
Side by side
Price, platforms, data, and market coverage.ShowHide
Side by side
| Attribute | ||
|---|---|---|
| Pricing & plans | ||
Starting price | Free • From $79.99/yr, billed annually | Subscription |
Free tier | Yes | No |
Free trial | 7 days | — |
Plan limits | 21 limits: Free: portfolios: Unlimited, Free: holdings: Unlimited +19 more | 7 limits: Quicken Business & Personal: businesses: 10, Quicken Classic Deluxe: observed offer: 40% off the first year shown September 24, 2026; generic pricing page... +5 more |
| Platforms & access | ||
Web app | Yes | Yes |
Desktop app | No | Yes |
Mobile app | Yes | Yes |
API access | No | No |
Broker sync | Yes | Yes |
Integrations | Yodlee, Fidelity Investments +5 more | TurboTax |
| Audience & fit | ||
Experience level | Beginner, Intermediate, Advanced | Beginner, Intermediate |
Best for | Retail Traders, Pro Retail +4 more | Retail Traders and Long-term Investors |
Categories covered | 18 | 9 |
Regions | North America, Europe, APAC, LatAm, Middle East, Africa | North America |
| Data & capabilities | ||
Data quality | 5 signals: Latency: Real-time and End of Day, Granularity: Minute and EOD +3 more | 5 signals: Latency: Real-time and End of Day, Granularity: EOD +3 more |
Data partners | Yodlee and Third-party data licensors | — |
Capabilities | 3 signals: Monte Carlo, Broker sync +1 more | 4 signals: Broker sync, Tax lots +2 more |
Security | Encryption at rest and Encryption in transit | Encryption at rest and Encryption in transit |
| Try it | Visit Marketlog | Visit Quicken (Simplifi & Classic) |
Standout features
The best features of Marketlog and Quicken (Simplifi & Classic).ShowHide
Standout features
What Marketlog does best
- Portfolio tracking for stocks, ETFs, options, bonds, funds, forex, crypto, indices, and other assets on web, iOS, and Android.
- Enter transactions manually or connect supported brokerage and bank accounts through Marketlog's data provider.
- Broker and bank connectivity for 2,000+ supported institutions, with examples such as Fidelity, E*TRADE, Vanguard, Schwab, Interactive Brokers, and Robinhood.
- Monitor gains, drawdowns, returns, diversification, goals, target allocation, benchmarking, and daily or weekly portfolio email updates.
- Automatic dividend tracking, dividend calendars, upcoming payment alerts, and yield notifications.
What Quicken (Simplifi & Classic) does best
- Aggregate investment, retirement, brokerage, bank, credit, loan, and other household accounts across supported financial institutions.
- Simplifi on web and mobile for investment dashboards with holdings, balances, IRR, TWR, real-time prices, and a news feed based on owned securities.
- Quicken Classic desktop for deeper investment views, including performance, realized gains, asset-class grouping, account grouping, and historical snapshots.
- Portfolio Analyzer in US Classic Windows reports average annual return, asset allocation, standard-deviation-based risk, largest holdings, account concentration, and tax implications.
- Portfolio X-Ray in US Classic Premier or Business & Personal on Windows looks through mutual funds, ETFs, and equity funds to show underlying stock exposure.
All details
Every attribute we track for Marketlog and Quicken (Simplifi & Classic).ShowHide
All details
| Attribute | ||
|---|---|---|
| Coverage & fit | ||
Asset types | StocksETFsOptionsBondsFundsCurrenciesCryptosOther | StocksETFsMutual FundsBondsCryptosFunds |
Experience | BeginnerIntermediateAdvanced | BeginnerIntermediate |
Target audience | Retail TradersPro RetailLong-term InvestorsDividend InvestorsDay TradersSwing Traders | Retail TradersLong-term Investors |
Regions | North AmericaEuropeAPACLatAmMiddle EastAfrica | North America |
Coverage details | 26 countriesIdentifiers: Ticker and CUSIP | Countries: US and CAIdentifiers: Ticker |
| Data | ||
Data freshness | Real-timeEnd of Day | Real-timeEnd of Day |
Data granularity | MinuteEOD | EOD |
Pricing sources | VendorManual | Not specified |
Data partners | YodleeThird-party data licensors | Not specified |
| Access & integrations | ||
Import methods | BrokerOAuthManual | Manual |
Integrations | YodleeFidelity InvestmentsE*TRADE from Morgan StanleyVanguardSchwabInteractive BrokersRobinhood | TurboTax |
Export formats | Image | CSVExcel |
| Plans & trust | ||
Security & compliance | Encryption at restEncryption in transit | Encryption at restEncryption in transit |
Capability signals | Monte CarloBroker syncMulti-currency | Broker syncTax lotsMulti-currencyCost basis: FIFO and LIFO |
Vendor & support | Myfxbook Ltd.Country: IsraelSupport: Email | Quicken Inc.Country: USFounded 1983Support: Chat, Phone, and Forum |
Green tags are exclusive to that tool in this comparison.
Pricing
Plans, billing, free trials, and monthly prices.ShowHide
Pricing
| Tier | ||
|---|---|---|
| Free plan | Freeportfolios: Unlimited · holdings: Unlimited · +5 more | — |
| Entry paid plan | $79.99/yrBilled annually≈ $6.67/mo“Plus Annual”portfolios: Unlimited · holdings: Unlimited · +2 more | SubscriptionBilled annually“Quicken Simplifi” |
| Tier 2 | $7.99/moBilled monthly“Plus Monthly”portfolios: Unlimited · holdings: Unlimited · +2 more | SubscriptionBilled annually“Quicken Business & Personal”businesses: 10 |
| Tier 3 | $179.99/yrBilled annually≈ $15/mo“Pro Annual”portfolios: Unlimited · holdings: Unlimited · +1 more | SubscriptionBilled annually“Quicken Classic Deluxe”observed offer: 40% off the first year shown September 24, 2026; generic pricing page... · displayed monthly equivalent: $6.99, billed annually |
| Tier 4 | $17.99/moBilled monthly“Pro Monthly”portfolios: Unlimited · holdings: Unlimited · +1 more | SubscriptionBilled annually“Quicken Classic Premier”observed offer: 40% off the first year shown September 24, 2026; generic pricing page... · displayed monthly equivalent: $7.99, billed annually |
| Tier 5 | — | SubscriptionBilled annually“Quicken Family Enterprise” |
| Top plan | — | SubscriptionBilled annually“Quicken Classic Business & Personal”observed offer: 40% off the first year shown September 24, 2026; generic pricing page... · displayed monthly equivalent: $10.99, billed annually |
| Free trial | 7 days | — |
Questions we keep getting
What's the difference between Marketlog and Quicken (Simplifi & Classic)?
Marketlog leans toward portfolio, watchlist, and institutional ownership, while Quicken (Simplifi & Classic) puts more weight on portfolio, watchlist, and tax lots / lot optimization. They overlap in 6 categories, so for most people it comes down to workflow preference and price.
Is Marketlog or Quicken (Simplifi & Classic) free to use?
Marketlog has a free tier, so you can get started without paying anything. Quicken (Simplifi & Classic) is paid-only. If budget matters, start with Marketlog and see how far it takes you before opening your wallet.
Which is better for beginners: Marketlog or Quicken (Simplifi & Classic)?
Honestly, neither is aimed at beginners. Expect a learning curve either way; that's the trade-off for the depth they offer.
Should I choose Marketlog or Quicken (Simplifi & Classic)?
It depends on what you're after. Pick Marketlog if institutional ownership and data visualizations matter to you; go with Quicken (Simplifi & Classic) if you'd rather have tax lots / lot optimization and capital gains estimator. And if you only need the basics both share, let price decide.
What asset classes do Marketlog and Quicken (Simplifi & Classic) cover?
Both cover stocks, ETFs, bonds, and funds. Marketlog also handles options, currencies, and other. Quicken (Simplifi & Classic) adds mutual funds on top.
Do Marketlog and Quicken (Simplifi & Classic) offer real-time data?
Yes, both serve real-time market data, so either works when timing matters.
Which covers international markets: Marketlog or Quicken (Simplifi & Classic)?
Marketlog has documented international coverage (North America, Europe, APAC, LatAm, and more), so it's the safer bet if you hold non-US stocks. Quicken (Simplifi & Classic) is more region-specific, mainly North America.
Can I export data from Marketlog and Quicken (Simplifi & Classic)?
Quicken (Simplifi & Classic) exports to CSV and Excel. Marketlog is stingier about getting data out.
Can Marketlog or Quicken (Simplifi & Classic) connect to my broker?
Yes, both connect to brokers, so your portfolio syncs automatically instead of you keying in every trade.
Is Marketlog or Quicken (Simplifi & Classic) better for day trading?
Marketlog is the one positioned more for active traders. Quicken (Simplifi & Classic) is the better fit if you care less about fast trading workflows and more about a calmer research process.
Can I track my portfolio with Marketlog or Quicken (Simplifi & Classic)?
Yes, both do portfolio tracking: holdings, performance, and allocation in one place.
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