VOL. XCIV, NO. 247

★ FINANCIAL TOOLS & SERVICES DIRECTORY ★

PRICE: 5 CENTS

Tuesday, October 28, 2025

Tool Comparison

Smartfin vs StockAlert.pro comparison

Compare pricing, supported platforms, categories, and standout capabilities to decide which tool fits your workflow.

Quick takeaways

Smartfin adds Financials, Scores, Transcripts, Checklist, Insider Data, Analyst Price Targets, and AI Business Summary coverage that StockAlert.pro skips.

StockAlert.pro includes Dividends, Screeners, APIs & SDKs, Webhooks, Data APIs, Playbooks & Case Studies, and Blogs categories that Smartfin omits.

In depth comparison

Smartfin

thesmartfin.com

Beginner‑friendly stock research platform focused on fundamentals: visual financials, sector‑adjusted scoring (value/profit/growth/health), AI company snapshots, curated stock lists, and real‑time alerts for insider trades & analyst price‑target changes. US‑stocks centric; no brokerage sync or advanced risk/quant features.

Platforms

Web

Pricing

FreeSubscription

Quick highlights

AI overview cards: plain‑English company summaries with positives/negatives and peer positioning on hover.
Sector‑adjusted scorecards across value, profit, growth, and financial health with peer rankings.
Visual Stock Explorer: 30+ years of fundamentals, 200+ metrics, annual/quarterly toggles, downloadable charts.
Real‑time alerts for insider trades and analyst price‑target changes; customizable watchlists.
Event hub for tracked tickers (earnings, SEC filings, transcripts) and a lightweight research checklist.

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StockAlert.pro

stockalert.pro

Alert‑first platform for stocks & ETFs with 21 configurable alert types (price/technical/volume/fundamental/dividends/time), a daily AI watchlist assistant, and an API with webhooks/SDKs. Free tier supports up to 50 alerts; Premium adds unlimited alerts and SMS. Coverage spans major U.S./European exchanges; market data may be up to ~15‑min delayed per terms.

Platforms

WebAPI

Pricing

FreeSubscription

Quick highlights

21 alert types across price, technical (MA crosses, RSI), volume, fundamentals (P/E & forward P/E), dividends (ex‑date/payment), and time‑based reminders.
Minute‑by‑minute monitoring during regular, pre‑market, and after‑hours sessions; notifications within seconds when conditions are met.
AI analysis that generates long‑form equity write‑ups and suggests 2–5 ‘smart alerts’ you can one‑click activate.
Intelligent watchlist that runs daily AI screens on tracked symbols and refreshes alert signals automatically.
Stocks & ETFs database plus a free ‘Undervalued (P/E)’ screener and a Dividend Calendar.

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Where they differ

Smartfin

Distinct strengths include:

Financials Scores Transcripts Checklist Insider Data Analyst Price Targets AI Business Summary

AI overview cards: plain‑English company summaries with positives/negatives and peer positioning on hover.
Sector‑adjusted scorecards across value, profit, growth, and financial health with peer rankings.
Visual Stock Explorer: 30+ years of fundamentals, 200+ metrics, annual/quarterly toggles, downloadable charts.
Real‑time alerts for insider trades and analyst price‑target changes; customizable watchlists.

StockAlert.pro

Distinct strengths include:

Dividends Screeners APIs & SDKs Webhooks Data APIs Playbooks & Case Studies Blogs

21 alert types across price, technical (MA crosses, RSI), volume, fundamentals (P/E & forward P/E), dividends (ex‑date/payment), and time‑based reminders.
Minute‑by‑minute monitoring during regular, pre‑market, and after‑hours sessions; notifications within seconds when conditions are met.
AI analysis that generates long‑form equity write‑ups and suggests 2–5 ‘smart alerts’ you can one‑click activate.
Intelligent watchlist that runs daily AI screens on tracked symbols and refreshes alert signals automatically.

Feature-by-feature breakdown

Attribute	Smartfin	StockAlert.pro
Categories Which research workflows each platform targets	Shared: Stock Ideas, Data Visualizations, Watchlist, Alerts, Calendar Unique: Financials, Scores, Transcripts, Checklist, Insider Data, Analyst Price Targets, AI Business Summary	Shared: Stock Ideas, Data Visualizations, Watchlist, Alerts, Calendar Unique: Dividends, Screeners, APIs & SDKs, Webhooks, Data APIs, Playbooks & Case Studies, Blogs
Asset types Supported asset classes and universes	Stocks	Stocks, ETFs
Experience levels Who each product is built for	Beginner, Intermediate	Beginner, Intermediate, Advanced
Platforms Where you can access the product	Web	Web, API
Pricing High-level pricing models	Free, Subscription	Free, Subscription
Key features Core capabilities called out by each vendor	Unique AI overview cards: plain‑English company summaries with positives/negatives and peer positioning on hover. Sector‑adjusted scorecards across value, profit, growth, and financial health with peer rankings. Visual Stock Explorer: 30+ years of fundamentals, 200+ metrics, annual/quarterly toggles, downloadable charts. Real‑time alerts for insider trades and analyst price‑target changes; customizable watchlists. Event hub for tracked tickers (earnings, SEC filings, transcripts) and a lightweight research checklist. Curated ‘Stock Lists’ (e.g., top dividend, top AI, top market cap) focused on U.S. markets.	Unique 21 alert types across price, technical (MA crosses, RSI), volume, fundamentals (P/E & forward P/E), dividends (ex‑date/payment), and time‑based reminders. Minute‑by‑minute monitoring during regular, pre‑market, and after‑hours sessions; notifications within seconds when conditions are met. AI analysis that generates long‑form equity write‑ups and suggests 2–5 ‘smart alerts’ you can one‑click activate. Intelligent watchlist that runs daily AI screens on tracked symbols and refreshes alert signals automatically. Stocks & ETFs database plus a free ‘Undervalued (P/E)’ screener and a Dividend Calendar. Developer API: REST + real‑time webhooks, API key auth, official SDKs (TS/JS, Python), Slack app, and n8n node; published endpoints for alerts, watchlists, and webhooks.
Tested Verified by hands-on testing inside Find My Moat	Not yet	Not yet
Editor pick Featured inside curated shortlists	Standard listing	Standard listing

Frequently Asked Questions

Which workflows do Smartfin and StockAlert.pro both support?

Both platforms cover Stock Ideas, Data Visualizations, Watchlist, Alerts, and Calendar workflows, so you can research those use cases in either tool before digging into the feature differences below.

Do Smartfin and StockAlert.pro require subscriptions?

Both Smartfin and StockAlert.pro keep freemium access with optional paid upgrades, so you can trial each platform before committing.

How can you access Smartfin and StockAlert.pro?

Both Smartfin and StockAlert.pro prioritize web or desktop access. Investors wanting a mobile-first workflow may need to rely on responsive web views.

What unique strengths set the two platforms apart?

Smartfin differentiates itself with AI overview cards: plain‑English company summaries with positives/negatives and peer positioning on hover., Sector‑adjusted scorecards across value, profit, growth, and financial health with peer rankings., and Visual Stock Explorer: 30+ years of fundamentals, 200+ metrics, annual/quarterly toggles, downloadable charts., whereas StockAlert.pro stands out for 21 alert types across price, technical (MA crosses, RSI), volume, fundamentals (P/E & forward P/E), dividends (ex‑date/payment), and time‑based reminders., Minute‑by‑minute monitoring during regular, pre‑market, and after‑hours sessions; notifications within seconds when conditions are met., and AI analysis that generates long‑form equity write‑ups and suggests 2–5 ‘smart alerts’ you can one‑click activate..

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