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ServiceNow, Inc. NOW

NYSEApplication softwareFinancials to Jun 30, 2026 · Updated Oct 7, 2026

On Stock Analysis · affiliate link
NOW financials
Moat score
97
ROIC
8.7%
P/E
85.4
EV/EBIT
85.4
FCF yield
3.2%
Dividend yield
0.0%
Market cap
$142.6B

Moat ranks

Score rankTied #17 of 396
Durabilitydurable
Market structureOligopoly
Pricing powerstrong

Balance sheet

6/30/26
$BDec 31Jun 30
Cash3.72.5
Securities2.62.2
Long-term securities3.82.0
Debt1.57.5
Net cash8.6-0.8
Equity13.012.5
Leverage
Debt / EBITDA
2.73×
Debt / equity
0.60×
Leases (6/30/26)
$936M
Capital
Diluted shares
1,034M
Book value / share
$12.10
Price / book
11.4×
Net cash / share
−$0.78
Market cap
$142.6B
Enterprise value
$143.5B

Per-share record

Fiscal years and TTM
Scale
$0$5$10$15'16'17'18'19'20'21'22'23'2412.69'2514.24TTM
Revenue per shareCash flow per share

Key indicators

Latest: Q2 '26
IndicatorLatestVs year agoLast 8 quarters
Revenue growth24.0%+1.6 pts
Operating margin4.1%-7.1 pts
FCF margin11.9%-4.5 pts
Capex / revenue2.9%-3.1 pts
Quarterly renewal rate98.0%0.0 pts
Remaining performance obligations$29.0B+21%
Customers above $5 million ACV658+23%
Current remaining performance obligations$13.2B+21%
AI annual contract value≥$1.0B––

Margins and growth from reported quarters; company KPIs as reported in results releases.

About NOW

ServiceNow sells enterprise workflow software and AI tools, with subscriptions providing 97% of FY2025 revenue. Embedded records, integrations and business processes create switching costs, reinforced by a cross-department suite and delivery partners.

Revenue mix
Subscription products (ServiceNow AI Platform) 97.0%Professional services and other 3.0%
  • Data Workflow Lockin

    Core workflow records, automations and integrations make replacement a large data and process migration project.

  • Suite Bundling

    One platform spans multiple workflow domains, enabling land-and-expand across Technology, Employee, Customer/Industry, and Creator workflows.

  • Ecosystem Complements

    A large partner ecosystem (global SIs, ISVs, cloud partners) expands implementation capacity, industry solutions, and complementary apps, reinforcing platform adoption.

Timeline
  1. Oct 6, 2026

    ServiceNow launched AI Workflow Factory globally and opened Autonomous Engineer early access, with Accenture and Infosys participating. The tools can expand partner implementation capacity, but paid demand is not yet quantified. Source: https://newsroom.servicenow.com/press-releases/details/2026/ServiceNow-launches-AI-Workflow-Factory-to-turn-workflow-improvement-into-a-continuous-agentic-AI-powered-loop/default.aspx

  2. Sep 28, 2026

    An administrative judge granted ServiceNow an extension to answer the John Weis employment-related complaint by October 24, 2026. This procedural order does not decide liability or damages. Source: https://www.justice.gov/eoir/media/1463786/dl?inline=

  3. Sep 1, 2026

    ServiceNow signed a collaboration agreement with Aramco Digital to standardize AI-powered workflows across affiliates in more than 50 countries; no contract revenue value was disclosed. Source: https://newsroom.servicenow.com/press-releases/details/2026/ServiceNow-and-Aramco-Digital-sign-collaboration-agreement-to-enable-AI-powered-enterprise-transformation-at-scale/default.aspx

  4. Jul 22, 2026

    ServiceNow raised FY2026 subscription revenue guidance to $15.760-$15.780 billion, following strong net-new contract value; acquired growth and cloud costs remain important to profit conversion. Source: https://www.sec.gov/Archives/edgar/data/1373715/000137371526000072/erq2fy26.htm

  5. Jun 5, 2026

    ServiceNow applied a hosted-instance security update after suspicious activity concerning unintended access, according to reporting based on its customer bulletin. The size of customer impact and financial losses remain unquantified. Source: https://www.bleepingcomputer.com/news/security/servicenow-discloses-security-incident-exposing-customer-data/amp/

Financial record

Fiscal year2016201720182019202020212022202320242025TTMTrendChange 2016–25
Per share ($)
Revenue1.692.242.933.514.465.807.128.7310.5412.6914.24+25.1%/yr
Cash flow0.190.750.911.251.762.162.683.314.095.205.13+44.2%/yr
Earnings-0.50-0.14-0.030.640.120.230.321.681.371.671.61–
Free cash flow0.040.570.630.911.341.762.142.633.244.334.42+67.3%/yr
Capex0.150.180.280.340.430.390.540.680.860.870.71+21.5%/yr
Dividends0.000.000.000.000.000.000.000.000.000.000.00–
Book value0.660.911.252.162.803.644.947.429.2212.3912.10+38.6%/yr
Diluted shares (M)8238568899861,0121,0161,0181,0281,0421,0471,034+2.7%/yr
Totals ($B)
Revenue1.41.92.63.54.55.97.29.011.013.314.7+28.5%/yr
Operating income-0.4-0.1-0.00.00.20.30.40.81.41.81.7–
Net income-0.4-0.1-0.00.60.10.20.31.71.41.71.7–
Free cash flow0.00.50.60.91.41.82.22.73.44.54.6+71.8%/yr
Buybacks0.00.10.00.00.00.00.00.50.71.83.4–
Dividends0.00.00.00.00.00.00.00.00.00.00.0–
Net cash0.71.01.42.02.93.44.96.68.48.6-0.8+$7.9B
Margins & returns (%)
Gross margin71.373.976.177.078.277.178.378.679.277.574.8+6.2 pts
Operating margin-27.5-3.4-1.61.24.44.44.98.512.413.711.4+41.2 pts
Net margin-29.8-6.1-1.018.12.63.94.519.313.013.211.3+42.9 pts
FCF margin2.525.321.626.030.030.430.030.130.734.131.0+31.6 pts
ROIC-204.5–-12.43.011.510.512.714.420.517.98.7+222.4 pts
Return on equity-76.6-15.0-2.429.54.26.26.522.714.813.513.3+90.0 pts
R&D % of revenue20.519.720.321.622.723.724.423.723.222.322.1+1.8 pts
Stock pay % of revenue22.820.520.919.119.319.219.317.915.914.714.8-8.1 pts
Capex % of revenue8.98.29.59.89.66.87.67.88.16.95.0-2.1 pts

Change uses 2016 and 2025 only: compound annual growth for amounts, points for margins and returns, and the change in amount for net cash. A dash means no 2016 base. Trend shows the fiscal years.

TTM = four quarters to Jun 30, 2026. Per-share values use diluted weighted shares.ROIC = operating income × (1 − 20.0% tax rate, the company's own over three fiscal years excluding one-offs) ÷ (equity + debt − cash and current securities). Returns show a dash when their base is negative or under 10% of revenue. Free cash flow = operating cash flow − capex. Debt is all borrowings; net cash counts long-term securities and excludes leases.

Moat

Moat scorecard

Moat score97
Strength
Confidence
Structure
Oligopoly
Durability
durable
Trajectory
stable
Pricing power
strong
Segments
  • Subscription products (ServiceNow AI Platform)97.0%
    3 claims
  • Professional services and other3.0%
    No moat

Moat claims

Applies to
Subscription products (ServiceNow AI Platform)
Confidence
Durability
durable
Trajectory
stableas of Oct 7, 2026
Why it holds

Core workflow records, automations and integrations make replacement a large data and process migration project. New acquisitions extend the portfolio, but Armis remains available standalone while deeper integration proceeds.

Why stable

Q2 2026 ACV-based renewal returned to 98% from 97% in Q1, and cRPO reached $13.20 billion; embedded workflows remain sticky, although renewal excludes most customer downsizing.

Indicators
  • Annual renewal rate98.0%0.0 pts
  • Quarterly renewal rate98.0%0.0 pts
  • Remaining performance obligations$29.0B+21%
  • Current remaining performance obligations$13.2B+21%
Risks
  • Customers standardize on hyperscaler-native workflow tools
  • Integration layers abstract away ServiceNow-specific data model
  • AI agents reduce dependence on a single workflow UI

Profile change log

  1. Oct 7, 2026 · analyst revision

    The income history separates the $270 million 2016 patent settlements, $574.2 million 2019 Irish tax recognition, $910 million discrete 2023 U.S. tax recognition, $30 million Q2 2025 asset impairment and $37 million Q4 2025 contract termination. Regular stock compensation, acquisition amortization and strategic-investment revaluations remain in reported figures.

  2. Oct 7, 2026 · business change

    ServiceNow launched AI Workflow Factory globally and opened Autonomous Engineer early access, with Accenture and Infosys participating. The tools can expand partner implementation capacity, but paid demand is not yet quantified. Source: https://newsroom.servicenow.com/press-releases/details/2026/ServiceNow-launches-AI-Workflow-Factory-to-turn-workflow-improvement-into-a-continuous-agentic-AI-powered-loop/default.aspx

  3. Oct 7, 2026 · business change

    An administrative judge granted ServiceNow an extension to answer the John Weis employment-related complaint by October 24, 2026. This procedural order does not decide liability or damages. Source: https://www.justice.gov/eoir/media/1463786/dl?inline=

  4. Oct 7, 2026 · business change

    ServiceNow signed a collaboration agreement with Aramco Digital to standardize AI-powered workflows across affiliates in more than 50 countries; no contract revenue value was disclosed. Source: https://newsroom.servicenow.com/press-releases/details/2026/ServiceNow-and-Aramco-Digital-sign-collaboration-agreement-to-enable-AI-powered-enterprise-transformation-at-scale/default.aspx

  5. Oct 7, 2026 · business change

    ServiceNow raised FY2026 subscription revenue guidance to $15.760-$15.780 billion, following strong net-new contract value; acquired growth and cloud costs remain important to profit conversion. Source: https://www.sec.gov/Archives/edgar/data/1373715/000137371526000072/erq2fy26.htm

  6. Oct 7, 2026 · business change

    ServiceNow applied a hosted-instance security update after suspicious activity concerning unintended access, according to reporting based on its customer bulletin. The size of customer impact and financial losses remain unquantified. Source: https://www.bleepingcomputer.com/news/security/servicenow-discloses-security-incident-exposing-customer-data/amp/

  7. Oct 7, 2026 · business change

    ServiceNow completed the Armis acquisition, with $7.637 billion of preliminary purchase consideration in the Q2 filing, adding cyber asset visibility across IT and physical systems. Integration and debt funding increase execution risk. Source: https://www.sec.gov/Archives/edgar/data/1373715/000137371526000076/now-20260630.htm

  8. Oct 7, 2026 · business change

    ServiceNow included AI, data connectivity, workflow execution, security and governance across its commercial tiers. Broader availability can support adoption, while separate AI upsell economics depend on usage and package choice. Source: https://newsroom.servicenow.com/press-releases/details/2026/ServiceNow-moves-beyond-the-sidecar-AI-era-giving-customers-a-complete-AI-native-experience-across-all-products-and-packages/default.aspx

  9. Oct 7, 2026 · business change

    ServiceNow completed the Pyramid Analytics acquisition, adding business intelligence and conversational analytics to enterprise workflows; separate deal consideration is not disclosed in the reviewed release. Source: https://www.servicenow.com/in/workflow/news/pyramid-analytics-expanding-data-driven-ai.html

  10. Oct 7, 2026 · business change

    ServiceNow acquired Veza for $1.237 billion of preliminary consideration, substantially in cash, adding identity access intelligence and security workflows. Source: https://www.sec.gov/Archives/edgar/data/1373715/000137371526000076/now-20260630.htm

  11. Oct 7, 2026 · business change

    ServiceNow completed its five-for-one stock split, changing the share-count basis without changing each shareholder’s proportionate ownership. Source: https://www.sec.gov/Archives/edgar/data/1373715/000137371526000007/now-20251231.htm

  12. Oct 7, 2026 · business change

    ServiceNow acquired Moveworks for $2.407 billion of purchase consideration, adding enterprise search and a virtual-agent interface. This expands employee and customer workflows while increasing integration and amortization costs. Source: https://www.sec.gov/Archives/edgar/data/1373715/000137371526000076/now-20260630.htm

  13. Oct 7, 2026 · business change

    President and COO CJ Desai left ServiceNow after the board found policy violations concerning a possible conflict in a government-contract-related hiring. The DOJ investigation remained unresolved in the July 2026 filing. Source: https://www.sec.gov/Archives/edgar/data/1373715/000137371526000076/now-20260630.htm

  14. Oct 7, 2026 · business change

    ServiceNow settled BMC patent litigation, removing the related dispute and financial obligations; individual settlement amounts were confidential. Source: https://www.sec.gov/Archives/edgar/data/1373715/000137371517000026/now-20161231x10k.htm

  15. Oct 7, 2026 · business change

    ServiceNow settled HPE patent litigation, removing the related dispute and financial obligations; the HPE and BMC settlements together generated a $270 million Q1 charge. Source: https://www.sec.gov/Archives/edgar/data/1373715/000137371517000026/now-20161231x10k.htm

  16. Oct 7, 2026 · analyst revision

    The subscription platform retains strong renewal and expands into AI and security, but lower subscription gross margin and acquisition funding weaken the profit case. The debate now distinguishes retained ACV from expansion and investment-value gains from software operating income. AI pricing notes reflect inclusion across commercial tiers.

  17. Oct 7, 2026 · analyst revision

    FY2025 revenue shares replace the Q2 weights: subscriptions change from 97.241% to 97.025%, and services from 2.759% to 2.975%. Services are now explicitly verified without a moat: their 5% FY2025 and 26% Q2 2026 gross losses, alongside competing implementation partners, do not show a protected profit stream. Including this service revenue at zero lowers the company score from 100 to 97.03 and brings coverage to 100%. Source: FY2025 10-K and Q2 2026 10-Q.

Industry & peers

Peer map

0%10%20%30%40%50%60708090100Moat scoreIndustry medianNOWCRMMSFTORCLSAP

Hover a point for its values; click a peer to compare. Dashed lines: industry medians.

Global enterprise application software

As of Oct 9, 2026
CompetitiveMedium cyclicalityUSD 754B in 2030

Cloud and on-premise business applications including ERP, finance, HCM, CRM, supply chain, procurement, analytics, content management and collaboration, using Apps Run The World's enterprise-applications taxonomy. Excludes implementation consulting, core cloud infrastructure and consumer software; the market is broader than SAP's ERP-centered portfolio or IDC's narrower CRM application market.

StocksMoatGross m.Op. m.
NOW9774.8%11.4%
Industry median317875.3%19.9%
Sector median777564.9%23.6%
All stocks median3987652.9%19.6%

Moat medians cover every stock. Margin medians count only stocks with collected numbers and need at least three.

Drivers & risks

Demand drivers
  • ERP modernization and migration of established customers create cloud demand; systems of record provide a base for adjacent applications.
  • Integrated business data and workflow automation support demand for AI, but paid adoption must justify additional spend. Including AI across existing commercial tiers can broaden adoption, while extra revenue still depends on usage, editions and proven customer outcomes.
  • Compliance, data residency and secure deployment requirements favor vendors with tested enterprise controls and implementation partners.
  • Demand follows business investment and employment; multi-year subscriptions cushion slowdowns, while new deals and migration projects can be delayed.
  • Currency changes affect international revenue translated into dollars or euros; implementation wages, cloud hosting and AI inference costs affect supplier margins. ServiceNow’s Q3 2026 cRPO outlook includes a $35 million currency headwind, while its current cost disclosures show rising cloud and infrastructure spending.
Risks
  • Major migrations reopen vendor choice; Oracle, Microsoft, Workday and specialist applications can displace an incumbent.
  • Interoperability, open data formats, antitrust remedies and data-access litigation reduce some forms of contractual dependence and support pricing power.
  • High interest rates and weak business confidence can delay transformation budgets; debt-funded acquisitions and repurchases also increase supplier financing costs.
  • AI may improve existing applications or let new entrants bypass them; product announcements do not prove adoption or pricing power.
  • Cyber incidents, failed implementations and cloud outages can weaken trust in mission-critical systems. Unresolved government-contract compliance investigations, such as ServiceNow’s July 2026 disclosure, can also affect public-sector trust and procurement access. Healthcare deployments face patient-safety and government oversight requirements; expanding contract ceilings do not resolve delivery risk.

Bulls & bears

Key question · as of Oct 7, 2026

Can ServiceNow turn AI and acquired security breadth into profitable customer expansion while keeping renewal high and delivery costs under control?

Arguments

4 forFaded: weakening or settled6 against

What to watch

  1. 1Quarterly ACV-based renewal and recast large-customer counts
  2. 2cRPO against acquisition contributions and contract duration
  3. 3Subscription gross margin, stock compensation and acquisition-related cash uses

Next check: Q3 2026 results: examine acquisition contribution, renewal, subscription gross margin and cash generation. No results date was found by October 7.

Sources: company filings and dated sources collected for Find My Moat; market cap as of Oct 6, 2026. Not investment advice.

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Moat Score 97/100 by <a href="https://www.findmymoat.com/stocks/XNYS:NOW">Find My Moat</a> (as of September 2026)

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