Tool Comparison
CB Insights vs MacroMicro
- Paid from
- On request
- Free plan
- No
- Platforms
- Web, Mobile, API
Best if
- You do a lot of your research from your phone
- You want sheets / excel add-ins, screeners, and corporate actions & special situations.
- Paid from
- $20/mo
- Free plan
- Yes
- Platforms
- Web, API
Best if
- You'd rather start free and only pay if you outgrow it
- You want ETF screeners, ETF comparison, and which ETF includes this stock?.
Pick CB Insights if
CB Insights
Contact for pricing · Web · Mobile · API
- You do a lot of your research from your phone
- You want sheets / excel add-ins, screeners, and corporate actions & special situations.
Pick MacroMicro if
MacroMicro
Free • From $20/mo · Web · API
- You'd rather start free and only pay if you outgrow it
- You want ETF screeners, ETF comparison, and which ETF includes this stock?.
Skip both if: Neither one clicks with how you research; there are strong third options.
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Our take
The bottom line
CB Insights and MacroMicro cover a lot of the same ground (3 shared categories, APIs & data feeds, data visualizations, and AI research), so for the basics you won't go far wrong with either. MacroMicro simply does more: 14 categories to CB Insights's 7, including ETF screeners, ETF comparison, and which ETF includes this stock?. CB Insights counters by keeping things simpler.
What readers say
CB Insights
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MacroMicro
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Key differences at a glance
- Free plan
- MacroMicro
- Free trial
- MacroMicro7 days
- Broader coverage
- MacroMicro14 vs 7 categories
- Mobile app
- CB Insights
What CB Insights does best
- Research coverage for private and public companies, investors, funding rounds, M&A, business relationships, earnings, markets, and competitive markets.
- Company profiles, market analytics, visual dashboards, deal analysis, and sector tracking to map markets and competitors.
- Mosaic Score and other proprietary measures to evaluate private-company health and growth signals.
- Strategy Terminal, Browser Analyst, ChatCBI, and team-of-agents workflows for AI-assisted scouting, briefs, trend discovery, and market analysis.
- Access to CB Insights data into workflows through Excel, Salesforce, Microsoft 365 Copilot, Snowflake, Zapier, Affinity, A2A, MCP-style, and data-solution integrations where licensed.
What MacroMicro does best
- Tools for exploring a global macro and market database with 40M+ data points, 100+ countries, and coverage across stocks, ETFs, bonds, commodities, currencies, and crypto.
- Macro charts and economic-cycle visualizations to monitor growth, inflation, rates, liquidity, commodities, credit, and cross-asset regimes.
- ETF screening, comparison, and reverse lookup, including tools for finding which ETFs include a given stock.
- The toolbox for arithmetic operators, analytical templates, correlation charts, and basic quantitative backtesting.
- Tracking key dates with the Economic Calendar, including Google and Apple Calendar sync for annual-plan subscribers.
Side by side
Pricing comparison
See for yourself
Side by side
Price, platforms, data, and market coverage.ShowHide
Side by side
| Attribute | ||
|---|---|---|
| Pricing & plans | ||
Starting price | Contact for pricing | Free • From $20/mo |
Free tier | No | Yes |
Free trial | — | 7 days |
Plan limits | 3 limits: Browser Analyst: pricing: Request pricing, Strategy Terminal: pricing: Request pricing +1 more | Business AI (MM Business): downloads per month: 500 and API Essential: calls or downloads per month: 5,000 |
| Platforms & access | ||
Web app | Yes | Yes |
Mobile app | Yes | No |
API access | Yes | Yes |
Broker sync | — | No |
Integrations | Salesforce, Microsoft Excel +6 more | Google Calendar and Apple Calendar |
| Audience & fit | ||
Experience level | Beginner, Intermediate, Advanced | Beginner, Intermediate, Advanced |
Best for | — | — |
Categories covered | 7 | 14 |
Regions | North America, Europe, APAC, LatAm, Middle East, Africa | North America, Europe, APAC, LatAm, Middle East, Africa |
| Data & capabilities | ||
Data quality | — | 3 signals: Latency: End of Day, Granularity: EOD +1 more |
Capabilities | — | 4 signals: Custom formulas, Universe builder +2 more |
| Try it | Visit CB Insights | Visit MacroMicro |
Standout features
The best features of CB Insights and MacroMicro.ShowHide
Standout features
What CB Insights does best
- Research coverage for private and public companies, investors, funding rounds, M&A, business relationships, earnings, markets, and competitive markets.
- Company profiles, market analytics, visual dashboards, deal analysis, and sector tracking to map markets and competitors.
- Mosaic Score and other proprietary measures to evaluate private-company health and growth signals.
- Strategy Terminal, Browser Analyst, ChatCBI, and team-of-agents workflows for AI-assisted scouting, briefs, trend discovery, and market analysis.
- Access to CB Insights data into workflows through Excel, Salesforce, Microsoft 365 Copilot, Snowflake, Zapier, Affinity, A2A, MCP-style, and data-solution integrations where licensed.
What MacroMicro does best
- Tools for exploring a global macro and market database with 40M+ data points, 100+ countries, and coverage across stocks, ETFs, bonds, commodities, currencies, and crypto.
- Macro charts and economic-cycle visualizations to monitor growth, inflation, rates, liquidity, commodities, credit, and cross-asset regimes.
- ETF screening, comparison, and reverse lookup, including tools for finding which ETFs include a given stock.
- The toolbox for arithmetic operators, analytical templates, correlation charts, and basic quantitative backtesting.
- Tracking key dates with the Economic Calendar, including Google and Apple Calendar sync for annual-plan subscribers.
All details
Every attribute we track for CB Insights and MacroMicro.ShowHide
All details
| Attribute | ||
|---|---|---|
| Coverage & fit | ||
Asset types | StocksOther | StocksETFsBondsCommoditiesCurrenciesCryptos |
Experience | BeginnerIntermediateAdvanced | BeginnerIntermediateAdvanced |
Regions | North AmericaEuropeAPACLatAmMiddle EastAfrica | North AmericaEuropeAPACLatAmMiddle EastAfrica |
Coverage details | Not specified | Identifiers: Ticker |
| Data | ||
Data freshness | Not specified | End of Day |
Data granularity | Not specified | EOD |
| Access & integrations | ||
Integrations | SalesforceMicrosoft ExcelMicrosoft 365 CopilotSnowflakeAffinityZapierA2AMCP | Google CalendarApple Calendar |
Export formats | Not specified | CSV |
| Plans & trust | ||
Capability signals | Not specified | Custom formulasUniverse builderCorrelationAI summaries: Transcripts |
Vendor & support | CB Information Services, Inc.Country: United StatesSupport: Email and Phone | MacroMicroCountry: TaiwanSupport: Email |
Curation ratings | Not specified | Methodology 3/5Reliability 4/5UX 4/5 |
Green tags are exclusive to that tool in this comparison.
Pricing
Plans, billing, free trials, and monthly prices.ShowHide
Pricing
| Tier | ||
|---|---|---|
| Free plan | — | Free |
| Entry paid plan | — | $20/mo“MM PRO” |
| Tier 2 | — | $25/mo“MM Prime” |
| Top plan | — | $30/mo“MM Max AI” |
| Custom / enterprise | Contact sales“Browser Analyst”pricing: Request pricing | Contact sales“Business AI (MM Business)”downloads per month: 500 |
| Free trial | — | 7 days |
Alternatives
Free alternatives
Questions we keep getting
What's the difference between CB Insights and MacroMicro?
CB Insights leans toward APIs & data feeds, sheets / excel add-ins, and screeners, while MacroMicro puts more weight on data visualizations, ETF screeners, and ETF comparison. They overlap in 3 categories, so for most people it comes down to workflow preference and price.
Is CB Insights or MacroMicro free to use?
MacroMicro has a free tier, so you can get started without paying anything. CB Insights is paid-only. If budget matters, start with MacroMicro and see how far it takes you before opening your wallet.
Can I use CB Insights or MacroMicro on my phone?
CB Insights lists a dedicated mobile app, so it travels better. MacroMicro doesn't list a dedicated mobile app; its documented access is web and API.
Do CB Insights and MacroMicro have APIs?
Yes, both offer API access, so developers and quants can pull data programmatically or wire up their own integrations.
Should I choose CB Insights or MacroMicro?
It depends on what you're after. Pick CB Insights if sheets / excel add-ins and screeners matter to you; go with MacroMicro if you'd rather have ETF screeners and ETF comparison. And if you only need the basics both share, let price decide.
What asset classes do CB Insights and MacroMicro cover?
Both cover stocks. CB Insights also handles other. MacroMicro adds ETFs, bonds, and commodities on top.
Can I export data from CB Insights and MacroMicro?
MacroMicro exports to CSV. CB Insights is stingier about getting data out.
Which has a better stock screener: CB Insights or MacroMicro?
Both CB Insights and MacroMicro include stock screeners, and they differ more in interface than raw power; try both and see which one clicks for you.
Feedback
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Details change. Pricing, features, and availability may be incomplete or out of date. Treat listings as a starting point and verify on the provider’s site before making decisions. If you spot an error or a gap, send a quick note and I’ll adjust.