VOL. XCIV, NO. 247
BEST INVESTING TOOLS COMPARISON
Tool details checked August 23, 2026
Tool Comparison
ETF Insider vs MacroMicro
Pick ETF Insider if
ETF Insider
Free • From $14/mo · Web · API
- You want the cheaper way in: plans start at $14/mo instead of $20/mo
- You want factor exposure, risk metrics, and portfolio.
- You're a long-term investor who cares more about fundamentals than headlines
Pick MacroMicro if
MacroMicro
Free • From $20/mo · Web · API
- You want ETF comparison, which ETF includes this stock?, and calendar.
Skip both if: Neither one clicks with how you research; there are strong third options.
See alternativesOutbound links may include affiliate or sponsor codes.
Our take
The bottom line
ETF Insider and MacroMicro cover a lot of the same ground (4 shared categories, including ETF screeners, data visualizations, and correlation), so for the basics you won't go far wrong with either. MacroMicro simply does more: 14 categories to ETF Insider's 10, including ETF comparison, which ETF includes this stock?, and calendar. ETF Insider counters by starting cheaper at $14/mo.
What readers say
ETF Insider
No votes yet. Cast the first one.
MacroMicro
No votes yet. Cast the first one.
Key differences at a glance
- Cheaper paid plan
- ETF Insider$14/mo vs $20/mo
- Free trial
- MacroMicro7 days
- Broader coverage
- MacroMicro14 vs 10 categories
- Global coverage
- MacroMicro
- Free plan
- Both
See for yourself
How they stack up
The side-by-side table: pricing, platforms, data, and coverage at a glance.ShowHide
How they stack up
The side-by-side table: pricing, platforms, data, and coverage at a glance.| Attribute | ||
|---|---|---|
| Pricing & plans | ||
Starting price | Free • From $14/mo | Free • From $20/mo |
Free tier | Yes | Yes |
Free trial | — | 7 days |
Plan limits | 5 limits: Free: saved portfolios: 4, Free: holdings depth: Limited full holdings data +3 more | — |
| Platforms & access | ||
Web app | Yes | Yes |
Mobile app | No | No |
API access | Yes | Yes |
Broker sync | No | No |
Integrations | — | Google Calendar and Apple Calendar |
| Audience & fit | ||
Experience level | Beginner, Intermediate, Advanced | Beginner, Intermediate, Advanced |
Best for | Retail Traders, Pro Retail +3 more | — |
Categories covered | 10 | 14 |
Regions | North America | North America, Europe, APAC, LatAm, Middle East, Africa |
| Data & capabilities | ||
Data quality | — | 3 signals: Latency: End of Day, Granularity: EOD +1 more |
Data partners | SEC EDGAR and Issuer Websites | — |
Capabilities | 3 signals: Factor exposure, Portfolio factor exposure +1 more | 4 signals: Custom formulas, Universe builder +2 more |
| Try it | Visit ETF Insider | Visit MacroMicro |
Where each one shines
What ETF Insider and MacroMicro each do best.ShowHide
Where each one shines
What ETF Insider and MacroMicro each do best.What ETF Insider does best
- Inspect ETF, mutual-fund, and stock portfolios through a network view of underlying holdings.
- Analysis of ETF overlap, fund overlap, sector concentration, geography exposure, market-cap exposure, and single-name concentration risk.
- Portfolio tabs for performance, diversification, asset correlations, beta, fund overlap, and holdings breakdown.
- Screening for ETFs and mutual funds by asset class, geography, theme, provider, sector, performance, and related fund information.
- Compare portfolio risk and efficiency with standard deviation, beta, diversification labels, Sharpe ratios, and efficient-frontier charts.
What MacroMicro does best
- Tools for exploring a global macro and market database with 40M+ data points, 100+ countries, and coverage across stocks, ETFs, bonds, commodities, currencies, and crypto.
- Macro charts and economic-cycle visualizations to monitor growth, inflation, rates, liquidity, commodities, credit, and cross-asset regimes.
- ETF screening, comparison, and reverse lookup, including tools for finding which ETFs include a given stock.
- The toolbox for arithmetic operators, analytical templates, correlation charts, and basic quantitative backtesting.
- Tracking key dates with the Economic Calendar, including Google and Apple Calendar sync for annual-plan subscribers.
Every detail we compared
Every tracked attribute for ETF Insider and MacroMicro, side by side.ShowHide
Every detail we compared
Every tracked attribute for ETF Insider and MacroMicro, side by side.| Attribute | ||
|---|---|---|
| Coverage & fit | ||
Asset types | ETFsMutual FundsStocks | StocksETFsBondsCommoditiesCurrenciesCryptos |
Experience | BeginnerIntermediateAdvanced | BeginnerIntermediateAdvanced |
Target audience | Retail TradersPro RetailInstitutional InvestorsLong-term InvestorsIndex/Passive Investors | Not specified |
Regions | North America | North AmericaEuropeAPACLatAmMiddle EastAfrica |
Coverage details | Countries: USIdentifiers: Ticker | Identifiers: Ticker |
| Data | ||
Data freshness | Not specified | End of Day |
Data granularity | Not specified | EOD |
Data partners | SEC EDGARIssuer Websites | Not specified |
| Access & integrations | ||
Import methods | CSVManual | Not specified |
Integrations | Not specified | Google CalendarApple Calendar |
Export formats | ImagePDFExcel | CSV |
| Plans & trust | ||
Capability signals | Factor exposurePortfolio factor exposureCorrelation | Custom formulasUniverse builderCorrelationAI summaries: Transcripts |
Vendor & support | ETF InsiderCountry: IsraelFounded 2022Support: Email | MacroMicroCountry: TaiwanSupport: Email |
Curation ratings | Not specified | Methodology 3/5Reliability 4/5UX 4/5 |
Green tags are exclusive to that tool in this comparison.
What you'll actually pay
Plans, billing, trials, and per-month pricing for both tools.ShowHide
What you'll actually pay
Plans, billing, trials, and per-month pricing for both tools.| Tier | ||
|---|---|---|
| Free plan | Freesaved portfolios: 4 · holdings depth: Limited full holdings data | Free |
| Entry paid plan | $14/mo“Pro”saved portfolios: Unlimited · holdings depth: Unlimited full holdings data · +1 more | $20/mo“MM PRO” |
| Tier 2 | — | $25/mo“MM Prime” |
| Tier 3 | — | $28/mo“MM Max” |
| Tier 4 | — | $600/mo“MM Business” |
| Top plan | — | Subscription“API Essential” |
| Custom / enterprise | Contact sales“Enterprise” | — |
| Free trial | — | 7 days |
Questions we keep getting
What's the difference between ETF Insider and MacroMicro?
ETF Insider leans toward ETF screeners, data visualizations, and factor exposure, while MacroMicro puts more weight on data visualizations, ETF screeners, and ETF comparison. They overlap in 4 categories, so for most people it comes down to workflow preference and price.
How much do ETF Insider and MacroMicro cost?
Good news: both ETF Insider and MacroMicro have free plans, so you can run them side by side and only pay if you hit a wall.
Do ETF Insider and MacroMicro have APIs?
Yes, both offer API access, so developers and quants can pull data programmatically or wire up their own integrations.
Should I choose ETF Insider or MacroMicro?
It depends on what you're after. Pick ETF Insider if factor exposure and risk metrics matter to you; go with MacroMicro if you'd rather have ETF comparison and which ETF includes this stock?. And if you only need the basics both share, let price decide.
What asset classes do ETF Insider and MacroMicro cover?
Both cover ETFs and stocks. ETF Insider also handles mutual funds. MacroMicro adds bonds, commodities, and currencies on top.
Which covers international markets: ETF Insider or MacroMicro?
MacroMicro has documented international coverage (North America, Europe, APAC, LatAm, and more), so it's the safer bet if you hold non-US stocks. ETF Insider is more region-specific, mainly North America.
Can I export data from ETF Insider and MacroMicro?
Yes, both export to spreadsheets (ETF Insider: Excel; MacroMicro: CSV), which is handy if you like running your own numbers.
Which has a better stock screener: ETF Insider or MacroMicro?
Both ETF Insider and MacroMicro include stock screeners, and they differ more in interface than raw power; try both and see which one clicks for you.
Can I track my portfolio with ETF Insider or MacroMicro?
ETF Insider handles portfolio tracking. MacroMicro is really a research tool; you'd track your portfolio elsewhere.
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Curation & Accuracy
This directory blends AI‑assisted discovery with human curation. Entries are reviewed, edited, and organized with the goal of expanding coverage and sharpening quality over time. Your feedback helps steer improvements (because no single human can capture everything all at once).
Details change. Pricing, features, and availability may be incomplete or out of date. Treat listings as a starting point and verify on the provider’s site before making decisions. If you spot an error or a gap, send a quick note and I’ll adjust.