Tool Comparison
Euromonitor (Passport) vs MacroMicro
- Paid from
- —
- Free plan
- No
- Platforms
- Web, API
Best if
- Paid from
- $20/mo
- Free plan
- Yes
- Platforms
- Web, API
Best if
- You'd rather start free and only pay if you outgrow it
- You want data visualizations, ETF screeners, and ETF comparison.
Pick Euromonitor (Passport) instead if
Euromonitor (Passport)
Subscription, One-time · Web · API
- Go this way if you prefer a simpler, more focused tool.
Start here
MacroMicro
Free • From $20/mo · Web · API
- You'd rather start free and only pay if you outgrow it
- You want data visualizations, ETF screeners, and ETF comparison.
Skip both if: Neither one clicks with how you research; there are strong third options.
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Our take
The bottom line
Euromonitor (Passport) and MacroMicro cover a lot of the same ground (3 shared categories, APIs & data feeds, macro data, and AI research), so for the basics you won't go far wrong with either. MacroMicro simply does more: 14 categories to Euromonitor (Passport)'s 3, including data visualizations, ETF screeners, and ETF comparison. Euromonitor (Passport) counters by keeping things simpler.
What readers say
Euromonitor (Passport)
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MacroMicro
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Key differences at a glance
- Free plan
- MacroMicro
- Free trial
- MacroMicro7 days
- Broader coverage
- MacroMicro14 vs 3 categories
What Euromonitor (Passport) does best
- Research on industries, economies, countries, consumers, sales channels, companies, brands, and product categories.
- Market sizes, forecasts, company shares, brand shares, category growth, and country or industry comparisons where the subscription includes them.
- Passport AI answers questions from entitled Passport research and links each response to the source reports, data, and written analysis.
- Passport AI can explain its interpretation, list the datasets and report sections used, state its assumptions, and answer in multiple languages.
- The Passport Statistics API delivers market-size, company-share, and brand-share data from the customer's subscription.
What MacroMicro does best
- Tools for exploring a global macro and market database with 40M+ data points, 100+ countries, and coverage across stocks, ETFs, bonds, commodities, currencies, and crypto.
- Macro charts and economic-cycle visualizations to monitor growth, inflation, rates, liquidity, commodities, credit, and cross-asset regimes.
- ETF screening, comparison, and reverse lookup, including tools for finding which ETFs include a given stock.
- The toolbox for arithmetic operators, analytical templates, correlation charts, and basic quantitative backtesting.
- Tracking key dates with the Economic Calendar, including Google and Apple Calendar sync for annual-plan subscribers.
Side by side
Pricing comparison
See for yourself
Side by side
Price, platforms, data, and market coverage.ShowHide
Side by side
| Attribute | ||
|---|---|---|
| Pricing & plans | ||
Starting price | Subscription, One-time | Free • From $20/mo |
Free tier | No | Yes |
Free trial | — | 7 days |
Plan limits | — | Business AI (MM Business): downloads per month: 500 and API Essential: calls or downloads per month: 5,000 |
| Platforms & access | ||
Web app | Yes | Yes |
Mobile app | No | No |
API access | Yes | Yes |
Broker sync | No | No |
Integrations | Microsoft 365 Copilot Agent and MCP | Google Calendar and Apple Calendar |
| Audience & fit | ||
Experience level | Beginner, Intermediate, Advanced | Beginner, Intermediate, Advanced |
Best for | — | — |
Categories covered | 3 | 14 |
Regions | North America, Europe, APAC, LatAm, Middle East, Africa | North America, Europe, APAC, LatAm, Middle East, Africa |
| Data & capabilities | ||
Data quality | — | 3 signals: Latency: End of Day, Granularity: EOD +1 more |
Capabilities | — | 4 signals: Custom formulas, Universe builder +2 more |
| Try it | Visit Euromonitor (Passport) | Visit MacroMicro |
Standout features
The best features of Euromonitor (Passport) and MacroMicro.ShowHide
Standout features
What Euromonitor (Passport) does best
- Research on industries, economies, countries, consumers, sales channels, companies, brands, and product categories.
- Market sizes, forecasts, company shares, brand shares, category growth, and country or industry comparisons where the subscription includes them.
- Passport AI answers questions from entitled Passport research and links each response to the source reports, data, and written analysis.
- Passport AI can explain its interpretation, list the datasets and report sections used, state its assumptions, and answer in multiple languages.
- The Passport Statistics API delivers market-size, company-share, and brand-share data from the customer's subscription.
What MacroMicro does best
- Tools for exploring a global macro and market database with 40M+ data points, 100+ countries, and coverage across stocks, ETFs, bonds, commodities, currencies, and crypto.
- Macro charts and economic-cycle visualizations to monitor growth, inflation, rates, liquidity, commodities, credit, and cross-asset regimes.
- ETF screening, comparison, and reverse lookup, including tools for finding which ETFs include a given stock.
- The toolbox for arithmetic operators, analytical templates, correlation charts, and basic quantitative backtesting.
- Tracking key dates with the Economic Calendar, including Google and Apple Calendar sync for annual-plan subscribers.
All details
Every attribute we track for Euromonitor (Passport) and MacroMicro.ShowHide
All details
| Attribute | ||
|---|---|---|
| Coverage & fit | ||
Asset types | Other | StocksETFsBondsCommoditiesCurrenciesCryptos |
Experience | BeginnerIntermediateAdvanced | BeginnerIntermediateAdvanced |
Regions | North AmericaEuropeAPACLatAmMiddle EastAfrica | North AmericaEuropeAPACLatAmMiddle EastAfrica |
Coverage details | Not specified | Identifiers: Ticker |
| Data | ||
Data freshness | Not specified | End of Day |
Data granularity | Not specified | EOD |
| Access & integrations | ||
API protocols | REST | Not specified |
API auth & delivery | Auth: OAuth2 | Not specified |
Integrations | Microsoft 365 Copilot AgentMCP | Google CalendarApple Calendar |
Export formats | ExcelPDFPowerPoint | CSV |
| Plans & trust | ||
Capability signals | Not specified | Custom formulasUniverse builderCorrelationAI summaries: Transcripts |
Vendor & support | Euromonitor International LtdCountry: United KingdomFounded 1972Support: Email | MacroMicroCountry: TaiwanSupport: Email |
Curation ratings | Methodology 4/5Reliability 4/5UX 4/5 | Methodology 3/5Reliability 4/5UX 4/5 |
Green tags are exclusive to that tool in this comparison.
Pricing
Plans, billing, free trials, and monthly prices.ShowHide
Pricing
| Tier | ||
|---|---|---|
| Free plan | — | Free |
| Entry paid plan | Subscription“Passport (Subscription)” | $20/mo“MM PRO” |
| Tier 2 | One-time“Individual Reports” | $25/mo“MM Prime” |
| Top plan | — | $30/mo“MM Max AI” |
| Custom / enterprise | — | Contact sales“Business AI (MM Business)”downloads per month: 500 |
| Free trial | — | 7 days |
Questions we keep getting
What's the difference between Euromonitor (Passport) and MacroMicro?
Euromonitor (Passport) leans toward APIs & data feeds, macro data, and AI research, while MacroMicro puts more weight on data visualizations, ETF screeners, and ETF comparison. They overlap in 3 categories, so for most people it comes down to workflow preference and price.
Is Euromonitor (Passport) or MacroMicro free to use?
MacroMicro has a free tier, so you can get started without paying anything. Euromonitor (Passport) is paid-only. If budget matters, start with MacroMicro and see how far it takes you before opening your wallet.
Do Euromonitor (Passport) and MacroMicro have APIs?
Yes, both offer API access, so developers and quants can pull data programmatically or wire up their own integrations.
Should I choose Euromonitor (Passport) or MacroMicro?
It depends on what you're after. Pick Euromonitor (Passport) if you prefer its overall approach; go with MacroMicro if you'd rather have data visualizations and ETF screeners. And if you only need the basics both share, let price decide.
What asset classes do Euromonitor (Passport) and MacroMicro cover?
Euromonitor (Passport) covers other. MacroMicro covers stocks, ETFs, and bonds.
Can I export data from Euromonitor (Passport) and MacroMicro?
Yes, both export to spreadsheets (Euromonitor (Passport): Excel; MacroMicro: CSV), which is handy if you like running your own numbers.
Which has a better stock screener: Euromonitor (Passport) or MacroMicro?
MacroMicro has a stock screener for surfacing ideas; Euromonitor (Passport) doesn't, and focuses its energy elsewhere.
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Curation & Accuracy
This directory blends AI‑assisted discovery with human curation. Entries are reviewed, edited, and organized with the goal of expanding coverage and sharpening quality over time. Your feedback helps steer improvements (because no single human can capture everything all at once).
Details change. Pricing, features, and availability may be incomplete or out of date. Treat listings as a starting point and verify on the provider’s site before making decisions. If you spot an error or a gap, send a quick note and I’ll adjust.