BEST INVESTING TOOLS COMPARISON

Checking

Source checks: MarketBeat checked September 30, 2026 · Zacks (Zacks.com) checked September 24, 2026

Tool Comparison

MarketBeat vs Zacks (Zacks.com)

Paid from
$20.75/mo
Free plan
Yes
Platforms
Web

Best if

  • You want dividends, insider data, and institutional ownership.
Paid from
$20.75/mo
Free plan
Yes
Platforms
Web, Mobile

Best if

  • Delayed quotes won't cut it; you need real-time data
  • You do a lot of your research from your phone
  • You want scores and ETF analysis.

Pick MarketBeat if

MarketBeat logo

MarketBeat

marketbeat.com

Free • From $249/yr · Web

  • You want dividends, insider data, and institutional ownership.

Pick Zacks (Zacks.com) if

Zacks (Zacks.com) logo

Zacks (Zacks.com)

zacks.comTested

Free • From $249/yr · Web · Mobile

  • Delayed quotes won't cut it; you need real-time data
  • You do a lot of your research from your phone
  • You want scores and ETF analysis.

Skip both if: Neither one clicks with how you research; there are strong third options.

See alternatives

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Our take

The bottom line

MarketBeat and Zacks (Zacks.com) cover a lot of the same ground (10 shared categories, including screeners, ETF screeners, and analyst ratings & price targets), so for the basics you won't go far wrong with either. MarketBeat includes dividends and insider data, and Zacks (Zacks.com) includes scores and ETF analysis.

What readers say

MarketBeat

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Zacks (Zacks.com)

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Key differences at a glance

Real-time data
Zacks (Zacks.com)
Free trial
Zacks (Zacks.com)30 days
Mobile app
Zacks (Zacks.com)
Broker sync
MarketBeat
Asset coverage
Zacks (Zacks.com)Adds mutual funds
Free plan
Both
See the full side-by-side table
MarketBeat logo

What MarketBeat does best

  1. Review ratings and price targets.
  2. Filter stocks and dividend candidates.
  3. Compare companies side by side.
  4. Inspect earnings and dividend histories.
  5. Follow updates for selected stocks.
Zacks (Zacks.com) logo

What Zacks (Zacks.com) does best

  1. Zacks Rank scores from #1 to #5 and Zacks Industry Rank on company pages for earnings-revision research.
  2. Comparison tools for Value, Growth, and Momentum Style Scores alongside the rank when screening or reviewing individual stocks.
  3. Screening for stocks, ETFs, and mutual funds with hundreds of filters, with 45+ Premium Screens gated behind paid access.
  4. Direct access to ticker pages with analyst forecasts, earnings estimates, price targets, company research, and related market context.
  5. Review Price-Consensus-EPS Surprise charts that connect historical estimates, actual earnings, and surprise patterns.

Side by side

Pricing & plans
Starting price
Free • From $249/yr
Free • From $249/yr
Free tier
Yes
Yes
Free trial
—
30 days
Platforms & access
Web app
Yes
Yes
Mobile app
No
Yes
API access
No
No
Broker sync
Yes
No
Integrations
Plaid
—
Coverage & data
Asset types
StocksETFs
StocksETFsMutual Funds
Target audience
Retail TradersAnalysts
Not specified
Data freshness
Not specified
Real-timeEnd of Day
Data granularity
Not specified
EOD
Export formats
CSVExcel
Not specified

Pricing comparison

Free plan
Free“Free / Daily Ratings”
Free
Entry paid plan
$249/yr≈ $20.75/mo“All Access”
$249/yr≈ $20.75/mo“Premium Annual”
Tier 2
$29/mo“All Access”
$495/yr≈ $41.25/mo“Investor Collection Annual”
Tier 3
—
$59/mo“Investor Collection Monthly”
Tier 4
—
$2995/yr≈ $249.58/mo“Ultimate Annual”
Top plan
—
$299/mo“Ultimate Monthly”
Free trial
—
30 days

See for yourself

Side by side

Price, platforms, data, and market coverage.
Show
Side-by-side comparison of MarketBeat and Zacks (Zacks.com)
Attribute
MarketBeat logo
MarketBeat
Zacks (Zacks.com) logo
Zacks (Zacks.com)
Pricing & plans
Starting price
Free • From $249/yrFree • From $249/yr
Free tier
YesYes
Free trial
—30 days
Plan limits
Free / Daily Ratings: watchlist stocks: 10—
Platforms & access
Web app
YesYes
Mobile app
NoYes
API access
NoNo
Broker sync
YesNo
Integrations
Plaid—
Audience & fit
Experience level
Beginner, IntermediateBeginner, Intermediate, Advanced
Best for
Retail Traders and Analysts—
Categories covered
1412
Regions
North America, EuropeNorth America, Europe
Data & capabilities
Data quality
—3 signals: Latency: Real-time and End of Day, Granularity: EOD +1 more
Capabilities
Broker syncFactors: Value, Momentum, and Growth
Try itVisit MarketBeatVisit Zacks (Zacks.com)

Standout features

The best features of MarketBeat and Zacks (Zacks.com).
Show
MarketBeat logo

What MarketBeat does best

  1. Review ratings and price targets.
  2. Filter stocks and dividend candidates.
  3. Compare companies side by side.
  4. Inspect earnings and dividend histories.
  5. Follow updates for selected stocks.
Zacks (Zacks.com) logo

What Zacks (Zacks.com) does best

  1. Zacks Rank scores from #1 to #5 and Zacks Industry Rank on company pages for earnings-revision research.
  2. Comparison tools for Value, Growth, and Momentum Style Scores alongside the rank when screening or reviewing individual stocks.
  3. Screening for stocks, ETFs, and mutual funds with hundreds of filters, with 45+ Premium Screens gated behind paid access.
  4. Direct access to ticker pages with analyst forecasts, earnings estimates, price targets, company research, and related market context.
  5. Review Price-Consensus-EPS Surprise charts that connect historical estimates, actual earnings, and surprise patterns.

All details

Every attribute we track for MarketBeat and Zacks (Zacks.com).
Show
Attribute
MarketBeat logo
MarketBeat
Zacks (Zacks.com) logo
Zacks (Zacks.com)
Coverage & fit
Asset types
StocksETFs
StocksETFsMutual Funds
Experience
BeginnerIntermediate
BeginnerIntermediateAdvanced
Target audience
Retail TradersAnalysts
Not specified
Regions
North AmericaEurope
North AmericaEurope
Coverage details
Countries: US, CA, and GBIdentifiers: Ticker
Identifiers: Ticker
Data
Data freshness
Not specified
Real-timeEnd of Day
Data granularity
Not specified
EOD
Access & integrations
Import methods
Plaid
Manual
Integrations
Plaid
Not specified
Export formats
CSVExcel
Not specified
Plans & trust
Capability signals
Broker sync
Factors: Value, Momentum, and Growth
Vendor & support
MarketBeat Media, LLCSupport: Email and Phone
Zacks Investment Research
Curation ratings
Not specified
Methodology 3/5Reliability 4/5UX 4/5

Green tags are exclusive to that tool in this comparison.

Pricing

Plans, billing, free trials, and monthly prices.
Show
Plan-by-plan pricing comparison of MarketBeat and Zacks (Zacks.com)
Tier
MarketBeat logo
MarketBeat
Zacks (Zacks.com) logo
Zacks (Zacks.com)
Free plan
Free“Free / Daily Ratings”watchlist stocks: 10
Free
Entry paid plan
$249/yr≈ $20.75/mo“All Access”
$249/yr≈ $20.75/mo“Premium Annual”
Tier 2
$29/mo“All Access”
$495/yr≈ $41.25/mo“Investor Collection Annual”
Tier 3—
$59/mo“Investor Collection Monthly”
Tier 4—
$2995/yr≈ $249.58/mo“Ultimate Annual”
Top plan—
$299/mo“Ultimate Monthly”
Free trial—30 days

Questions we keep getting

What's the difference between MarketBeat and Zacks (Zacks.com)?

MarketBeat leans toward screeners, ETF screeners, and analyst ratings & price targets, while Zacks (Zacks.com) puts more weight on screeners, ETF screeners, and watchlist. They overlap in 10 categories, so for most people it comes down to workflow preference and price.

How much do MarketBeat and Zacks (Zacks.com) cost?

Good news: both MarketBeat and Zacks (Zacks.com) have free plans, so you can run them side by side and only pay if you hit a wall.

Which is better for beginners: MarketBeat or Zacks (Zacks.com)?

Honestly, neither is aimed at beginners. Expect a learning curve either way; that's the trade-off for the depth they offer.

Can I use MarketBeat or Zacks (Zacks.com) on my phone?

Zacks (Zacks.com) lists a dedicated mobile app, so it travels better. MarketBeat doesn't list a dedicated mobile app; its documented access is web.

Should I choose MarketBeat or Zacks (Zacks.com)?

It depends on what you're after. Pick MarketBeat if dividends and insider data matter to you; go with Zacks (Zacks.com) if you'd rather have scores and ETF analysis. And if you only need the basics both share, let price decide.

What asset classes do MarketBeat and Zacks (Zacks.com) cover?

Both cover stocks and ETFs. Zacks (Zacks.com) adds mutual funds on top.

Does MarketBeat or Zacks (Zacks.com) have real-time data?

Zacks (Zacks.com) offers real-time data, which matters if you trade actively. MarketBeat runs on delayed or end-of-day data, which is perfectly fine for longer-term investors who don't live and die by the tick.

Can I export data from MarketBeat and Zacks (Zacks.com)?

MarketBeat exports to CSV and Excel. Zacks (Zacks.com) is stingier about getting data out.

Can MarketBeat or Zacks (Zacks.com) connect to my broker?

MarketBeat syncs with brokers automatically. With Zacks (Zacks.com), you're entering holdings by hand or importing files.

Which has a better stock screener: MarketBeat or Zacks (Zacks.com)?

Both MarketBeat and Zacks (Zacks.com) include stock screeners, and they differ more in interface than raw power; try both and see which one clicks for you.

Can I track my portfolio with MarketBeat or Zacks (Zacks.com)?

Yes, both do portfolio tracking: holdings, performance, and allocation in one place.

Feedback

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Curation & Accuracy

This directory blends AI‑assisted discovery with human curation. Entries are reviewed, edited, and organized with the goal of expanding coverage and sharpening quality over time. Your feedback helps steer improvements (because no single human can capture everything all at once).

Details change. Pricing, features, and availability may be incomplete or out of date. Treat listings as a starting point and verify on the provider’s site before making decisions. If you spot an error or a gap, send a quick note and I’ll adjust.