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Tool comparison edition

Tool Comparison

Masttro vs Stock Rover

Pick Masttro if

Masttro logo

Masttro

masttro.com

Subscription · Web · Mobile · API

  • You want an API so you can script or automate things
  • You care about wealth management, advisor operations, and custom dashboards, things Stock Rover doesn't offer

Pick Stock Rover if

Stock Rover logo

Stock Rover

stockrover.comTested

Free • From $34/mo · Web · Mobile

  • You'd rather start free and only pay if you outgrow it
  • Delayed quotes won't cut it; you need real-time data
  • You care about stock ideas, screeners, and ETF screeners, things Masttro doesn't offer

Skip both if: Neither one clicks with how you research; there are strong third options.

See alternatives

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Our take

The bottom line

Masttro and Stock Rover cover a lot of the same ground (2 shared categories, portfolio and broker connectors), so for the basics you won't go far wrong with either. Stock Rover simply does more: 32 categories to Masttro's 7, including stock ideas, screeners, and ETF screeners. Masttro counters by keeping things simpler.

What readers say

Masttro

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Stock Rover

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Key differences at a glance

Free plan
Stock Rover
Free trial
Stock Rover14 days
Broader coverage
Stock Rover32 vs 7 categories
API access
Masttro
Real-time data
Stock Rover
Global coverage
Masttro
See the full side-by-side table

See for yourself

How they stack up

The side-by-side table: pricing, platforms, data, and coverage at a glance.
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Side-by-side comparison of Masttro and Stock Rover
Attribute
Masttro logo
Masttro
Stock Rover logo
Stock Rover
Pricing & plans
Starting price
SubscriptionFree • From $34/mo
Free tier
NoYes
Free trial
14 days
Plan limits
54 limits: Free: stock scores: 3/month, Free: research reports: Dow 30 samples only unless Research Reports add-on or bundled paid pl... +52 more
Platforms & access
Web app
YesYes
Mobile app
YesYes
API access
YesNo
Broker sync
YesYes
Integrations
700+ direct custodian data feedsYodlee brokerage aggregation, Interactive Brokers +1 more
Audience & fit
Experience level
AdvancedBeginner, Intermediate, Advanced
Best for
Family Offices, RIAs / Wealth Firms +3 moreRetail Traders, Pro Retail +7 more
Categories covered
732
Regions
North America, Europe, LatAm, APACNorth America
Data & capabilities
Data quality
Multi-currency5 signals: Latency: Real-time, 15-min Delayed, and End of Day, Granularity: Minute and EOD +3 more
Data partners
6 partners: Morningstar, Zacks +4 more
Capabilities
18 signals: Broker sync, Multi-currency +16 more10 signals: Custom formulas, Universe builder +8 more
Security
6 signals: SOC2, ISO27001 +4 moreData residency: US and Encryption in transit
Try itVisit MasttroVisit Stock Rover

Where each one shines

What Masttro and Stock Rover each do best.
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Masttro logo

What Masttro does best

  1. Consolidate total net worth across public securities, cash, bonds, mutual funds, private equity, hedge funds, venture capital, private credit, real estate, lifestyle assets, crypto, entities, currencies, and geographies.
  2. 700+ direct custodian data feeds, avoiding screen scraping and third-party aggregation intermediaries where direct feeds are available.
  3. Monitoring multi-custodian performance, FX-aware dashboards, cash-flow projections, and account views by legal entity, family member, manager, or other filters.
  4. Management tools for alternatives workflows with capital calls, distributions, fees, closed-end fund cash flows, valuation updates, and cash-flow auditability.
  5. Modeling for portfolios, investment policies, concentration limits, diversification rules, restrictions, blended benchmarks, and drift monitoring.
Stock Rover logo

What Stock Rover does best

  1. Screening for North American stocks, ETFs, and funds with 800+ financial metrics on Ultimate tiers, custom screens, ranked screening, guru-style metrics, screener snapshots, percentile screening, equation screening, and 20 years of historical fundamentals.
  2. Tracking portfolios and dividends with broker sync, manual or spreadsheet import, benchmark comparison, emailed reports, dividend-income projections, risk-adjusted return, volatility, beta, IRR, Sharpe Ratio, and position contribution analytics.
  3. Comparison tools for stocks, ETFs, funds, portfolios, indices, and custom datasets in spreadsheet-like table and tile views across valuation, dividend, analyst, ratings, momentum, performance, and operating metrics.
  4. Automated DCF-driven Fair Value and intrinsic-value metrics to estimate Margin of Safety, then compare valuation ratios against 20-year relative norms to separate real discounts from superficially cheap stocks.
  5. The Insight Panel for financial statements, sales, earnings, cash flow, dividends, analyst ratings, insider activity, news, earnings transcripts, fair-value formulas, scores, warnings, and options-chain research on higher tiers.

Every detail we compared

Every tracked attribute for Masttro and Stock Rover, side by side.
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Attribute
Masttro logo
Masttro
Stock Rover logo
Stock Rover
Coverage & fit
Asset types
StocksBondsMutual FundsHedge FundsPrivate FundsReal EstateCryptosOther
StocksETFsMutual FundsClosed-End FundsOptionsFundsOther
Experience
Advanced
BeginnerIntermediateAdvanced
Target audience
Family OfficesRIAs / Wealth FirmsFinancial AdvisorsAsset ManagersInstitutional Investors
Retail TradersPro RetailLong-term InvestorsValue InvestorsGrowth InvestorsQuality InvestorsDividend InvestorsAnalysts+1 more
Regions
North AmericaEuropeLatAmAPAC
North America
Coverage details
Not specified
Countries: US and CA11 exchangesIdentifiers: Ticker
Data
Data freshness
Not specified
Real-time15-min DelayedEnd of Day
Data granularity
Not specified
MinuteEOD
Pricing sources
Not specified
ExchangeVendorModel
Data partners
Not specified
MorningstarZacksIntrinioQuandlYodleeIEX
Access & integrations
Import methods
CustodianManual
CSVBrokerOAuthManual
Integrations
700+ direct custodian data feeds
Yodlee brokerage aggregationInteractive Brokers1000+ supported brokerages
Export formats
CSVPDF
CSVImagePDF
Plans & trust
Security & compliance
SOC2ISO27001Data residency: OtherEncryption at restEncryption in transitRole-based access
Data residency: USEncryption in transit
Capability signals
Broker syncMulti-currencyHouseholdingMulti-entity structuresAlternatives supportDrift monitoringModel portfoliosCash management+10 more
Custom formulasUniverse builderFactors: Value, Quality, Momentum, Growth, and SizePerformance attributionMonte CarloBroker syncPortfolio attributionRebalancing+2 more
Vendor & support
MasttroCountry: United StatesFounded 2010Support: Email
Stock Rover LLCCountry: United StatesFounded 2008Support: Email and Phone

Green tags are exclusive to that tool in this comparison.

What you'll actually pay

Plans, billing, trials, and per-month pricing for both tools.
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Plan-by-plan pricing comparison of Masttro and Stock Rover
Tier
Masttro logo
Masttro
Stock Rover logo
Stock Rover
Free plan
Freestock scores: 3/month · research reports: Dow 30 samples only unless Research Reports add-on or bundled paid pl... · +1 more
Entry paid plan
SubscriptionFixed annual license
$34/moPremiumannual billing: $348/year ($29/month equivalent) · two year billing: $576 every 2 years ($24/month equivalent) · +11 more
Tier 2
$70/moPremium Plusannual billing: $588/year ($49/month equivalent) · two year billing: $1,008 every 2 years ($42/month equivalent) · +12 more
Tier 3
$99/moUltimateannual billing: $948/year ($79/month equivalent) · two year billing: $1,656 every 2 years ($69/month equivalent) · +10 more
Top plan
$199/moUltimate Proannual billing: $1,788/year ($149/month equivalent) · two year billing: $3,096 every 2 years ($129/month equivalent) · +10 more
Free trial14 days

Questions we keep getting

What's the difference between Masttro and Stock Rover?

Masttro leans toward wealth management, advisor operations, and portfolio, while Stock Rover puts more weight on stock ideas, screeners, and ETF screeners. They overlap in 2 categories, so for most people it comes down to workflow preference and price.

Is Masttro or Stock Rover free to use?

Stock Rover has a free tier, so you can get started without paying anything. Masttro is paid-only. If budget matters, start with Stock Rover and see how far it takes you before opening your wallet.

Which is better for beginners: Masttro or Stock Rover?

Stock Rover is the friendlier place to start; its interface takes less getting used to. Both work fine once you're past the basics.

Does Masttro or Stock Rover have an API?

Masttro has an API for programmatic access and custom integrations. Stock Rover doesn't, so you're working through its interface.

Should I choose Masttro or Stock Rover?

It depends on what you're after. Pick Masttro if wealth management and advisor operations matter to you; go with Stock Rover if you'd rather have stock ideas and screeners. And if you only need the basics both share, let price decide.

What asset classes do Masttro and Stock Rover cover?

Both cover stocks, mutual funds, and other. Masttro also handles bonds, hedge funds, and private funds. Stock Rover adds ETFs, closed-end funds, and options on top.

Does Masttro or Stock Rover have real-time data?

Stock Rover offers real-time data, which matters if you trade actively. Masttro runs on delayed or end-of-day data, which is perfectly fine for longer-term investors who don't live and die by the tick.

Which covers international markets: Masttro or Stock Rover?

Masttro has documented international coverage (North America, Europe, LatAm, and APAC), so it's the safer bet if you hold non-US stocks. Stock Rover is more region-specific, mainly North America.

Can I export data from Masttro and Stock Rover?

Yes, both export to spreadsheets (CSV), which is handy if you like running your own numbers.

Can Masttro or Stock Rover connect to my broker?

Yes, both connect to brokers, so your portfolio syncs automatically instead of you keying in every trade.

Which has a better stock screener: Masttro or Stock Rover?

Stock Rover has a stock screener for surfacing ideas; Masttro doesn't, and focuses its energy elsewhere.

Can I track my portfolio with Masttro or Stock Rover?

Yes, both do portfolio tracking: holdings, performance, and allocation in one place.

Feedback

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Curation & Accuracy

This directory blends AI‑assisted discovery with human curation. Entries are reviewed, edited, and organized with the goal of expanding coverage and sharpening quality over time. Your feedback helps steer improvements (because no single human can capture everything all at once).

Details change. Pricing, features, and availability may be incomplete or out of date. Treat listings as a starting point and verify on the provider’s site before making decisions. If you spot an error or a gap, send a quick note and I’ll adjust.