★ BEST INVESTING TOOLS COMPARISON ★
VOL. XCIV, NO. 247
Tool details checked August 23, 2026
Tool Comparison
MoatMap vs Smartfin
Pick MoatMap if
MoatMap
Free • From $6 per unit · Web
- You want the cheaper way in: plans start at $6/mo instead of $8.33/mo
- You care about screeners, valuation models, and portfolio, things Smartfin doesn't offer
- You're a long-term investor who cares more about fundamentals than headlines
Pick Smartfin if
Smartfin
Free • From $8.33/mo · Web
- You care about transcripts, analyst ratings & price targets, and calendar, things MoatMap doesn't offer
Skip both if: Neither one clicks with how you research; there are strong third options.
See alternativesOutbound links may include affiliate or sponsor codes.
Our take
The bottom line
MoatMap and Smartfin cover a lot of the same ground (9 shared categories, including AI research, stock ideas, and scores), so for the basics you won't go far wrong with either. The real difference is focus: only MoatMap gives you screeners and valuation models, and only Smartfin gives you transcripts and analyst ratings & price targets.
What readers say
MoatMap
No votes yet. Cast the first one.
Smartfin
No votes yet. Cast the first one.
Key differences at a glance
- Cheaper paid plan
- MoatMap$6/mo vs $8.33/mo
- Global coverage
- MoatMap
- Free plan
- Both
See for yourself
How they stack up
The side-by-side table: pricing, platforms, data, and coverage at a glance.ShowHide
How they stack up
The side-by-side table: pricing, platforms, data, and coverage at a glance.| Attribute | ||
|---|---|---|
| Pricing & plans | ||
Starting price | Free • From $6 per unit | Free • From $8.33/mo |
Free tier | Yes | Yes |
Free trial | — | — |
Plan limits | 7 limits: Free: feathers per month: 20, Taster pack: feathers: 100 +5 more | — |
| Platforms & access | ||
Web app | Yes | Yes |
Mobile app | No | No |
API access | No | No |
Broker sync | No | — |
| Audience & fit | ||
Experience level | Beginner, Intermediate | Beginner, Intermediate |
Best for | Retail Traders, Pro Retail +4 more | — |
Categories covered | 13 | 12 |
Regions | North America, Europe, APAC, LatAm, Middle East, Africa | North America |
| Data & capabilities | ||
Data quality | Latency: Real-time and End of Day and Granularity: EOD | Latency: Real-time and End of Day and Granularity: EOD |
Capabilities | 5 signals: Universe builder, Factors: Quality, Value, and Momentum +3 more | AI summaries: Filings |
| Try it | Visit MoatMap | Visit Smartfin |
Where each one shines
What MoatMap and Smartfin each do best.ShowHide
Where each one shines
What MoatMap and Smartfin each do best.What MoatMap does best
- Score more than 20,000 stocks daily on Quality, Value, and Momentum within sector and global contexts.
- Screen stocks across 30 markets, use five prepared screens, and save or share filters.
- Order 9,000-to-12,000-word AI reports covering business segments, management, earnings transcripts, and scenarios.
- Track insider buys, sells, and buybacks across 28 markets.
- Upload a broker statement for factor scores, sector exposure, look-through financials, insider activity, buybacks, and earnings dates.
What Smartfin does best
- AI overviews summarize positives, negatives, recent financials, trends, and sector context.
- Scores compare value, profit, growth, and financial-health metrics with companies in the same sector.
- The visual explorer supports annual and quarterly charts, more than 200 metrics and ratios, and image downloads.
- Available financial history depends on plan: five years on Starter, ten years on Premium, and more than 30 years on Pro.
- Email and in-app alerts cover insider trades and analyst price-target changes.
Every detail we compared
Every tracked attribute for MoatMap and Smartfin, side by side.ShowHide
Every detail we compared
Every tracked attribute for MoatMap and Smartfin, side by side.| Attribute | ||
|---|---|---|
| Coverage & fit | ||
Asset types | Stocks | Stocks |
Experience | BeginnerIntermediate | BeginnerIntermediate |
Target audience | Retail TradersPro RetailLong-term InvestorsValue InvestorsQuality InvestorsGrowth Investors | Not specified |
Regions | North AmericaEuropeAPACLatAmMiddle EastAfrica | North America |
Coverage details | Identifiers: Ticker | Countries: USExchanges: XNYS and XNASIdentifiers: Ticker |
| Data | ||
Data freshness | Real-timeEnd of Day | Real-timeEnd of Day |
Data granularity | EOD | EOD |
| Access & integrations | ||
Import methods | CSVManual | Not specified |
Export formats | Not specified | Image |
| Plans & trust | ||
Capability signals | Universe builderFactors: Quality, Value, and MomentumFactor exposurePortfolio factor exposureAI summaries: Filings, Transcripts, and News | AI summaries: Filings |
Vendor & support | MoatMapCountry: MalaysiaSupport: Email | SmartfinSupport: Email |
Curation ratings | Not specified | Methodology 3/5Reliability 3/5UX 4/5 |
Green tags are exclusive to that tool in this comparison.
What you'll actually pay
Plans, billing, trials, and per-month pricing for both tools.ShowHide
What you'll actually pay
Plans, billing, trials, and per-month pricing for both tools.| Tier | ||
|---|---|---|
| Free plan | Freefeathers per month: 20 | Free“Starter” |
| Entry paid plan | $6 per unit“Taster pack”feathers: 100 · expiry: Never expires | $8.33/mo“Premium” |
| Tier 2 | $15 per unit“Standard pack”feathers: 300 · expiry: Never expires | $16.99/mo“Pro” |
| Top plan | $28 per unit“Bulk pack”feathers: 600 · expiry: Never expires | — |
Questions we keep getting
What's the difference between MoatMap and Smartfin?
MoatMap leans toward AI research, screeners, and stock ideas, while Smartfin puts more weight on stock ideas, financials, and scores. They overlap in 9 categories, so for most people it comes down to workflow preference and price.
How much do MoatMap and Smartfin cost?
Good news: both MoatMap and Smartfin have free plans, so you can run them side by side and only pay if you hit a wall.
Should I choose MoatMap or Smartfin?
It depends on what you're after. Pick MoatMap if screeners and valuation models matter to you; go with Smartfin if you'd rather have transcripts and analyst ratings & price targets. And if you only need the basics both share, let price decide.
Do MoatMap and Smartfin offer real-time data?
Yes, both serve real-time market data, so either works when timing matters.
Which covers international markets: MoatMap or Smartfin?
MoatMap has documented international coverage (North America, Europe, APAC, LatAm, and more), so it's the safer bet if you hold non-US stocks. Smartfin is more region-specific, mainly North America.
Which has a better stock screener: MoatMap or Smartfin?
MoatMap has a stock screener for surfacing ideas; Smartfin doesn't, and focuses its energy elsewhere.
Can I track my portfolio with MoatMap or Smartfin?
MoatMap handles portfolio tracking. Smartfin is really a research tool; you'd track your portfolio elsewhere.
Keep researching
Other tools you might like
Keep Exploring
Feedback
Spot stale pricing, missing features, or a comparison that feels off? Send feedback on the verdict, table, alternatives, or recommendation.
Curation & Accuracy
This directory blends AI‑assisted discovery with human curation. Entries are reviewed, edited, and organized with the goal of expanding coverage and sharpening quality over time. Your feedback helps steer improvements (because no single human can capture everything all at once).
Details change. Pricing, features, and availability may be incomplete or out of date. Treat listings as a starting point and verify on the provider’s site before making decisions. If you spot an error or a gap, send a quick note and I’ll adjust.