BEST INVESTING TOOLS COMPARISON

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Checked September 24, 2026

Tool Comparison

Börsdata vs Magic Formula Investing

Börsdata

Most versatile pick
Review & pricing
Paid from
On request
Free plan
Yes
Platforms
Web, API

Best if

  • You want an API so you can script or automate things
  • You want data visualizations, index rebalancing, and watchlist.
  • You trade often and need tooling built for speed
Most versatile pick

Start here

Börsdata logo

Börsdata

borsdata.se

Free • Contact for pricing · Web · API

  • You want an API so you can script or automate things
  • You want data visualizations, index rebalancing, and watchlist.
  • You trade often and need tooling built for speed

Pick Magic Formula Investing instead if

Magic Formula Investing logo

Magic Formula Investing

magicformulainvesting.com

Free · Web

  • Go this way if it's completely free.

Skip both if: Neither one clicks with how you research; there are strong third options.

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Our take

The bottom line

Börsdata and Magic Formula Investing cover a lot of the same ground (2 shared categories, screeners and stock ideas), so for the basics you won't go far wrong with either. Börsdata simply does more: 18 categories to Magic Formula Investing's 2, including data visualizations, index rebalancing, and watchlist. Magic Formula Investing counters by being completely free.

What readers say

Börsdata

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Magic Formula Investing

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Key differences at a glance

Global coverage
Börsdata
Broader coverage
Börsdata18 vs 2 categories
API access
Börsdata
Asset coverage
BörsdataAdds commodities and currencies
Free plan
Both
See the full side-by-side table
Börsdata logo

What Börsdata does best

  1. Research coverage for Nordic and global companies with financial statements, ratios, valuation metrics, charts, and multi-year history.
  2. The advanced stock screener with thousands of KPIs, mini charts, saved filters, exports, and watchlists.
  3. Tools for running built-in strategy screens such as Magic Formula, Graham, Dividend, F-Score, and Net-nets for idea generation.
  4. Review Nordic ownership workflows such as top shareholders, insider transactions, short selling, buybacks, and owner-flow views where supported.
  5. Valuation and estimate tools to compare price, PE, EV/EBIT, sales, profit, market cap, and simple DCF-style scenarios.
Magic Formula Investing logo

What Magic Formula Investing does best

  1. The official Magic Formula screener with two inputs, minimum market cap and either 30 or 50 results.
  2. Screening for companies ranked on high earnings yield and high return on capital, with the accounting adjustments described by the official methodology.
  3. A narrow value and quality idea list for further research.
  4. Focus on U.S.-listed equities because the official universe excludes foreign companies and ADRs.
  5. Financial and utility companies are excluded from the official screen.

Side by side

Pricing & plans
Starting price
Free • Contact for pricing
Free
Free tier
Yes
Yes
Free trial
—
—
Platforms & access
Web app
Yes
Yes
Mobile app
No
No
API access
Yes
No
Broker sync
No
—
Integrations
TradingView, Microsoft Excel +2 more
—
Coverage & data
Asset types
StocksCommoditiesCurrenciesCryptosOther
Stocks
Target audience
Retail TradersPro RetailInstitutional InvestorsDay TradersSwing TradersLong-term InvestorsValue InvestorsDividend Investors+5 more
Not specified
Data freshness
End of Day
End of Day
Data granularity
EOD
EOD
Export formats
CSVExcelPDF
Not specified

Pricing comparison

Free plan
Free
Free
Entry paid plan
€10/mo“Premium”
—
Tier 2
€25/mo“Pro”
—
Top plan
€59/mo“Pro+”
—
Custom / enterprise
Contact sales“Enterprise”
—

See for yourself

Side by side

Price, platforms, data, and market coverage.
Show
Side-by-side comparison of Börsdata and Magic Formula Investing
Attribute
Börsdata logo
Börsdata
Magic Formula Investing logo
Magic Formula Investing
Pricing & plans
Starting price
Free • Contact for pricingFree
Free tier
YesYes
Free trial
——
Plan limits
Premium: coverage: Nordic markets only (SE, NO, FI, DK). and Pro: coverage: Nordic plus selected global markets (US, CA, UK, Western Europe, JP,...—
Platforms & access
Web app
YesYes
Mobile app
NoNo
API access
YesNo
Broker sync
No—
Integrations
TradingView, Microsoft Excel +2 more—
Audience & fit
Experience level
Beginner, Intermediate, AdvancedBeginner, Intermediate, Advanced
Best for
Retail Traders, Pro Retail +11 more—
Categories covered
182
Regions
Europe, North America, APACNorth America
Data & capabilities
Data quality
3 signals: Latency: End of Day, Granularity: EOD +1 more3 signals: Latency: End of Day, Granularity: EOD +1 more
Data partners
5 partners: Nasdaq OMX, Refinitiv +3 more—
Security
Data residency: EU—
Try itVisit BörsdataVisit Magic Formula Investing

Standout features

The best features of Börsdata and Magic Formula Investing.
Show
Börsdata logo

What Börsdata does best

  1. Research coverage for Nordic and global companies with financial statements, ratios, valuation metrics, charts, and multi-year history.
  2. The advanced stock screener with thousands of KPIs, mini charts, saved filters, exports, and watchlists.
  3. Tools for running built-in strategy screens such as Magic Formula, Graham, Dividend, F-Score, and Net-nets for idea generation.
  4. Review Nordic ownership workflows such as top shareholders, insider transactions, short selling, buybacks, and owner-flow views where supported.
  5. Valuation and estimate tools to compare price, PE, EV/EBIT, sales, profit, market cap, and simple DCF-style scenarios.
Magic Formula Investing logo

What Magic Formula Investing does best

  1. The official Magic Formula screener with two inputs, minimum market cap and either 30 or 50 results.
  2. Screening for companies ranked on high earnings yield and high return on capital, with the accounting adjustments described by the official methodology.
  3. A narrow value and quality idea list for further research.
  4. Focus on U.S.-listed equities because the official universe excludes foreign companies and ADRs.
  5. Financial and utility companies are excluded from the official screen.

All details

Every attribute we track for Börsdata and Magic Formula Investing.
Show
Attribute
Börsdata logo
Börsdata
Magic Formula Investing logo
Magic Formula Investing
Coverage & fit
Asset types
StocksCommoditiesCurrenciesCryptosOther
Stocks
Experience
BeginnerIntermediateAdvanced
BeginnerIntermediateAdvanced
Target audience
Retail TradersPro RetailInstitutional InvestorsDay TradersSwing TradersLong-term InvestorsValue InvestorsDividend Investors+5 more
Not specified
Regions
EuropeNorth AmericaAPAC
North America
Coverage details
16 countriesIdentifiers: Ticker and ISIN
Countries: USIdentifiers: Ticker
Data
Data freshness
End of Day
End of Day
Data granularity
EOD
EOD
Data partners
Nasdaq OMXRefinitivMillistreamMorningstarMFN News
Not specified
Access & integrations
API protocols
REST
Not specified
API auth & delivery
Auth: APIKey600 req/minDocs
Not specified
Import methods
Manual
Not specified
Integrations
TradingViewMicrosoft ExcelGoogle SheetsMFN News
Not specified
Export formats
CSVExcelPDF
Not specified
Plans & trust
Security & compliance
Data residency: EU
Not specified
Vendor & support
Börsdata Sverige ABCountry: SwedenFounded 2009Support: Email
Not specified
Curation ratings
Not specified
Methodology 4/5Reliability 4/5UX 3/5

Green tags are exclusive to that tool in this comparison.

Pricing

Plans, billing, free trials, and monthly prices.
Show
Plan-by-plan pricing comparison of Börsdata and Magic Formula Investing
Tier
Börsdata logo
Börsdata
Magic Formula Investing logo
Magic Formula Investing
Free plan
Free
Free
Entry paid plan
€10/mo“Premium”coverage: Nordic markets only (SE, NO, FI, DK).
—
Tier 2
€25/mo“Pro”coverage: Nordic plus selected global markets (US, CA, UK, Western Europe, JP,...
—
Top plan
€59/mo“Pro+”
—
Custom / enterprise
Contact sales“Enterprise”
—

Questions we keep getting

What's the difference between Börsdata and Magic Formula Investing?

Börsdata leans toward screeners, stock ideas, and data visualizations, while Magic Formula Investing puts more weight on screeners and stock ideas. They overlap in 2 categories, so for most people it comes down to workflow preference and price.

How much do Börsdata and Magic Formula Investing cost?

Good news: both Börsdata and Magic Formula Investing have free plans, so you can run them side by side and only pay if you hit a wall.

Does Börsdata or Magic Formula Investing have an API?

Börsdata has an API for programmatic access and custom integrations. Magic Formula Investing doesn't, so you're working through its interface.

Should I choose Börsdata or Magic Formula Investing?

It depends on what you're after. Pick Börsdata if data visualizations and index rebalancing matter to you; go with Magic Formula Investing if you prefer its overall approach. And if you only need the basics both share, let price decide.

What asset classes do Börsdata and Magic Formula Investing cover?

Both cover stocks. Börsdata also handles commodities, currencies, and cryptos.

Which covers international markets: Börsdata or Magic Formula Investing?

Börsdata has documented international coverage (Europe, North America, and APAC), so it's the safer bet if you hold non-US stocks. Magic Formula Investing is more region-specific, mainly North America.

Can I export data from Börsdata and Magic Formula Investing?

Börsdata exports to CSV and Excel. Magic Formula Investing is stingier about getting data out.

Is Börsdata or Magic Formula Investing better for day trading?

Börsdata is the one positioned more for active traders. Magic Formula Investing is the better fit if you care less about fast trading workflows and more about a calmer research process.

Which has a better stock screener: Börsdata or Magic Formula Investing?

Both Börsdata and Magic Formula Investing include stock screeners, and they differ more in interface than raw power; try both and see which one clicks for you.

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Curation & Accuracy

This directory blends AI‑assisted discovery with human curation. Entries are reviewed, edited, and organized with the goal of expanding coverage and sharpening quality over time. Your feedback helps steer improvements (because no single human can capture everything all at once).

Details change. Pricing, features, and availability may be incomplete or out of date. Treat listings as a starting point and verify on the provider’s site before making decisions. If you spot an error or a gap, send a quick note and I’ll adjust.