Tool Comparison
ETF.com vs Simply Wall St
- Paid from
- —
- Free plan
- Yes
- Platforms
- Web
Best if
- You want ETF screeners, ETF comparison, and ETF analysis.
- Paid from
- $10.95/mo
- Free plan
- Yes
- Platforms
- Web, Mobile
Best if
- You do a lot of your research from your phone
- You want stock ideas, screeners, and data visualizations.
- You're a long-term investor who cares more about fundamentals than headlines
Pick ETF.com if
ETF.com
Free · Web
- You want ETF screeners, ETF comparison, and ETF analysis.
Pick Simply Wall St if
Simply Wall St
Free • From $131.40/yr · Web · Mobile
- You do a lot of your research from your phone
- You want stock ideas, screeners, and data visualizations.
- You're a long-term investor who cares more about fundamentals than headlines
Skip both if: Neither one clicks with how you research; there are strong third options.
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Our take
The bottom line
ETF.com and Simply Wall St cover a lot of the same ground (6 shared categories, including portfolio, watchlist, and news), so for the basics you won't go far wrong with either. Simply Wall St simply does more: 19 categories to ETF.com's 15, including stock ideas, screeners, and data visualizations, plus a mobile app. ETF.com counters by being completely free.
What readers say
ETF.com
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Simply Wall St
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Key differences at a glance
- Mobile app
- Simply Wall St
- Free trial
- Simply Wall St7 days
- Broader coverage
- Simply Wall St19 vs 15 categories
- Broker sync
- Simply Wall St
- Global coverage
- Simply Wall St
- Asset coverage
- Simply Wall StAdds stocks
What ETF.com does best
- Screen US-listed ETFs by data fields and save customized screens with an account.
- Comparison tools for ETFs side by side across costs, performance, portfolio composition, factor exposure, and ESG metrics.
- The Fund Flow Tracker to monitor ETF inflows and outflows by ticker and time period.
- Search ETF holdings by stock ticker to see which funds hold a company.
- ETF Pulse to spot funds with notable flow and performance activity.
What Simply Wall St does best
- Visual reports cover valuation, future growth, past performance, financial health, and dividends for stocks in more than 90 markets.
- Snowflake reports link a five-part visual score to detailed sections, financials, risks, methodology, and source data.
- Curated lists cover undervalued companies, dividend stocks, insider buying, sectors, industries, and investment themes.
- The screener filters by market, industry, value, growth, income, risk, and other fundamental measures.
- Portfolio dashboards show market-relative performance, diversification, sector and region exposure, and holding fundamentals.
Side by side
Pricing comparison
See for yourself
Side by side
Price, platforms, data, and market coverage.ShowHide
Side by side
| Attribute | ||
|---|---|---|
| Pricing & plans | ||
Starting price | Free | Free • From $131.40/yr |
Free tier | Yes | Yes |
Free trial | — | 7 days |
Plan limits | — | 9 limits: Free: company reports per month: 5, Free: portfolios: 1 +7 more |
| Platforms & access | ||
Web app | Yes | Yes |
Mobile app | No | Yes |
API access | No | No |
Broker sync | No | Yes |
Integrations | — | Plaid, SnapTrade +6 more |
| Audience & fit | ||
Experience level | Beginner, Intermediate, Advanced | Beginner, Intermediate, Advanced |
Best for | — | Retail Traders, Long-term Investors +3 more |
Categories covered | 15 | 19 |
Regions | North America | North America, Europe, APAC, Africa |
| Data & capabilities | ||
Data quality | 4 signals: Latency: End of Day, Granularity: EOD +2 more | 5 signals: Latency: End of Day, Granularity: EOD +3 more |
Data partners | — | S&P Global Market Intelligence |
Capabilities | Universe builder | 6 signals: Universe builder, Broker sync +4 more |
Security | — | Encryption at rest and Encryption in transit |
| Try it | Visit ETF.com | Visit Simply Wall St |
Standout features
The best features of ETF.com and Simply Wall St.ShowHide
Standout features
What ETF.com does best
- Screen US-listed ETFs by data fields and save customized screens with an account.
- Comparison tools for ETFs side by side across costs, performance, portfolio composition, factor exposure, and ESG metrics.
- The Fund Flow Tracker to monitor ETF inflows and outflows by ticker and time period.
- Search ETF holdings by stock ticker to see which funds hold a company.
- ETF Pulse to spot funds with notable flow and performance activity.
What Simply Wall St does best
- Visual reports cover valuation, future growth, past performance, financial health, and dividends for stocks in more than 90 markets.
- Snowflake reports link a five-part visual score to detailed sections, financials, risks, methodology, and source data.
- Curated lists cover undervalued companies, dividend stocks, insider buying, sectors, industries, and investment themes.
- The screener filters by market, industry, value, growth, income, risk, and other fundamental measures.
- Portfolio dashboards show market-relative performance, diversification, sector and region exposure, and holding fundamentals.
All details
Every attribute we track for ETF.com and Simply Wall St.ShowHide
All details
| Attribute | ||
|---|---|---|
| Coverage & fit | ||
Asset types | ETFs | StocksETFs |
Experience | BeginnerIntermediateAdvanced | BeginnerIntermediateAdvanced |
Target audience | Not specified | Retail TradersLong-term InvestorsValue InvestorsGrowth InvestorsDividend Investors |
Regions | North America | North AmericaEuropeAPACAfrica |
Coverage details | Countries: USIdentifiers: Ticker | Identifiers: Ticker |
| Data | ||
Data freshness | End of Day | End of Day |
Data granularity | EOD | EOD |
Pricing sources | Not specified | Vendor |
Data partners | Not specified | S&P Global Market Intelligence |
| Access & integrations | ||
Import methods | Not specified | BrokerOAuthCSVManual |
Integrations | Not specified | PlaidSnapTradeRobinhoodFidelityInteractive BrokersCharles SchwabE*TRADEVanguard |
Export formats | Not specified | ExcelPDF |
| Plans & trust | ||
Security & compliance | Not specified | Encryption at restEncryption in transit |
Capability signals | Universe builder | Universe builderBroker syncPortfolio attributionTax lotsMulti-currencyCost basis: FIFO |
Vendor & support | ETF.comCountry: USSupport: Email | Simply Wall Street Pty LtdCountry: AustraliaFounded 2014Support: Email |
Curation ratings | Methodology 3/5Reliability 4/5UX 4/5 | Not specified |
Green tags are exclusive to that tool in this comparison.
Pricing
Plans, billing, free trials, and monthly prices.ShowHide
Pricing
| Tier | ||
|---|---|---|
| Free plan | Free“Free (Account)” | Freecompany reports per month: 5 · portfolios: 1 · +1 more |
| Entry paid plan | — | $131.40/yr≈ $10.95/mo“Premium”company reports per month: 30 · portfolios: 3 · +1 more |
| Top plan | — | $258/yr≈ $21.50/mo“Unlimited”company reports per month: Unlimited · portfolios: Unlimited · +1 more |
| Free trial | — | 7 days |
Alternatives
Free alternatives
Questions we keep getting
What's the difference between ETF.com and Simply Wall St?
ETF.com leans toward ETF screeners, ETF comparison, and ETF analysis, while Simply Wall St puts more weight on stock ideas, screeners, and data visualizations. They overlap in 6 categories, so for most people it comes down to workflow preference and price.
How much do ETF.com and Simply Wall St cost?
Good news: both ETF.com and Simply Wall St have free plans, so you can run them side by side and only pay if you hit a wall.
Can I use ETF.com or Simply Wall St on my phone?
Simply Wall St lists a dedicated mobile app, so it travels better. ETF.com doesn't list a dedicated mobile app; its documented access is web.
Should I choose ETF.com or Simply Wall St?
It depends on what you're after. Pick ETF.com if ETF screeners and ETF comparison matter to you; go with Simply Wall St if you'd rather have stock ideas and screeners. And if you only need the basics both share, let price decide.
What asset classes do ETF.com and Simply Wall St cover?
Both cover ETFs. Simply Wall St adds stocks on top.
Which covers international markets: ETF.com or Simply Wall St?
Simply Wall St has documented international coverage (North America, Europe, APAC, and Africa), so it's the safer bet if you hold non-US stocks. ETF.com is more region-specific, mainly North America.
Can I export data from ETF.com and Simply Wall St?
Simply Wall St exports to Excel. ETF.com is stingier about getting data out.
Can ETF.com or Simply Wall St connect to my broker?
Simply Wall St syncs with brokers automatically. With ETF.com, you're entering holdings by hand or importing files.
Which has a better stock screener: ETF.com or Simply Wall St?
Both ETF.com and Simply Wall St include stock screeners, and they differ more in interface than raw power; try both and see which one clicks for you.
Can I track my portfolio with ETF.com or Simply Wall St?
Yes, both do portfolio tracking: holdings, performance, and allocation in one place.
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This directory blends AI‑assisted discovery with human curation. Entries are reviewed, edited, and organized with the goal of expanding coverage and sharpening quality over time. Your feedback helps steer improvements (because no single human can capture everything all at once).
Details change. Pricing, features, and availability may be incomplete or out of date. Treat listings as a starting point and verify on the provider’s site before making decisions. If you spot an error or a gap, send a quick note and I’ll adjust.