★ BEST INVESTING TOOLS COMPARISON ★
VOL. XCIV, NO. 247
Tool comparison edition
Tool Comparison
GuruFocus vs Similarweb
Start here
GuruFocus
Free • From $549/yr · Web · Mobile · API
- You do a lot of your research from your phone
- You care about stock ideas, screeners, and ETF screeners, things Similarweb doesn't offer
- You're a long-term investor who cares more about fundamentals than headlines
Pick Similarweb instead if
Similarweb
Free • Contact for pricing · Web · API
- You care about app & website traffic, something GuruFocus doesn't offer
Skip both if: Neither one clicks with how you research; there are strong third options.
See alternativesOutbound links may include affiliate or sponsor codes.
Our take
The bottom line
GuruFocus and Similarweb cover a lot of the same ground (3 shared categories, data visualizations, APIs & data feeds, and sheets / excel add-ins), so for the basics you won't go far wrong with either. GuruFocus simply does more: 49 categories to Similarweb's 4, including stock ideas, screeners, and ETF screeners, plus a mobile app. Similarweb counters by being completely free.
What readers say
GuruFocus
Vote once to reveal the community verdict.
Similarweb
Vote once to reveal the community verdict.
Key differences at a glance
- Mobile app
- GuruFocus
- Free trial
- GuruFocus7 days
- Broader coverage
- GuruFocus49 vs 4 categories
- Asset coverage
- GuruFocusAdds stocks and ETFs
- Free plan
- Both
See for yourself
How they stack up
The side-by-side table: pricing, platforms, data, and coverage at a glance.ShowHide
How they stack up
The side-by-side table: pricing, platforms, data, and coverage at a glance.| Attribute | ||
|---|---|---|
| Pricing & plans | ||
Starting price | Free • From $549/yr | Free • Contact for pricing |
Free tier | Yes | Yes |
Free trial | 7 days | — |
Plan limits | 49 limits: Free: portfolio limit: Up to 3 portfolios with 25 stocks each for free members, Free: data api requests: 100/month included in the Free API package +47 more | — |
| Platforms & access | ||
Web app | Yes | Yes |
Mobile app | Yes | No |
API access | Yes | Yes |
Broker sync | Yes | — |
Integrations | GuruFocus Data API, GuruFocus MCP Server +3 more | Microsoft Excel, Google Sheets +8 more |
| Audience & fit | ||
Experience level | Beginner, Intermediate, Advanced | Beginner, Intermediate, Advanced |
Best for | Retail Traders, Pro Retail +9 more | — |
Categories covered | 49 | 4 |
Regions | North America, Europe, APAC, LatAm, Middle East, Africa | North America, Europe, APAC, LatAm, Middle East, Africa |
| Data & capabilities | ||
Data quality | 5 signals: Latency: End of Day, Granularity: EOD +3 more | Latency: End of Day and Granularity: EOD |
Data partners | 5 partners: QuoteMedia, Morningstar +3 more | — |
Capabilities | 9 signals: Custom formulas, Ranking backtests +7 more | — |
Security | Status page and Encryption in transit | SOC2 and ISO27001 |
| Try it | Visit GuruFocus | Visit Similarweb |
Where each one shines
What GuruFocus and Similarweb each do best.ShowHide
Where each one shines
What GuruFocus and Similarweb each do best.What GuruFocus does best
- Research coverage for global stocks with long historical financials, valuation data, charts, comparisons, market valuation indicators, economic indicators, industry data, and company-level fundamentals.
- The All-in-One Screener with hundreds of filters across fundamentals, valuation, profitability, growth, dividends, guru holdings, insider trades, predefined value screens, custom filters, saved screens, and downloads.
- ETF Screener and ETF GF Scores for filtering and comparing more than 5,000 U.S.
- Corporate and government bond screening by yield, maturity, ratings, coupon structure, outstanding amount, issuer, and industry, plus company-level bond tabs.
- Backtest screener strategies across many countries with configurable stock count, ranking metric, sort order, date range, and rebalance frequency; current membership terms give Premium the latest five years and Premium Plus/Professional history back to 2006.
What Similarweb does best
- Analysis of website traffic, engagement, channels, keyword demand, referral sources, competitors, company profiles, technologies, and app intelligence where plan access allows.
- Free public tools for high-level samples such as traffic checks, app analytics, keyword tools, top websites or apps, and company or technology profiles.
- Similarweb API V5 in REST or Batch mode with API-key authentication, standardized responses, multi-metric requests, MCP and AI support, and one key across endpoint families.
- Subscriptions to daily or monthly release notifications through webhooks where API workflow access is available.
- Export support for data through no-code Data Exporter, scheduled email delivery, CSV downloads, dashboards, tables, Excel, PDF, PPT, and PNG formats depending on product access.
Every detail we compared
Every tracked attribute for GuruFocus and Similarweb, side by side.ShowHide
Every detail we compared
Every tracked attribute for GuruFocus and Similarweb, side by side.| Attribute | ||
|---|---|---|
| Coverage & fit | ||
Asset types | StocksETFsBondsMutual FundsOptionsFundsOther | Other |
Experience | BeginnerIntermediateAdvanced | BeginnerIntermediateAdvanced |
Target audience | Retail TradersPro RetailLong-term InvestorsValue InvestorsQuality InvestorsDividend InvestorsAnalystsQuants/Developers+3 more | Not specified |
Regions | North AmericaEuropeAPACLatAmMiddle EastAfrica | North AmericaEuropeAPACLatAmMiddle EastAfrica |
Coverage details | Identifiers: Ticker and CIK | Not specified |
| Data | ||
Data freshness | End of Day | End of Day |
Data granularity | EOD | EOD |
Pricing sources | ExchangeVendorModel | Not specified |
Data partners | QuoteMediaMorningstarRefinitivFREDSEC / local regulators | Not specified |
| Access & integrations | ||
API protocols | REST | REST |
API auth & delivery | Auth: APIKeySDKs: Python and GoDocs | Auth: APIKeyWebhooks |
Import methods | CSVBrokerOAuthManual | CSV |
Integrations | GuruFocus Data APIGuruFocus MCP ServerGuruFocus Excel Add-inGuruFocus Google Sheets Add-onSnapTrade | Microsoft ExcelGoogle SheetsGoogle Looker StudioTableauPower BISnowflakeDatabricksSalesforce+2 more |
Export formats | CSVExcelJSON | CSVExcelJSONPDFImage |
| Plans & trust | ||
Security & compliance | Status pageEncryption in transit | SOC2ISO27001 |
Capability signals | Custom formulasRanking backtestsUniverse builderFactors: Value, Quality, Momentum, and GrowthBroker syncMulti-currencyYield curvesCredit ratings+1 more | Not specified |
Vendor & support | GuruFocus.com, LLCCountry: United StatesFounded 2004Support: Email, Chat, Phone, and Forum | Similarweb Ltd.Support: Email |
Curation ratings | Not specified | Methodology 4/5Reliability 4/5UX 4/5 |
Green tags are exclusive to that tool in this comparison.
What you'll actually pay
Plans, billing, trials, and per-month pricing for both tools.ShowHide
What you'll actually pay
Plans, billing, trials, and per-month pricing for both tools.| Tier | ||
|---|---|---|
| Free plan | Freeportfolio limit: Up to 3 portfolios with 25 stocks each for free members · data api requests: 100/month included in the Free API package · +1 more | Free |
| Entry paid plan | $549/yr≈ $45.75/mo“Premium”billing: Annual only · data api requests: 200/month included with Premium membership · +2 more | Subscription“Self-service packages” |
| Tier 2 | $1398/yr≈ $116.50/mo“Premium Plus”billing: Annual only · data api requests: 500/month included with Premium Plus membership · +2 more | — |
| Tier 3 | $200/mo“Data API Builder”billing: Billed annually · monthly request limit: No limit · +12 more | — |
| Tier 4 | $2448/yr≈ $204/mo“Professional”billing: Annual only · data api requests: 2,000/month included with Professional membership | — |
| Tier 5 | $2000/mo“Data API Commercial”billing: Billed annually · monthly request limit: No limit · +1 more | — |
| Top plan | $100 per unit“Data API Pay As You Go”initial top up: $100 credit · stock daily prices: $0.05/request · +16 more | — |
| Custom / enterprise | Contact sales“Custom API / Enterprise Package” | Contact sales“Business and Enterprise” |
| Free trial | 7 days | — |
Questions we keep getting
What's the difference between GuruFocus and Similarweb?
GuruFocus leans toward stock ideas, screeners, and ETF screeners, while Similarweb puts more weight on app & website traffic, APIs & data feeds, and sheets / excel add-ins. They overlap in 3 categories, so for most people it comes down to workflow preference and price.
How much do GuruFocus and Similarweb cost?
Good news: both GuruFocus and Similarweb have free plans, so you can run them side by side and only pay if you hit a wall.
Can I use GuruFocus or Similarweb on my phone?
GuruFocus lists a dedicated mobile app, so it travels better. Similarweb doesn't list a dedicated mobile app; its documented access is web and API.
Do GuruFocus and Similarweb have APIs?
Yes, both offer API access, so developers and quants can pull data programmatically or wire up their own integrations.
Should I choose GuruFocus or Similarweb?
It depends on what you're after. Pick GuruFocus if stock ideas and screeners matter to you; go with Similarweb if you'd rather have app & website traffic. And if you only need the basics both share, let price decide.
What asset classes do GuruFocus and Similarweb cover?
Both cover other. GuruFocus also handles stocks, ETFs, and bonds.
Can I export data from GuruFocus and Similarweb?
Yes, both export to spreadsheets (CSV and Excel), which is handy if you like running your own numbers.
Which has a better stock screener: GuruFocus or Similarweb?
GuruFocus has a stock screener for surfacing ideas; Similarweb doesn't, and focuses its energy elsewhere.
Can I track my portfolio with GuruFocus or Similarweb?
GuruFocus handles portfolio tracking. Similarweb is really a research tool; you'd track your portfolio elsewhere.
Keep researching
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Curation & Accuracy
This directory blends AI‑assisted discovery with human curation. Entries are reviewed, edited, and organized with the goal of expanding coverage and sharpening quality over time. Your feedback helps steer improvements (because no single human can capture everything all at once).
Details change. Pricing, features, and availability may be incomplete or out of date. Treat listings as a starting point and verify on the provider’s site before making decisions. If you spot an error or a gap, send a quick note and I’ll adjust.