★ BEST INVESTING TOOLS COMPARISON ★
VOL. XCIV, NO. 247
Source check: TradeLog checked July 22, 2026
Tool Comparison
Stock Rover vs TradeLog
Pick Stock Rover if
Stock Rover
Free • From $34/mo · Web · Mobile
- You'd rather start free and only pay if you outgrow it
- Delayed quotes won't cut it; you need real-time data
- You do a lot of your research from your phone
Pick TradeLog if
TradeLog
From $219/yr · Desktop
- You want the cheaper way in: plans start at $18.25/mo instead of $34/mo
- You care about tax lots / lot optimization, wash sale detection, and downloadable tax reports, things Stock Rover doesn't offer
- You trade often and need tooling built for speed
Skip both if: Neither one clicks with how you research; there are strong third options.
See alternativesOutbound links may include affiliate or sponsor codes.
Our take
The bottom line
Stock Rover and TradeLog cover a lot of the same ground (3 shared categories, data visualizations, portfolio, and broker connectors), so for the basics you won't go far wrong with either. Stock Rover simply does more: 32 categories to TradeLog's 6, including stock ideas, screeners, and ETF screeners, plus a mobile app. TradeLog counters by starting cheaper at $18.25/mo.
What readers say
Stock Rover
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TradeLog
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Key differences at a glance
- Free plan
- Stock Rover
- Cheaper paid plan
- TradeLog$18.25/mo vs $34/mo
- Broader coverage
- Stock Rover32 vs 6 categories
- Mobile app
- Stock Rover
- Desktop app
- TradeLog
- Real-time data
- Stock Rover
See for yourself
How they stack up
The side-by-side table: pricing, platforms, data, and coverage at a glance.ShowHide
How they stack up
The side-by-side table: pricing, platforms, data, and coverage at a glance.| Attribute | ||
|---|---|---|
| Pricing & plans | ||
Starting price | Free • From $34/mo | From $219/yr |
Free tier | Yes | No |
Free trial | 14 days | 30 days |
Plan limits | 54 limits: Free: stock scores: 3/month, Free: research reports: Dow 30 samples only unless Research Reports add-on or bundled paid pl... +52 more | 9 limits: 30-Day Free Trial: finalized tax reports: 0, 30-Day Free Trial: duration days: 30 +7 more |
| Platforms & access | ||
Web app | Yes | No |
Desktop app | No | Yes |
Mobile app | Yes | No |
API access | No | No |
Broker sync | Yes | Yes |
Integrations | Yodlee brokerage aggregation, Interactive Brokers +1 more | Supported broker file imports, BrokerConnect for selected brokers +3 more |
| Audience & fit | ||
Experience level | Beginner, Intermediate, Advanced | Intermediate, Advanced |
Best for | Retail Traders, Pro Retail +7 more | Retail Traders, Pro Retail +2 more |
Categories covered | 32 | 6 |
Regions | North America | North America |
| Data & capabilities | ||
Data quality | 5 signals: Latency: Real-time, 15-min Delayed, and End of Day, Granularity: Minute and EOD +3 more | — |
Data partners | 6 partners: Morningstar, Zacks +4 more | — |
Capabilities | 10 signals: Custom formulas, Universe builder +8 more | 4 signals: Broker sync, Tax lots +2 more |
Security | Data residency: US and Encryption in transit | — |
| Try it | Visit Stock Rover | Visit TradeLog |
Where each one shines
What Stock Rover and TradeLog each do best.ShowHide
Where each one shines
What Stock Rover and TradeLog each do best.What Stock Rover does best
- Screening for North American stocks, ETFs, and funds with 800+ financial metrics on Ultimate tiers, custom screens, ranked screening, guru-style metrics, screener snapshots, percentile screening, equation screening, and 20 years of historical fundamentals.
- Tracking portfolios and dividends with broker sync, manual or spreadsheet import, benchmark comparison, emailed reports, dividend-income projections, risk-adjusted return, volatility, beta, IRR, Sharpe Ratio, and position contribution analytics.
- Comparison tools for stocks, ETFs, funds, portfolios, indices, and custom datasets in spreadsheet-like table and tile views across valuation, dividend, analyst, ratings, momentum, performance, and operating metrics.
- Automated DCF-driven Fair Value and intrinsic-value metrics to estimate Margin of Safety, then compare valuation ratios against 20-year relative norms to separate real discounts from superficially cheap stocks.
- The Insight Panel for financial statements, sales, earnings, cash flow, dividends, analyst ratings, insider activity, news, earnings transcripts, fair-value formulas, scores, warnings, and options-chain research on higher tiers.
What TradeLog does best
- Maintain one local TradeLog data file per taxpayer and tax year with trade history from multiple brokerage accounts, including IRAs.
- Import actual trade history through supported broker files, selected BrokerConnect connections, Excel-compatible files, or manual entry when the necessary transaction fields are available.
- Identify and adjust wash sales for stocks, options, and short sales across accounts, including IRA wash sales and deferrals carried into the next tax year.
- Generate Form 8949 details for Schedule D after required year-end holdings verification and gross-proceeds reconciliation against broker Forms 1099-B.
- Prepare Form 6781 details for supported Section 1256 contracts and, on Trader or Elite, Form 4797 and Section 481 details for eligible Section 475 mark-to-market traders.
Every detail we compared
Every tracked attribute for Stock Rover and TradeLog, side by side.ShowHide
Every detail we compared
Every tracked attribute for Stock Rover and TradeLog, side by side.| Attribute | ||
|---|---|---|
| Coverage & fit | ||
Asset types | StocksETFsMutual FundsClosed-End FundsOptionsFundsOther | StocksETFsMutual FundsBondsOptionsFuturesCurrenciesCryptos |
Experience | BeginnerIntermediateAdvanced | IntermediateAdvanced |
Target audience | Retail TradersPro RetailLong-term InvestorsValue InvestorsGrowth InvestorsQuality InvestorsDividend InvestorsAnalysts+1 more | Retail TradersPro RetailDay TradersSwing Traders |
Regions | North America | North America |
Coverage details | Countries: US and CA11 exchangesIdentifiers: Ticker | Countries: USIdentifiers: Ticker |
| Data | ||
Data freshness | Real-time15-min DelayedEnd of Day | Not specified |
Data granularity | MinuteEOD | Not specified |
Pricing sources | ExchangeVendorModel | Not specified |
Data partners | MorningstarZacksIntrinioQuandlYodleeIEX | Not specified |
| Access & integrations | ||
Import methods | CSVBrokerOAuthManual | CSVBrokerOAuthManual |
Integrations | Yodlee brokerage aggregationInteractive Brokers1000+ supported brokerages | Supported broker file importsBrokerConnect for selected brokersTurboTaxTaxActH&R Block |
Export formats | CSVImagePDF | PDF |
| Plans & trust | ||
Security & compliance | Data residency: USEncryption in transit | Not specified |
Capability signals | Custom formulasUniverse builderFactors: Value, Quality, Momentum, Growth, and SizePerformance attributionMonte CarloBroker syncPortfolio attributionRebalancing+2 more | Broker syncTax lotsWash sale detectionCost basis: FIFO and SpecificLot |
Vendor & support | Stock Rover LLCCountry: United StatesFounded 2008Support: Email and Phone | Cogenta Computing, Inc.Country: United StatesFounded 1999Support: Email and Phone |
Green tags are exclusive to that tool in this comparison.
What you'll actually pay
Plans, billing, trials, and per-month pricing for both tools.ShowHide
What you'll actually pay
Plans, billing, trials, and per-month pricing for both tools.| Tier | ||
|---|---|---|
| Free plan | Freestock scores: 3/month · research reports: Dow 30 samples only unless Research Reports add-on or bundled paid pl... · +1 more | — |
| Entry paid plan | $34/mo“Premium”annual billing: $348/year ($29/month equivalent) · two year billing: $576 every 2 years ($24/month equivalent) · +11 more | $219/yr≈ $18.25/mo“Investor”trade records: 1,500 · included file keys: 1 |
| Tier 2 | $70/mo“Premium Plus”annual billing: $588/year ($49/month equivalent) · two year billing: $1,008 every 2 years ($42/month equivalent) · +12 more | $359/yr≈ $29.92/mo“Trader”trade records: 5,000 · included file keys: 1 |
| Tier 3 | $99/mo“Ultimate”annual billing: $948/year ($79/month equivalent) · two year billing: $1,656 every 2 years ($69/month equivalent) · +10 more | $459/yr≈ $38.25/mo“Elite”trade records: More than 5,000 · included file keys: 1 |
| Top plan | $199/mo“Ultimate Pro”annual billing: $1,788/year ($149/month equivalent) · two year billing: $3,096 every 2 years ($129/month equivalent) · +10 more | — |
| Free trial | 14 days | 30 days |
Questions we keep getting
What's the difference between Stock Rover and TradeLog?
Stock Rover leans toward stock ideas, screeners, and ETF screeners, while TradeLog puts more weight on portfolio, data visualizations, and tax lots / lot optimization. They overlap in 3 categories, so for most people it comes down to workflow preference and price.
Is Stock Rover or TradeLog free to use?
Stock Rover has a free tier, so you can get started without paying anything. TradeLog is paid-only. If budget matters, start with Stock Rover and see how far it takes you before opening your wallet.
Which is better for beginners: Stock Rover or TradeLog?
Stock Rover is the friendlier place to start; its interface takes less getting used to. Both work fine once you're past the basics.
Can I use Stock Rover or TradeLog on my phone?
Stock Rover lists a dedicated mobile app, so it travels better. TradeLog doesn't list a dedicated mobile app; its documented access is desktop.
Should I choose Stock Rover or TradeLog?
It depends on what you're after. Pick Stock Rover if stock ideas and screeners matter to you; go with TradeLog if you'd rather have tax lots / lot optimization and wash sale detection. And if you only need the basics both share, let price decide.
What asset classes do Stock Rover and TradeLog cover?
Both cover stocks, ETFs, mutual funds, and options. Stock Rover also handles closed-end funds, funds, and other. TradeLog adds bonds, futures, and currencies on top.
Does Stock Rover or TradeLog have real-time data?
Stock Rover offers real-time data, which matters if you trade actively. TradeLog runs on delayed or end-of-day data, which is perfectly fine for longer-term investors who don't live and die by the tick.
Can I export data from Stock Rover and TradeLog?
Stock Rover exports to CSV. TradeLog is stingier about getting data out.
Can Stock Rover or TradeLog connect to my broker?
Yes, both connect to brokers, so your portfolio syncs automatically instead of you keying in every trade.
Is Stock Rover or TradeLog better for day trading?
TradeLog is the one positioned more for active traders. Stock Rover is the better fit if you care less about fast trading workflows and more about a calmer research process.
Which has a better stock screener: Stock Rover or TradeLog?
Stock Rover has a stock screener for surfacing ideas; TradeLog doesn't, and focuses its energy elsewhere.
Can I track my portfolio with Stock Rover or TradeLog?
Yes, both do portfolio tracking: holdings, performance, and allocation in one place.
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Curation & Accuracy
This directory blends AI‑assisted discovery with human curation. Entries are reviewed, edited, and organized with the goal of expanding coverage and sharpening quality over time. Your feedback helps steer improvements (because no single human can capture everything all at once).
Details change. Pricing, features, and availability may be incomplete or out of date. Treat listings as a starting point and verify on the provider’s site before making decisions. If you spot an error or a gap, send a quick note and I’ll adjust.