VOL. XCIV, NO. 247

★ FINANCIAL TOOLS & SERVICES DIRECTORY ★

PRICE: 5 CENTS

Monday, November 10, 2025

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Tool Comparison

ETF Central vs ETF.com comparison

Compare pricing, supported platforms, categories, and standout capabilities to decide which tool fits your workflow.

Quick takeaways

ETF Central adds Data Visualizations, and Courses & Certs coverage that ETF.com skips.

ETF.com includes ETF Factors, Portfolio, IPO, Delisted, and Newsletters categories that ETF Central omits.

In depth comparison

ETF Central logo

ETF Central

etfcentral.com

Free, NYSE‑partnered portal by Trackinsight for U.S. ETFs (~3,000). Features include a taxonomy‑driven ETF screener, side‑by‑side comparison (performance/liquidity/risk/exposure/holdings), ‘Segments on the move’ (flows & performance), a personal Watchlist with one‑click Excel export, timely news (incl. VettaFi bylines), the ETF U education library, podcasts, and a path to the ETF Institute (CETF). No public API or trading/execution.

Platforms

Web

Pricing

Free

Quick highlights

  • ETF Screener with Trackinsight’s Thematic Taxonomy presets and filters.
  • Compare ETFs side‑by‑side across performance, liquidity, risk, exposure, holdings.
  • Segments dashboard showing movers by performance and fund flows with time toggles.
  • Watchlist: track up to 100 ETFs, customize 27 columns, and export to Excel.
  • Latest ETF news stream (includes VettaFi authors), plus a dedicated Podcasts page.

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ETF.com logo

ETF.com

etf.com

ETF.com is a web-based research suite for exchange-traded funds. A free account lets you save screeners and create up to five watchlists. Paid subscriptions unlock more: Content+ gives access to editorial content, while All Access provides unlimited use of tools, data, and saved screens.

Platforms

Web

Pricing

FreeSubscription

Quick highlights

  • ETF Screener covering the U.S. ETF universe, powered by FactSet data. Results include total return metrics and can be saved with an account.
  • ETF Comparison tool to evaluate funds side by side on costs, performance, portfolio composition, factors, and ESG metrics.
  • Fund Flow Tracker to monitor ETF inflows and outflows, searchable by ticker and time period.
  • Holdings search tool: enter a stock to see which ETFs have meaningful exposure to it.
  • ETF Pulse highlights trending funds based on flows and performance indicators.

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Where they differ

ETF Central

Distinct strengths include:

Data VisualizationsCourses & Certs
  • ETF Screener with Trackinsight’s Thematic Taxonomy presets and filters.
  • Compare ETFs side‑by‑side across performance, liquidity, risk, exposure, holdings.
  • Segments dashboard showing movers by performance and fund flows with time toggles.
  • Watchlist: track up to 100 ETFs, customize 27 columns, and export to Excel.

ETF.com

Distinct strengths include:

ETF FactorsPortfolioIPODelistedNewsletters
  • ETF Screener covering the U.S. ETF universe, powered by FactSet data. Results include total return metrics and can be saved with an account.
  • ETF Comparison tool to evaluate funds side by side on costs, performance, portfolio composition, factors, and ESG metrics.
  • Fund Flow Tracker to monitor ETF inflows and outflows, searchable by ticker and time period.
  • Holdings search tool: enter a stock to see which ETFs have meaningful exposure to it.

Feature-by-feature breakdown

AttributeETF CentralETF.com
Categories

Which research workflows each platform targets

Shared: ETF Screeners, ETF Comparison, Money Flow, ETF Overview, ETF Performance, ETF Holdings, ETF Fundamentals, Watchlist, News, Education, Videos

Unique: Data Visualizations, Courses & Certs

Shared: ETF Screeners, ETF Comparison, Money Flow, ETF Overview, ETF Performance, ETF Holdings, ETF Fundamentals, Watchlist, News, Education, Videos

Unique: ETF Factors, Portfolio, IPO, Delisted, Newsletters

Asset types

Supported asset classes and universes

ETFs

ETFs

Experience levels

Who each product is built for

Beginner, Intermediate, Advanced

Beginner, Intermediate, Advanced

Platforms

Where you can access the product

Web

Web

Pricing

High-level pricing models

Free

Free, Subscription

Key features

Core capabilities called out by each vendor

Unique

  • ETF Screener with Trackinsight’s Thematic Taxonomy presets and filters.
  • Compare ETFs side‑by‑side across performance, liquidity, risk, exposure, holdings.
  • Segments dashboard showing movers by performance and fund flows with time toggles.
  • Watchlist: track up to 100 ETFs, customize 27 columns, and export to Excel.
  • Latest ETF news stream (includes VettaFi authors), plus a dedicated Podcasts page.
  • ETF U education hub and linkout to The ETF Institute (CETF certification).

Unique

  • ETF Screener covering the U.S. ETF universe, powered by FactSet data. Results include total return metrics and can be saved with an account.
  • ETF Comparison tool to evaluate funds side by side on costs, performance, portfolio composition, factors, and ESG metrics.
  • Fund Flow Tracker to monitor ETF inflows and outflows, searchable by ticker and time period.
  • Holdings search tool: enter a stock to see which ETFs have meaningful exposure to it.
  • ETF Pulse highlights trending funds based on flows and performance indicators.
  • Portfolio Builder to create and track model ETF portfolios, integrating tickers from the screener or compare views.
Tested

Verified by hands-on testing inside Find My Moat

Not yet

Not yet

Editor pick

Featured inside curated shortlists

Standard listing

Standard listing

Frequently Asked Questions

Which workflows do ETF Central and ETF.com both support?

Both platforms cover ETF Screeners, ETF Comparison, Money Flow, ETF Overview, ETF Performance, ETF Holdings, ETF Fundamentals, Watchlist, News, Education, and Videos workflows, so you can research those use cases in either tool before digging into the feature differences below.

Do ETF Central and ETF.com require subscriptions?

Both ETF Central and ETF.com keep freemium access with optional paid upgrades, so you can trial each platform before committing.

How can you access ETF Central and ETF.com?

Both ETF Central and ETF.com prioritize web or desktop access. Investors wanting a mobile-first workflow may need to rely on responsive web views.

What unique strengths set the two platforms apart?

ETF Central differentiates itself with ETF Screener with Trackinsight’s Thematic Taxonomy presets and filters., Compare ETFs side‑by‑side across performance, liquidity, risk, exposure, holdings., and Segments dashboard showing movers by performance and fund flows with time toggles., whereas ETF.com stands out for ETF Screener covering the U.S. ETF universe, powered by FactSet data. Results include total return metrics and can be saved with an account., ETF Comparison tool to evaluate funds side by side on costs, performance, portfolio composition, factors, and ESG metrics., and Fund Flow Tracker to monitor ETF inflows and outflows, searchable by ticker and time period..

Keep exploring

Keep exploring

Stay on top of related tools

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Curation & Accuracy

This directory blends AI‑assisted discovery with human curation. Entries are reviewed, edited, and organized with the goal of expanding coverage and sharpening quality over time. Your feedback helps steer improvements (because no single human can capture everything all at once).

Details change. Pricing, features, and availability may be incomplete or out of date. Treat listings as a starting point and verify on the provider’s site before making decisions. If you spot an error or a gap, send a quick note and I’ll adjust.