WIDE MOAT STOCKS COMPARISON

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Stock Comparison

Amazon.com, Inc. vs Visa Inc.

Compare moat strength, market structure, and segment coverage to understand how each company defends its edge.

Amazon.com, Inc.

AMZN · NASDAQ

Market cap (USD)$2.8T
Gross margin (TTM)50.8%
Operating margin (TTM)12.1%
Net margin (TTM)17.4%
SectorConsumer
IndustrySpecialty Retail
CountryUS
Data as of2026-08-23
Moat score
89/ 100

Weighted average of segment moat scores, combining moat strength, durability, confidence, market structure, pricing power, and market share.

Full stock profile

Dive deeper into Amazon.com, Inc.'s moat claims, evidence, and risks.

View AMZN analysis

Visa Inc.

V · New York Stock Exchange

Market cap (USD)$700.3B
Gross margin (TTM)80.2%
Operating margin (TTM)60.7%
Net margin (TTM)50.8%
SectorFinancials
IndustryFinancial - Credit Services
CountryUS
Data as of2026-08-23
Moat score
100/ 100

Weighted average of segment moat scores, combining moat strength, durability, confidence, market structure, pricing power, and market share.

Full stock profile

Dive deeper into Visa Inc.'s moat claims, evidence, and risks.

View V analysis

Comparison highlights

  • Moat score gap: Visa Inc. leads (100 / 100 vs 89 / 100 for Amazon.com, Inc.).
  • Segment focus: Amazon.com, Inc. has 4 segments (68.2% in Amazon Stores (Retail, Marketplace and Prime)); Visa Inc. has 1 segment (100% in Payment Services).
  • Primary market structure: Oligopoly vs Oligopoly. Pricing power: Moderate vs Strong.
  • Moat breadth: Amazon.com, Inc. has 6 moat types across 3 domains; Visa Inc. has 3 across 1.

Primary market context

Amazon.com, Inc.

Amazon Stores (Retail, Marketplace and Prime)

Market

Online and physical retail, third-party marketplace, fulfillment and membership commerce

Geography

Global

Customer

Consumers and third-party merchants

Role

Marketplace operator, retailer, membership provider and fulfillment network

Revenue share

68.2%

Visa Inc.

Payment Services

Market

Global general-purpose payment networks, transaction processing and payment-adjacent services

Geography

Global; nine-month FY2026 net revenue was 38.2% U.S. and 61.8% international

Customer

Issuers, acquirers, merchants, processors, fintechs, businesses, governments and consumers

Role

Four-party payment-network operator; authorization, clearing, settlement and multi-rail money-movement provider

Revenue share

100%

Side-by-side metrics

Amazon.com, Inc.
Visa Inc.
Ticker / Exchange
AMZN - NASDAQ
V - New York Stock Exchange
Market cap (USD)
$2.8T
$700.3B
Gross margin (TTM)
50.8%
80.2%
Operating margin (TTM)
12.1%
60.7%
Net margin (TTM)
17.4%
50.8%
Sector
Consumer
Financials
Industry
Specialty Retail
Financial - Credit Services
HQ country
US
US
Primary segment
Amazon Stores (Retail, Marketplace and Prime)
Payment Services
Market structure
Oligopoly
Oligopoly
Market share
n/a
38.5% (reported)
HHI estimate
n/a
n/a
Pricing power
Moderate
Strong
Moat score
89 / 100
100 / 100
Moat domains
Supply, Demand, Network
Network
Last update
2026-09-05
2026-09-05

Moat coverage

Shared moat types

Two Sided Network

Amazon.com, Inc. strengths

Capex Knowhow ScaleLong Term ContractsPhysical Network DensitySuite BundlingDistribution Control

Visa Inc. strengths

Clearing SettlementInteroperability Hub

Segment mix

Amazon.com, Inc. segments

Full profile >

Amazon Web Services (AWS)

Oligopoly

21.1%

Amazon Stores (Retail, Marketplace and Prime)

Oligopoly

68.2%

Advertising Services (Amazon Ads and Retail Media)

Oligopoly

9.9%

Other Services and Adjacencies

Competitive

0.9%

Visa Inc. segments

Full profile >

Payment Services

Oligopoly

100%

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Curation & Accuracy

This directory blends AI‑assisted discovery with human curation. Entries are reviewed, edited, and organized with the goal of expanding coverage and sharpening quality over time. Your feedback helps steer improvements (because no single human can capture everything all at once).

Details change. Pricing, features, and availability may be incomplete or out of date. Treat listings as a starting point and verify on the provider’s site before making decisions. If you spot an error or a gap, send a quick note and I’ll adjust.