VOL. XCIV, NO. 247
★ WIDE MOAT STOCKS COMPARISON ★
NO ADVICE
Monday, December 29, 2025
Stock Comparison
PepsiCo, Inc. vs WiseTech Global Limited
Compare moat strength, market structure, and segment coverage to understand how each company defends its edge.
PepsiCo, Inc.
PEP · Nasdaq Global Select Market
Weighted average of segment moat scores, combining moat strength, durability, confidence, market structure, pricing power, and market share.
Full stock profile
Dive deeper into PepsiCo, Inc.'s moat claims, evidence, and risks.
View PEP analysisWiseTech Global Limited
WTC · ASX
Weighted average of segment moat scores, combining moat strength, durability, confidence, market structure, pricing power, and market share.
Full stock profile
Dive deeper into WiseTech Global Limited's moat claims, evidence, and risks.
View WTC analysisComparison highlights
- Moat score gap: WiseTech Global Limited leads (86 / 100 vs 72 / 100 for PepsiCo, Inc.).
- Segment focus: PepsiCo, Inc. has 7 segments (27% in Frito-Lay North America (FLNA)); WiseTech Global Limited has 3 segments (87.6% in CargoWise).
- Primary market structure: Oligopoly vs Oligopoly. Pricing power: Moderate vs Strong.
- Moat breadth: PepsiCo, Inc. has 4 moat types across 2 domains; WiseTech Global Limited has 6 across 2.
Primary market context
PepsiCo, Inc.
Frito-Lay North America (FLNA)
Branded convenient foods (salty snacks, dips and adjacent categories)
United States and Canada
Retailers, convenience stores, foodservice
Branded manufacturer + distributor (DSD/warehouse/distributor networks)
27%
WiseTech Global Limited
CargoWise
Enterprise logistics execution software for freight forwarders, customs brokers and 3PLs (CargoWise platform)
Global
Logistics service providers (freight forwarders, customs brokers, 3PLs)
SaaS software platform vendor
87.6%
Side-by-side metrics
Moat coverage
Shared moat types
No overlap yet.
PepsiCo, Inc. strengths
WiseTech Global Limited strengths
Segment mix
PepsiCo, Inc. segments
Full profile >Frito-Lay North America (FLNA)
Oligopoly
Quaker Foods North America (QFNA)
Competitive
PepsiCo Beverages North America (PBNA)
Oligopoly
Latin America (LatAm)
Oligopoly
Europe
Oligopoly
Africa, Middle East and South Asia (AMESA)
Competitive
Asia Pacific, Australia & New Zealand and China Region (APAC)
Competitive
WiseTech Global Limited segments
Full profile >CargoWise
Oligopoly
Non-CargoWise acquired platforms (legacy)
Competitive
e2open (multi-enterprise supply chain applications & network; acquired)
Oligopoly
Want the full wide moat stocks list?
Browse the full ranking of wide moat stocks, updated with moat scores and segment context.
View the moat stocks listCuration & Accuracy
This directory blends AI‑assisted discovery with human curation. Entries are reviewed, edited, and organized with the goal of expanding coverage and sharpening quality over time. Your feedback helps steer improvements (because no single human can capture everything all at once).
Details change. Pricing, features, and availability may be incomplete or out of date. Treat listings as a starting point and verify on the provider’s site before making decisions. If you spot an error or a gap, send a quick note and I’ll adjust.