VOL. XCIV, NO. 247
★ WIDE MOAT STOCKS COMPARISON ★
NO ADVICE
Monday, December 29, 2025
Stock Comparison
Amazon.com, Inc. vs Brown-Forman Corporation
Compare moat strength, market structure, and segment coverage to understand how each company defends its edge.
Amazon.com, Inc.
AMZN · NASDAQ
Weighted average of segment moat scores, combining moat strength, durability, confidence, market structure, pricing power, and market share.
Full stock profile
Dive deeper into Amazon.com, Inc.'s moat claims, evidence, and risks.
View AMZN analysisBrown-Forman Corporation
BF.B · New York Stock Exchange
Weighted average of segment moat scores, combining moat strength, durability, confidence, market structure, pricing power, and market share.
Full stock profile
Dive deeper into Brown-Forman Corporation's moat claims, evidence, and risks.
View BF.B analysisComparison highlights
- Moat score gap: Amazon.com, Inc. leads (87 / 100 vs 72 / 100 for Brown-Forman Corporation).
- Segment focus: Amazon.com, Inc. has 4 segments (73.5% in Amazon Stores (Retail, Marketplace, Prime Subscriptions)); Brown-Forman Corporation has 5 segments (71.1% in Whiskey).
- Primary market structure: Oligopoly vs Oligopoly. Pricing power: Moderate vs Strong.
- Moat breadth: Amazon.com, Inc. has 10 moat types across 4 domains; Brown-Forman Corporation has 4 across 2.
Primary market context
Amazon.com, Inc.
Amazon Stores (Retail, Marketplace, Prime Subscriptions)
US retail ecommerce marketplace and online retail (integrated fulfillment + membership shipping)
United States
Consumers and third-party merchants
Marketplace operator, retailer, and fulfillment provider
73.5%
Brown-Forman Corporation
Whiskey
Premium-and-above whiskey spirits (American whiskey and import whiskies)
Global
Consumer (off-premise and on-premise via distributors/retailers)
Brand owner / distiller / marketer
71.1%
Side-by-side metrics
Moat coverage
Shared moat types
Amazon.com, Inc. strengths
Brown-Forman Corporation strengths
Segment mix
Amazon.com, Inc. segments
Full profile >Amazon Web Services (AWS)
Oligopoly
Amazon Stores (Retail, Marketplace, Prime Subscriptions)
Oligopoly
Advertising Services (Amazon Ads / Retail Media)
Oligopoly
Other (healthcare, content licensing/distribution, shipping services, co-branded credit card agreements, etc.)
Competitive
Brown-Forman Corporation segments
Full profile >Whiskey
Oligopoly
Ready-to-Drink (RTD/RTP)
Competitive
Tequila
Oligopoly
Rest of Portfolio (Other Branded Spirits)
Competitive
Non-branded and Bulk
Competitive
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View the moat stocks listCuration & Accuracy
This directory blends AI‑assisted discovery with human curation. Entries are reviewed, edited, and organized with the goal of expanding coverage and sharpening quality over time. Your feedback helps steer improvements (because no single human can capture everything all at once).
Details change. Pricing, features, and availability may be incomplete or out of date. Treat listings as a starting point and verify on the provider’s site before making decisions. If you spot an error or a gap, send a quick note and I’ll adjust.