VOL. XCIV, NO. 247
★ WIDE MOAT STOCKS COMPARISON ★
NO ADVICE
Saturday, January 3, 2026
Stock Comparison
British American Tobacco p.l.c. vs Xero Limited
Compare moat strength, market structure, and segment coverage to understand how each company defends its edge.
British American Tobacco p.l.c.
BATS · London Stock Exchange
Weighted average of segment moat scores, combining moat strength, durability, confidence, market structure, pricing power, and market share.
Full stock profile
Dive deeper into British American Tobacco p.l.c.'s moat claims, evidence, and risks.
View BATS analysisXero Limited
XRO · Australian Securities Exchange
Weighted average of segment moat scores, combining moat strength, durability, confidence, market structure, pricing power, and market share.
Full stock profile
Dive deeper into Xero Limited's moat claims, evidence, and risks.
View XRO analysisComparison highlights
- Moat score: both at 71 / 100.
- Segment focus: British American Tobacco p.l.c. has 6 segments (80% in Combustibles); Xero Limited has 2 segments.
- Primary market structure: Oligopoly vs Oligopoly. Pricing power: Strong vs Moderate.
- Moat breadth: British American Tobacco p.l.c. has 6 moat types across 3 domains; Xero Limited has 7 across 3.
Primary market context
British American Tobacco p.l.c.
Combustibles
Combustible tobacco (cigarettes and other combustible products)
Global
Adult nicotine consumers via retail/wholesale channels
Manufacturer / brand owner
80%
Xero Limited
Core Accounting Subscription Platform
Cloud accounting software for small businesses and their advisors
Global
SMB; accountants & bookkeepers
Software platform (SaaS)
Side-by-side metrics
Moat coverage
Shared moat types
No overlap yet.
British American Tobacco p.l.c. strengths
Xero Limited strengths
Segment mix
British American Tobacco p.l.c. segments
Full profile >Combustibles
Oligopoly
Vapour
Competitive
Heated Products
Oligopoly
Modern Oral
Oligopoly
Traditional Oral
Oligopoly
Other
Competitive
Xero Limited segments
Full profile >Core Accounting Subscription Platform
Oligopoly
Platform Services (Payments, Payroll, App Ecosystem)
Competitive
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View the moat stocks listCuration & Accuracy
This directory blends AI‑assisted discovery with human curation. Entries are reviewed, edited, and organized with the goal of expanding coverage and sharpening quality over time. Your feedback helps steer improvements (because no single human can capture everything all at once).
Details change. Pricing, features, and availability may be incomplete or out of date. Treat listings as a starting point and verify on the provider’s site before making decisions. If you spot an error or a gap, send a quick note and I’ll adjust.