VOL. XCIV, NO. 247
★ WIDE MOAT STOCKS COMPARISON ★
NO ADVICE
Wednesday, December 31, 2025
Stock Comparison
Colgate-Palmolive Company vs WiseTech Global Limited
Compare moat strength, market structure, and segment coverage to understand how each company defends its edge.
Colgate-Palmolive Company
CL · New York Stock Exchange
Weighted average of segment moat scores, combining moat strength, durability, confidence, market structure, pricing power, and market share.
Full stock profile
Dive deeper into Colgate-Palmolive Company's moat claims, evidence, and risks.
View CL analysisWiseTech Global Limited
WTC · ASX
Weighted average of segment moat scores, combining moat strength, durability, confidence, market structure, pricing power, and market share.
Full stock profile
Dive deeper into WiseTech Global Limited's moat claims, evidence, and risks.
View WTC analysisComparison highlights
- Moat score gap: WiseTech Global Limited leads (86 / 100 vs 74 / 100 for Colgate-Palmolive Company).
- Segment focus: Colgate-Palmolive Company has 4 segments (43% in Oral Care); WiseTech Global Limited has 3 segments (87.6% in CargoWise).
- Primary market structure: Oligopoly vs Oligopoly. Pricing power: Moderate vs Strong.
- Moat breadth: Colgate-Palmolive Company has 2 moat types across 2 domains; WiseTech Global Limited has 6 across 2.
Primary market context
Colgate-Palmolive Company
Oral Care
Oral care products (toothpaste, manual toothbrushes, mouthwash)
Global
Consumers; also dentists and oral health professionals (pharma dental products)
Branded consumer products manufacturer
43%
WiseTech Global Limited
CargoWise
Enterprise logistics execution software for freight forwarders, customs brokers and 3PLs (CargoWise platform)
Global
Logistics service providers (freight forwarders, customs brokers, 3PLs)
SaaS software platform vendor
87.6%
Side-by-side metrics
Moat coverage
Shared moat types
No overlap yet.
Colgate-Palmolive Company strengths
WiseTech Global Limited strengths
Segment mix
Colgate-Palmolive Company segments
Full profile >Oral Care
Oligopoly
Personal Care
Competitive
Home Care
Competitive
Pet Nutrition
Oligopoly
WiseTech Global Limited segments
Full profile >CargoWise
Oligopoly
Non-CargoWise acquired platforms (legacy)
Competitive
e2open (multi-enterprise supply chain applications & network; acquired)
Oligopoly
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View the moat stocks listCuration & Accuracy
This directory blends AI‑assisted discovery with human curation. Entries are reviewed, edited, and organized with the goal of expanding coverage and sharpening quality over time. Your feedback helps steer improvements (because no single human can capture everything all at once).
Details change. Pricing, features, and availability may be incomplete or out of date. Treat listings as a starting point and verify on the provider’s site before making decisions. If you spot an error or a gap, send a quick note and I’ll adjust.