VOL. XCIV, NO. 247
* WIDE MOAT STOCKS COMPARISON *
NO ADVICE
Monday, December 29, 2025
Stock Comparison
JD.com, Inc. vs Baidu, Inc.
Compare moat strength, market structure, and segment coverage to understand how each company defends its edge.
JD.com, Inc.
9618.HK · Hong Kong Stock Exchange
Weighted average of segment moat scores, combining moat strength, durability, confidence, market structure, pricing power, and market share.
Full stock profile
Dive deeper into JD.com, Inc.'s moat claims, evidence, and risks.
View 9618.HK analysisBaidu, Inc.
9888 · The Stock Exchange of Hong Kong Limited
Weighted average of segment moat scores, combining moat strength, durability, confidence, market structure, pricing power, and market share.
Full stock profile
Dive deeper into Baidu, Inc.'s moat claims, evidence, and risks.
View 9888 analysisComparison highlights
- Moat score gap: Baidu, Inc. leads (71 / 100 vs 64 / 100 for JD.com, Inc.).
- Segment focus: JD.com, Inc. has 3 segments (87.7% in JD Retail); Baidu, Inc. has 4 segments (54.5% in Online Marketing (Search & Feed Ads)).
- Primary market structure: Oligopoly vs Quasi-Monopoly. Pricing power: Weak vs Moderate.
- Moat breadth: JD.com, Inc. has 7 moat types across 3 domains; Baidu, Inc. has 10 across 4.
Primary market context
JD.com, Inc.
JD Retail
China e-commerce retail and marketplace (B2C) plus merchant marketing services
China
Consumers (end-users) and merchants/brands (sellers/advertisers)
Retailer + marketplace operator
87.7%
Baidu, Inc.
Online Marketing (Search & Feed Ads)
Chinese-language search and feed-based online marketing services
Mainland China
Advertisers (SMEs and larger enterprises) buying performance-based and feed ads
Search + feed platform operator / ad marketplace
54.5%
Side-by-side metrics
Moat coverage
Shared moat types
JD.com, Inc. strengths
Baidu, Inc. strengths
Segment mix
JD.com, Inc. segments
Full profile >JD Retail
Oligopoly
JD Logistics
Competitive
New Businesses
Competitive
Baidu, Inc. segments
Full profile >Online Marketing (Search & Feed Ads)
Quasi-Monopoly
AI Cloud (IaaS/PaaS/SaaS + GenAI APIs)
Oligopoly
Intelligent Driving & Other Growth Initiatives
Oligopoly
iQIYI (Online Entertainment)
Oligopoly
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View the moat stocks listCuration & Accuracy
This directory blends AI‑assisted discovery with human curation. Entries are reviewed, edited, and organized with the goal of expanding coverage and sharpening quality over time. Your feedback helps steer improvements (because no single human can capture everything all at once).
Details change. Pricing, features, and availability may be incomplete or out of date. Treat listings as a starting point and verify on the provider’s site before making decisions. If you spot an error or a gap, send a quick note and I’ll adjust.