VOL. XCIV, NO. 247
★ WIDE MOAT STOCKS COMPARISON ★
NO ADVICE
Tuesday, December 30, 2025
Stock Comparison
Apple Inc. vs Diageo plc
Compare moat strength, market structure, and segment coverage to understand how each company defends its edge.
Apple Inc.
AAPL · NASDAQ
Weighted average of segment moat scores, combining moat strength, durability, confidence, market structure, pricing power, and market share.
Diageo plc
DGE · London Stock Exchange
Weighted average of segment moat scores, combining moat strength, durability, confidence, market structure, pricing power, and market share.
Comparison highlights
- Moat score gap: Apple Inc. leads (87 / 100 vs 77 / 100 for Diageo plc).
- Segment focus: Apple Inc. has 5 segments (50.4% in iPhone); Diageo plc has 3 segments (76% in Spirits).
- Moat breadth: Apple Inc. has 7 moat types across 3 domains; Diageo plc has 3 across 2.
Primary market context
Apple Inc.
iPhone
Smartphones (with focus on premium smartphones and iOS ecosystem devices)
Global
Consumers and enterprises (end-users), plus carrier/retail channels
OEM / platform owner
50.4%
Diageo plc
Spirits
Branded premium spirits (whisky, tequila, vodka, gin, rum, liqueurs)
Global
Consumers via off-trade retailers and on-trade outlets; distributors/wholesalers and key accounts
Brand owner and producer with route-to-market execution
76%
Side-by-side metrics
Moat coverage
Shared moat types
Apple Inc. strengths
Diageo plc strengths
Segment mix
Apple Inc. segments
Full profile >iPhone
Oligopoly
Mac
Oligopoly
iPad
Oligopoly
Wearables, Home and Accessories
Competitive
Services
Quasi-Monopoly
Diageo plc segments
Full profile >Spirits
Oligopoly
Beer (Guinness and other beers)
Oligopoly
Ready-to-Drink (RTDs)
Competitive
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