VOL. XCIV, NO. 247
★ WIDE MOAT STOCKS COMPARISON ★
NO ADVICE
Wednesday, December 31, 2025
Stock Comparison
Automatic Data Processing, Inc. vs The Trade Desk, Inc.
Compare moat strength, market structure, and segment coverage to understand how each company defends its edge.
Automatic Data Processing, Inc.
ADP · NASDAQ
Weighted average of segment moat scores, combining moat strength, durability, confidence, market structure, pricing power, and market share.
Full stock profile
Dive deeper into Automatic Data Processing, Inc.'s moat claims, evidence, and risks.
View ADP analysisThe Trade Desk, Inc.
TTD · NASDAQ
Weighted average of segment moat scores, combining moat strength, durability, confidence, market structure, pricing power, and market share.
Full stock profile
Dive deeper into The Trade Desk, Inc.'s moat claims, evidence, and risks.
View TTD analysisComparison highlights
- Moat score gap: Automatic Data Processing, Inc. leads (71 / 100 vs 62 / 100 for The Trade Desk, Inc.).
- Segment focus: Automatic Data Processing, Inc. has 2 segments (67.5% in Employer Services); The Trade Desk, Inc. has 1 segment (100% in Advertising Technology Platform (DSP)).
- Primary market structure: Oligopoly vs Competitive. Pricing power: Moderate vs Moderate.
- Moat breadth: Automatic Data Processing, Inc. has 7 moat types across 4 domains; The Trade Desk, Inc. has 4 across 2.
Primary market context
Automatic Data Processing, Inc.
Employer Services
Payroll processing and cloud HCM (HR, time, talent, tax, benefits) software and outsourcing
Global
Businesses (SMB to large enterprise)
SaaS and managed services provider
67.5%
The Trade Desk, Inc.
Advertising Technology Platform (DSP)
Demand-side platforms (DSP) for programmatic advertising (open internet)
Global
Advertising agencies and advertisers
Buy-side platform / demand aggregation
100%
Side-by-side metrics
Moat coverage
Shared moat types
Automatic Data Processing, Inc. strengths
The Trade Desk, Inc. strengths
Segment mix
Automatic Data Processing, Inc. segments
Full profile >Employer Services
Oligopoly
Professional Employer Organization (PEO) Services
Competitive
The Trade Desk, Inc. segments
Full profile >Advertising Technology Platform (DSP)
Competitive
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View the moat stocks listCuration & Accuracy
This directory blends AI‑assisted discovery with human curation. Entries are reviewed, edited, and organized with the goal of expanding coverage and sharpening quality over time. Your feedback helps steer improvements (because no single human can capture everything all at once).
Details change. Pricing, features, and availability may be incomplete or out of date. Treat listings as a starting point and verify on the provider’s site before making decisions. If you spot an error or a gap, send a quick note and I’ll adjust.