VOL. XCIV, NO. 247
★ WIDE MOAT STOCKS COMPARISON ★
NO ADVICE
Thursday, January 1, 2026
Stock Comparison
Aon plc vs United Rentals, Inc.
Compare moat strength, market structure, and segment coverage to understand how each company defends its edge.
Aon plc
AON · New York Stock Exchange
Weighted average of segment moat scores, combining moat strength, durability, confidence, market structure, pricing power, and market share.
United Rentals, Inc.
URI · New York Stock Exchange
Weighted average of segment moat scores, combining moat strength, durability, confidence, market structure, pricing power, and market share.
Full stock profile
Dive deeper into United Rentals, Inc.'s moat claims, evidence, and risks.
View URI analysisComparison highlights
- Moat score gap: Aon plc leads (70 / 100 vs 63 / 100 for United Rentals, Inc.).
- Segment focus: Aon plc has 2 segments (67% in Risk Capital); United Rentals, Inc. has 2 segments (70.7% in General Rentals).
- Primary market structure: Oligopoly vs Competitive. Pricing power: Moderate vs Moderate.
- Moat breadth: Aon plc has 6 moat types across 3 domains; United Rentals, Inc. has 9 across 3.
Primary market context
Aon plc
Risk Capital
Large-account commercial insurance & reinsurance brokerage and risk advisory
Global
Enterprises, insurers, reinsurers
Intermediary/advisor
67%
United Rentals, Inc.
General Rentals
Construction & industrial equipment rental (general line)
United States and Canada
Construction and industrial companies, manufacturers, utilities, municipalities, homeowners
Equipment rental provider / fleet operator
70.7%
Side-by-side metrics
Moat coverage
Shared moat types
Aon plc strengths
United Rentals, Inc. strengths
Segment mix
Aon plc segments
Full profile >Risk Capital
Oligopoly
Human Capital
Oligopoly
United Rentals, Inc. segments
Full profile >General Rentals
Competitive
Specialty
Competitive
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This directory blends AI‑assisted discovery with human curation. Entries are reviewed, edited, and organized with the goal of expanding coverage and sharpening quality over time. Your feedback helps steer improvements (because no single human can capture everything all at once).
Details change. Pricing, features, and availability may be incomplete or out of date. Treat listings as a starting point and verify on the provider’s site before making decisions. If you spot an error or a gap, send a quick note and I’ll adjust.