VOL. XCIV, NO. 247
★ WIDE MOAT STOCKS COMPARISON ★
NO ADVICE
Thursday, January 1, 2026
Stock Comparison
Keysight Technologies, Inc. vs The Trade Desk, Inc.
Compare moat strength, market structure, and segment coverage to understand how each company defends its edge.
Keysight Technologies, Inc.
KEYS · New York Stock Exchange
Weighted average of segment moat scores, combining moat strength, durability, confidence, market structure, pricing power, and market share.
Full stock profile
Dive deeper into Keysight Technologies, Inc.'s moat claims, evidence, and risks.
View KEYS analysisThe Trade Desk, Inc.
TTD · NASDAQ
Weighted average of segment moat scores, combining moat strength, durability, confidence, market structure, pricing power, and market share.
Full stock profile
Dive deeper into The Trade Desk, Inc.'s moat claims, evidence, and risks.
View TTD analysisComparison highlights
- Moat score gap: Keysight Technologies, Inc. leads (69 / 100 vs 62 / 100 for The Trade Desk, Inc.).
- Segment focus: Keysight Technologies, Inc. has 2 segments (69.3% in Communications Solutions Group (CSG)); The Trade Desk, Inc. has 1 segment (100% in Advertising Technology Platform (DSP)).
- Primary market structure: Oligopoly vs Competitive. Pricing power: Moderate vs Moderate.
- Moat breadth: Keysight Technologies, Inc. has 6 moat types across 3 domains; The Trade Desk, Inc. has 4 across 2.
Primary market context
Keysight Technologies, Inc.
Communications Solutions Group (CSG)
Electronic design, test, and measurement solutions for communications networks and aerospace/defense/government systems
Global
Commercial communications OEMs and operators; aerospace/defense primes and government contractors/agencies
Test & measurement instrumentation OEM + software platform + services provider
69.3%
The Trade Desk, Inc.
Advertising Technology Platform (DSP)
Demand-side platforms (DSP) for programmatic advertising (open internet)
Global
Advertising agencies and advertisers
Buy-side platform / demand aggregation
100%
Side-by-side metrics
Moat coverage
Shared moat types
No overlap yet.
Keysight Technologies, Inc. strengths
The Trade Desk, Inc. strengths
Segment mix
Keysight Technologies, Inc. segments
Full profile >Communications Solutions Group (CSG)
Oligopoly
Electronic Industrial Solutions Group (EISG)
Oligopoly
The Trade Desk, Inc. segments
Full profile >Advertising Technology Platform (DSP)
Competitive
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View the moat stocks listCuration & Accuracy
This directory blends AI‑assisted discovery with human curation. Entries are reviewed, edited, and organized with the goal of expanding coverage and sharpening quality over time. Your feedback helps steer improvements (because no single human can capture everything all at once).
Details change. Pricing, features, and availability may be incomplete or out of date. Treat listings as a starting point and verify on the provider’s site before making decisions. If you spot an error or a gap, send a quick note and I’ll adjust.