VOL. XCIV, NO. 247
★ WIDE MOAT STOCKS COMPARISON ★
NO ADVICE
Saturday, January 3, 2026
Stock Comparison
McDonald's Corporation vs Xero Limited
Compare moat strength, market structure, and segment coverage to understand how each company defends its edge.
McDonald's Corporation
MCD · New York Stock Exchange
Weighted average of segment moat scores, combining moat strength, durability, confidence, market structure, pricing power, and market share.
Full stock profile
Dive deeper into McDonald's Corporation's moat claims, evidence, and risks.
View MCD analysisXero Limited
XRO · Australian Securities Exchange
Weighted average of segment moat scores, combining moat strength, durability, confidence, market structure, pricing power, and market share.
Full stock profile
Dive deeper into Xero Limited's moat claims, evidence, and risks.
View XRO analysisComparison highlights
- Moat score gap: McDonald's Corporation leads (80 / 100 vs 71 / 100 for Xero Limited).
- Segment focus: McDonald's Corporation has 3 segments (48.7% in International Operated Markets); Xero Limited has 2 segments.
- Primary market structure: Competitive vs Oligopoly. Pricing power: Moderate vs Moderate.
- Moat breadth: McDonald's Corporation has 5 moat types across 2 domains; Xero Limited has 7 across 3.
Primary market context
McDonald's Corporation
International Operated Markets
Quick-service restaurants and informal eating out (IEO)
International operated markets (e.g., Australia, Canada, France, Germany, Italy, Poland, Spain, U.K.)
Consumers (end customers) and franchisees (B2B system partners)
Franchisor / restaurant operator
48.7%
Xero Limited
Core Accounting Subscription Platform
Cloud accounting software for small businesses and their advisors
Global
SMB; accountants & bookkeepers
Software platform (SaaS)
Side-by-side metrics
Moat coverage
Shared moat types
No overlap yet.
McDonald's Corporation strengths
Xero Limited strengths
Segment mix
McDonald's Corporation segments
Full profile >U.S.
Competitive
International Operated Markets
Competitive
International Developmental Licensed Markets & Corporate
Competitive
Xero Limited segments
Full profile >Core Accounting Subscription Platform
Oligopoly
Platform Services (Payments, Payroll, App Ecosystem)
Competitive
Want the full wide moat stocks list?
Browse the full ranking of wide moat stocks, updated with moat scores and segment context.
View the moat stocks listCuration & Accuracy
This directory blends AI‑assisted discovery with human curation. Entries are reviewed, edited, and organized with the goal of expanding coverage and sharpening quality over time. Your feedback helps steer improvements (because no single human can capture everything all at once).
Details change. Pricing, features, and availability may be incomplete or out of date. Treat listings as a starting point and verify on the provider’s site before making decisions. If you spot an error or a gap, send a quick note and I’ll adjust.