VOL. XCIV, NO. 247

★ WIDE MOAT STOCKS COMPARISON ★

Stock Comparison

Apple Inc. vs Keysight Technologies, Inc.

Compare moat strength, market structure, and segment coverage to understand how each company defends its edge.

Apple Inc.

AAPL · The Nasdaq Stock Market LLC

Market cap (USD)$4.6T
Gross margin (TTM)47.9%
Operating margin (TTM)32.6%
Net margin (TTM)27.2%
SectorTechnology
IndustryConsumer Electronics
CountryUS
Data as of2026-05-26
Moat score
91/ 100

Weighted average of segment moat scores, combining moat strength, durability, confidence, market structure, pricing power, and market share.

Full stock profile

Dive deeper into Apple Inc.'s moat claims, evidence, and risks.

View AAPL analysis

Keysight Technologies, Inc.

KEYS · New York Stock Exchange

Market cap (USD)$59.8B
Gross margin (TTM)63.7%
Operating margin (TTM)18.2%
Net margin (TTM)17.3%
SectorTechnology
IndustryHardware, Equipment & Parts
CountryUS
Data as of2026-01-01
Moat score
69/ 100

Weighted average of segment moat scores, combining moat strength, durability, confidence, market structure, pricing power, and market share.

Full stock profile

Dive deeper into Keysight Technologies, Inc.'s moat claims, evidence, and risks.

View KEYS analysis

Comparison highlights

  • Moat score gap: Apple Inc. leads (91 / 100 vs 69 / 100 for Keysight Technologies, Inc.).
  • Segment focus: Apple Inc. has 5 segments (55.8% in iPhone); Keysight Technologies, Inc. has 2 segments (69.3% in Communications Solutions Group (CSG)).
  • Primary market structure: Oligopoly vs Oligopoly. Pricing power: Strong vs Moderate.
  • Moat breadth: Apple Inc. has 8 moat types across 3 domains; Keysight Technologies, Inc. has 6 across 3.

Primary market context

Apple Inc.

iPhone

Market

Global smartphones, with premium-smartphone over-index

Geography

Global

Customer

Consumers, carriers, enterprises, and government buyers

Role

Branded device OEM, operating-system owner, and platform gateway

Revenue share

55.8%

Keysight Technologies, Inc.

Communications Solutions Group (CSG)

Market

Electronic design, test, and measurement solutions for communications networks and aerospace/defense/government systems

Geography

Global

Customer

Commercial communications OEMs and operators; aerospace/defense primes and government contractors/agencies

Role

Test & measurement instrumentation OEM + software platform + services provider

Revenue share

69.3%

Side-by-side metrics

Apple Inc.
Keysight Technologies, Inc.
Ticker / Exchange
AAPL - The Nasdaq Stock Market LLC
KEYS - New York Stock Exchange
Market cap (USD)
$4.6T
$59.8B
Gross margin (TTM)
47.9%
63.7%
Operating margin (TTM)
32.6%
18.2%
Net margin (TTM)
27.2%
17.3%
Sector
Technology
Technology
Industry
Consumer Electronics
Hardware, Equipment & Parts
HQ country
US
US
Primary segment
iPhone
Communications Solutions Group (CSG)
Market structure
Oligopoly
Oligopoly
Market share
20%-22% (estimated)
n/a
HHI estimate
n/a
n/a
Pricing power
Strong
Moderate
Moat score
91 / 100
69 / 100
Moat domains
Network, Demand, Supply
Demand, Supply, Network
Last update
2026-05-26
2026-01-01

Moat coverage

Shared moat types

Brand TrustData Workflow Lockin

Apple Inc. strengths

Ecosystem ComplementsSupply Chain ControlKeystone ComponentSwitching Costs GeneralDefault OS GatewaySuite Bundling

Keysight Technologies, Inc. strengths

Service Field NetworkDesign In QualificationDe Facto StandardLearning Curve Yield

Segment mix

Apple Inc. segments

Full profile >

iPhone

Oligopoly

55.8%

Mac

Oligopoly

6.6%

iPad

Oligopoly

6.1%

Wearables, Home and Accessories

Oligopoly

7.6%

Services

Quasi-Monopoly

23.9%

Keysight Technologies, Inc. segments

Full profile >

Communications Solutions Group (CSG)

Oligopoly

69.3%

Electronic Industrial Solutions Group (EISG)

Oligopoly

30.7%

Want the full wide moat stocks list?

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Looking for expansion-stage stocks?

Proven models entering the expansion stage with unit economics that work.

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Curation & Accuracy

This directory blends AI‑assisted discovery with human curation. Entries are reviewed, edited, and organized with the goal of expanding coverage and sharpening quality over time. Your feedback helps steer improvements (because no single human can capture everything all at once).

Details change. Pricing, features, and availability may be incomplete or out of date. Treat listings as a starting point and verify on the provider’s site before making decisions. If you spot an error or a gap, send a quick note and I’ll adjust.