VOL. XCIV, NO. 247
★ WIDE MOAT STOCKS COMPARISON ★
NO ADVICE
Wednesday, January 14, 2026
Stock Comparison
The Clorox Company vs Kimberly-Clark Corporation
Compare moat strength, market structure, and segment coverage to understand how each company defends its edge.
The Clorox Company
CLX · New York Stock Exchange
Weighted average of segment moat scores, combining moat strength, durability, confidence, market structure, pricing power, and market share.
Full stock profile
Dive deeper into The Clorox Company's moat claims, evidence, and risks.
View CLX analysisKimberly-Clark Corporation
KMB · New York Stock Exchange
Weighted average of segment moat scores, combining moat strength, durability, confidence, market structure, pricing power, and market share.
Full stock profile
Dive deeper into Kimberly-Clark Corporation's moat claims, evidence, and risks.
View KMB analysisComparison highlights
- Moat score gap: Kimberly-Clark Corporation leads (61 / 100 vs 57 / 100 for The Clorox Company).
- Segment focus: The Clorox Company has 9 segments (33% in Cleaning (U.S.)); Kimberly-Clark Corporation has 3 segments (54.9% in North America).
- Moat breadth: The Clorox Company has 4 moat types across 3 domains; Kimberly-Clark Corporation has 4 across 2.
Primary market context
The Clorox Company
Cleaning (U.S.)
U.S. household cleaning & disinfecting products
United States
Consumers
Brand owner / manufacturer
33%
Kimberly-Clark Corporation
North America
North American consumer and professional hygiene products (personal care, consumer tissue, and away-from-home hygiene)
North America
Consumers and commercial facilities via retail/e-commerce and distributors
Branded manufacturer and marketer
54.9%
Side-by-side metrics
Moat coverage
Shared moat types
The Clorox Company strengths
Kimberly-Clark Corporation strengths
Segment mix
The Clorox Company segments
Full profile >Cleaning (U.S.)
Oligopoly
Professional Products (U.S.)
Oligopoly
Bags and Wraps (U.S.)
Duopoly
Cat Litter (U.S.)
Oligopoly
Grilling (U.S.)
Oligopoly
Food (U.S.)
Competitive
Water Filtration (U.S.)
Oligopoly
Natural Personal Care (U.S.)
Competitive
International (Ex-U.S.)
Competitive
Kimberly-Clark Corporation segments
Full profile >North America
Oligopoly
International Personal Care
Oligopoly
International Family Care and Professional
Oligopoly
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View expansion-stage stocksCuration & Accuracy
This directory blends AI‑assisted discovery with human curation. Entries are reviewed, edited, and organized with the goal of expanding coverage and sharpening quality over time. Your feedback helps steer improvements (because no single human can capture everything all at once).
Details change. Pricing, features, and availability may be incomplete or out of date. Treat listings as a starting point and verify on the provider’s site before making decisions. If you spot an error or a gap, send a quick note and I’ll adjust.