VOL. XCIV, NO. 247

★ FINANCIAL TOOLS & SERVICES DIRECTORY ★

PRICE: 5 CENTS

Monday, November 10, 2025

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Tool Comparison

Semrush vs Sharesight comparison

Compare pricing, supported platforms, categories, and standout capabilities to decide which tool fits your workflow.

Quick takeaways

Semrush adds App & Website Traffic, Data APIs, and Sheets / Excel Add-ins coverage that Sharesight skips.

Sharesight includes Portfolio, Watchlist, Performance Attribution, Risk Metrics (VaR/ES/Drawdown), Downloadable Tax Reports, Capital Gains Estimator, Dividend Tax / ADR Withholding, Broker Connectors, and Videos categories that Semrush omits.

In depth comparison

Semrush logo

Semrush

semrush.com

Comprehensive SEO, marketing, and web traffic analytics platform. API access for core Analytics and Projects requires a Business plan, with usage billed in API units. Some APIs—like Listing Management and Map Rank Tracker—don’t consume units. Enterprise security options include SAML SSO on Guru and Business tiers. A 7-day free trial is available for all paid plans.

Platforms

WebMobileAPI

Pricing

FreeSubscription

Quick highlights

  • Traffic Analytics tools to examine any website’s visitors, sources, engagement metrics, and competitive benchmarks.
  • Rich API suite: Analytics and Projects APIs (Business plan), Trends API, Listing Management, and Map Rank Tracker. Current versions support API key (v3) and OAuth 2.0 with JSON (v4).
  • API consumption billed in ‘units’ per request or per line of data. Historical queries cost more; some APIs like Listing Management and Map Rank Tracker are excluded from unit billing.
  • Flexible exports in CSV, Excel, and PDF across tools. Position Tracking and Site Audit modules generate PDF reports; Position Tracking also supports direct Google Sheets export.
  • Google Sheets integration through the App Center ‘AI Automated Data Connector’ for automated reporting pipelines.

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Sharesight logo

Sharesight

sharesight.com

Global, tax‑aware portfolio tracker with EOD/delayed equity pricing (15–20 min on major markets), automated dividends & corporate actions, contribution analysis, and drawdown risk reporting. Imports from 200+ brokers via file/email and selected direct broker APIs; Xero accounting sync. Crypto & FX update intraday (~5‑min). Business plan for advisers offers per‑portfolio pricing.

Platforms

WebMobileAPI

Pricing

FreeSubscription

Quick highlights

  • Track stocks, ETFs, funds, some listed bonds, crypto, FX, property & other custom assets in one portfolio view.
  • Coverage across 60+ exchanges; US & LSE quotes typically 15‑minute delayed; ASX/NZX 20‑minute delayed; many other markets EOD.
  • Automatic dividends, distributions, DRP/DRIP (when data available), splits, consolidations, and other corporate actions.
  • Performance reports with component returns (capital, dividends, FX), contribution analysis (by holding, sector, country, groups), and drawdown risk (MDD/RoMaD).
  • Tax reports incl. Taxable Income; CGT reports for AU & CA; NZ FIF reporting (FDR & CV methods).

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Where they differ

Semrush

Distinct strengths include:

App & Website TrafficData APIsSheets / Excel Add-ins
  • Traffic Analytics tools to examine any website’s visitors, sources, engagement metrics, and competitive benchmarks.
  • Rich API suite: Analytics and Projects APIs (Business plan), Trends API, Listing Management, and Map Rank Tracker. Current versions support API key (v3) and OAuth 2.0 with JSON (v4).
  • API consumption billed in ‘units’ per request or per line of data. Historical queries cost more; some APIs like Listing Management and Map Rank Tracker are excluded from unit billing.
  • Flexible exports in CSV, Excel, and PDF across tools. Position Tracking and Site Audit modules generate PDF reports; Position Tracking also supports direct Google Sheets export.

Sharesight

Distinct strengths include:

PortfolioWatchlistPerformance AttributionRisk Metrics (VaR/ES/Drawdown)Downloadable Tax ReportsCapital Gains EstimatorDividend Tax / ADR WithholdingBroker Connectors
  • Track stocks, ETFs, funds, some listed bonds, crypto, FX, property & other custom assets in one portfolio view.
  • Coverage across 60+ exchanges; US & LSE quotes typically 15‑minute delayed; ASX/NZX 20‑minute delayed; many other markets EOD.
  • Automatic dividends, distributions, DRP/DRIP (when data available), splits, consolidations, and other corporate actions.
  • Performance reports with component returns (capital, dividends, FX), contribution analysis (by holding, sector, country, groups), and drawdown risk (MDD/RoMaD).

Feature-by-feature breakdown

AttributeSemrushSharesight
Categories

Which research workflows each platform targets

Shared: APIs & SDKs, Blogs

Unique: App & Website Traffic, Data APIs, Sheets / Excel Add-ins

Shared: APIs & SDKs, Blogs

Unique: Portfolio, Watchlist, Performance Attribution, Risk Metrics (VaR/ES/Drawdown), Downloadable Tax Reports, Capital Gains Estimator, Dividend Tax / ADR Withholding, Broker Connectors, Videos

Asset types

Supported asset classes and universes

Other

Stocks, ETFs, Mutual Funds, Bonds, Commodities, Currencies, Cryptos, Real Estate

Experience levels

Who each product is built for

Beginner, Intermediate, Advanced

Beginner, Intermediate, Advanced

Platforms

Where you can access the product

Web, Mobile, API

Web, Mobile, API

Pricing

High-level pricing models

Free, Subscription

Free, Subscription

Key features

Core capabilities called out by each vendor

Unique

  • Traffic Analytics tools to examine any website’s visitors, sources, engagement metrics, and competitive benchmarks.
  • Rich API suite: Analytics and Projects APIs (Business plan), Trends API, Listing Management, and Map Rank Tracker. Current versions support API key (v3) and OAuth 2.0 with JSON (v4).
  • API consumption billed in ‘units’ per request or per line of data. Historical queries cost more; some APIs like Listing Management and Map Rank Tracker are excluded from unit billing.
  • Flexible exports in CSV, Excel, and PDF across tools. Position Tracking and Site Audit modules generate PDF reports; Position Tracking also supports direct Google Sheets export.
  • Google Sheets integration through the App Center ‘AI Automated Data Connector’ for automated reporting pipelines.
  • Native integrations with Google Analytics and Google Search Console to combine marketing and search performance data.

Unique

  • Track stocks, ETFs, funds, some listed bonds, crypto, FX, property & other custom assets in one portfolio view.
  • Coverage across 60+ exchanges; US & LSE quotes typically 15‑minute delayed; ASX/NZX 20‑minute delayed; many other markets EOD.
  • Automatic dividends, distributions, DRP/DRIP (when data available), splits, consolidations, and other corporate actions.
  • Performance reports with component returns (capital, dividends, FX), contribution analysis (by holding, sector, country, groups), and drawdown risk (MDD/RoMaD).
  • Tax reports incl. Taxable Income; CGT reports for AU & CA; NZ FIF reporting (FDR & CV methods).
  • Imports via broker trade‑confirmation emails, CSV/XLS bulk uploads, and direct connections for selected brokers; Xero sync for accounting.
Tested

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Featured inside curated shortlists

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Frequently Asked Questions

Which workflows do Semrush and Sharesight both support?

Both platforms cover APIs & SDKs, and Blogs workflows, so you can research those use cases in either tool before digging into the feature differences below.

Do Semrush and Sharesight require subscriptions?

Both Semrush and Sharesight keep freemium access with optional paid upgrades, so you can trial each platform before committing.

How can you access Semrush and Sharesight?

Both Semrush and Sharesight support web and mobile access, making it easy to keep tabs on research away from the desk.

What unique strengths set the two platforms apart?

Semrush differentiates itself with Traffic Analytics tools to examine any website’s visitors, sources, engagement metrics, and competitive benchmarks., Rich API suite: Analytics and Projects APIs (Business plan), Trends API, Listing Management, and Map Rank Tracker. Current versions support API key (v3) and OAuth 2.0 with JSON (v4)., and API consumption billed in ‘units’ per request or per line of data. Historical queries cost more; some APIs like Listing Management and Map Rank Tracker are excluded from unit billing., whereas Sharesight stands out for Track stocks, ETFs, funds, some listed bonds, crypto, FX, property & other custom assets in one portfolio view., Coverage across 60+ exchanges; US & LSE quotes typically 15‑minute delayed; ASX/NZX 20‑minute delayed; many other markets EOD., and Automatic dividends, distributions, DRP/DRIP (when data available), splits, consolidations, and other corporate actions..

Keep exploring

Keep exploring

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Curation & Accuracy

This directory blends AI‑assisted discovery with human curation. Entries are reviewed, edited, and organized with the goal of expanding coverage and sharpening quality over time. Your feedback helps steer improvements (because no single human can capture everything all at once).

Details change. Pricing, features, and availability may be incomplete or out of date. Treat listings as a starting point and verify on the provider’s site before making decisions. If you spot an error or a gap, send a quick note and I’ll adjust.