VOL. XCIV, NO. 247
★ WIDE MOAT STOCKS COMPARISON ★
NO ADVICE
Saturday, January 10, 2026
Stock Comparison
Aon plc vs Brown & Brown, Inc.
Compare moat strength, market structure, and segment coverage to understand how each company defends its edge.
Aon plc
AON · New York Stock Exchange
Weighted average of segment moat scores, combining moat strength, durability, confidence, market structure, pricing power, and market share.
Brown & Brown, Inc.
BRO · New York Stock Exchange
Weighted average of segment moat scores, combining moat strength, durability, confidence, market structure, pricing power, and market share.
Full stock profile
Dive deeper into Brown & Brown, Inc.'s moat claims, evidence, and risks.
View BRO analysisComparison highlights
- Moat score gap: Aon plc leads (70 / 100 vs 61 / 100 for Brown & Brown, Inc.).
- Segment focus: Aon plc has 2 segments (67% in Risk Capital); Brown & Brown, Inc. has 2 segments (59% in Retail).
- Primary market structure: Oligopoly vs Competitive. Pricing power: Moderate vs Moderate.
- Moat breadth: Aon plc has 6 moat types across 3 domains; Brown & Brown, Inc. has 5 across 3.
Primary market context
Aon plc
Risk Capital
Large-account commercial insurance & reinsurance brokerage and risk advisory
Global
Enterprises, insurers, reinsurers
Intermediary/advisor
67%
Brown & Brown, Inc.
Retail
Retail insurance brokerage and agency services (commercial P&C, employee benefits, personal lines) plus dealer F&I risk-mitigating products
Primarily United States; also selected international operations
Commercial (SMB to mid-market), public/quasi-public entities, professional and individual insured customers; auto/RV dealers for F&I
Insurance intermediary (agent/broker) and risk solutions advisor
59%
Side-by-side metrics
Moat coverage
Shared moat types
Aon plc strengths
Brown & Brown, Inc. strengths
Segment mix
Aon plc segments
Full profile >Risk Capital
Oligopoly
Human Capital
Oligopoly
Brown & Brown, Inc. segments
Full profile >Retail
Competitive
Specialty Distribution
Oligopoly
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View expansion-stage stocksCuration & Accuracy
This directory blends AI‑assisted discovery with human curation. Entries are reviewed, edited, and organized with the goal of expanding coverage and sharpening quality over time. Your feedback helps steer improvements (because no single human can capture everything all at once).
Details change. Pricing, features, and availability may be incomplete or out of date. Treat listings as a starting point and verify on the provider’s site before making decisions. If you spot an error or a gap, send a quick note and I’ll adjust.