VOL. XCIV, NO. 247
★ WIDE MOAT STOCKS COMPARISON ★
NO ADVICE
Sunday, January 11, 2026
Stock Comparison
Auto Trader Group plc vs Kongsberg Gruppen ASA
Compare moat strength, market structure, and segment coverage to understand how each company defends its edge.
Auto Trader Group plc
AUTO · London Stock Exchange
Weighted average of segment moat scores, combining moat strength, durability, confidence, market structure, pricing power, and market share.
Full stock profile
Dive deeper into Auto Trader Group plc's moat claims, evidence, and risks.
View AUTO analysisKongsberg Gruppen ASA
KOG · Euronext Oslo Bors
Weighted average of segment moat scores, combining moat strength, durability, confidence, market structure, pricing power, and market share.
Full stock profile
Dive deeper into Kongsberg Gruppen ASA's moat claims, evidence, and risks.
View KOG analysisComparison highlights
- Moat score gap: Auto Trader Group plc leads (96 / 100 vs 81 / 100 for Kongsberg Gruppen ASA).
- Segment focus: Auto Trader Group plc has 2 segments (93.3% in Autotrader (UK automotive marketplace & data platform)); Kongsberg Gruppen ASA has 4 segments (49.5% in Kongsberg Maritime).
- Primary market structure: Quasi-Monopoly vs Oligopoly. Pricing power: Strong vs Moderate.
- Moat breadth: Auto Trader Group plc has 4 moat types across 2 domains; Kongsberg Gruppen ASA has 9 across 4.
Primary market context
Auto Trader Group plc
Autotrader (UK automotive marketplace & data platform)
UK digital automotive marketplace (new & used) with retailer advertising/data products
United Kingdom
Consumers, vehicle retailers, OEMs/advertising agencies
Two-sided marketplace + advertising/data & workflow tools
93.3%
Kongsberg Gruppen ASA
Kongsberg Maritime
Maritime technology & integrated ship systems (propulsion, automation, bridge, energy efficiency, service)
Global
Shipyards, shipowners, offshore operators, naval customers
OEM and systems integrator; aftermarket service provider
49.5%
Side-by-side metrics
Moat coverage
Shared moat types
Auto Trader Group plc strengths
Kongsberg Gruppen ASA strengths
Segment mix
Auto Trader Group plc segments
Full profile >Autotrader (UK automotive marketplace & data platform)
Quasi-Monopoly
Autorama (vehicle leasing marketplace)
Competitive
Kongsberg Gruppen ASA segments
Full profile >Kongsberg Maritime
Oligopoly
Kongsberg Defence & Aerospace
Oligopoly
Kongsberg Discovery
Competitive
Kongsberg Digital
Competitive
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View expansion-stage stocksCuration & Accuracy
This directory blends AI‑assisted discovery with human curation. Entries are reviewed, edited, and organized with the goal of expanding coverage and sharpening quality over time. Your feedback helps steer improvements (because no single human can capture everything all at once).
Details change. Pricing, features, and availability may be incomplete or out of date. Treat listings as a starting point and verify on the provider’s site before making decisions. If you spot an error or a gap, send a quick note and I’ll adjust.