VOL. XCIV, NO. 247
★ FINANCIAL TOOLS & SERVICES DIRECTORY ★
PRICE: 5 CENTS
Saturday, September 27, 2025
Investors comparing ETF Central and ETF Insider will find that Both ETF Central and ETF Insider concentrate on ETF Screeners, Data Visualizations, and ETF Overview workflows, making them natural alternatives for similar investment research jobs. ETF Central leans into ETF Comparison, Money Flow, and ETF Fundamentals, which can be decisive for teams that need depth over breadth. ETF Insider stands out with ETF Factors, ETF Overlap, and Portfolio that the competition lacks. Use the feature-by-feature table to inspect unique capabilities and confirm which roadmap best maps to your process.
Head-to-head
ETF Central vs ETF Insider
Compare pricing, supported platforms, categories, and standout capabilities to decide which tool fits your workflow.
Quick takeaways
- ETF Central adds ETF Comparison, Money Flow, ETF Fundamentals, Watchlist, News, Education, Videos, and Courses & Certs coverage that ETF Insider skips.
- ETF Insider includes ETF Factors, ETF Overlap, Portfolio, Correlation, APIs & SDKs, and Blogs categories that ETF Central omits.
- ETF Central highlights: ETF Screener with Trackinsight’s Thematic Taxonomy presets and filters., Compare ETFs side‑by‑side across performance, liquidity, risk, exposure, holdings., and Segments dashboard showing movers by performance and fund flows with time toggles..
- ETF Insider is known for: Holdings look‑through & overlap: visualize shared constituents across funds to surface concentration risk and duplication., Correlation matrix across portfolio assets; efficient‑frontier visualization with Sharpe‑ratio context., and Sankey diagrams, drill‑downs by asset class, sector, geography and exchange; customizable visualizations..
ETF Central
etfcentral.com
Free, NYSE‑partnered portal by Trackinsight for U.S. ETFs (~3,000). Features include a taxonomy‑driven ETF screener, side‑by‑side comparison (performance/liquidity/risk/exposure/holdings), ‘Segments on the move’ (flows & performance), a personal Watchlist with one‑click Excel export, timely news (incl. VettaFi bylines), the ETF U education library, podcasts, and a path to the ETF Institute (CETF). No public API or trading/execution.
Categories
Platforms
Pricing
Quick highlights
- ETF Screener with Trackinsight’s Thematic Taxonomy presets and filters.
- Compare ETFs side‑by‑side across performance, liquidity, risk, exposure, holdings.
- Segments dashboard showing movers by performance and fund flows with time toggles.
- Watchlist: track up to 100 ETFs, customize 27 columns, and export to Excel.
- Latest ETF news stream (includes VettaFi authors), plus a dedicated Podcasts page.
ETF Insider
etfinsider.co
ETF & mutual fund overlap/correlation and portfolio visualization tool featuring Sankey look‑through, correlation matrices, and efficient‑frontier (Sharpe) views. Free tier allows up to 4 saved portfolios and limited full‑holdings visibility; Pro ($14/mo) unlocks unlimited portfolios, full holdings depth, and Excel export. Enterprise adds a financial data API, custom reports/visualizations, and white‑label options. Coverage explicitly includes **US‑listed ETFs & mutual funds**; equities coverage is described as **international** on pricing, but the FAQ states non‑US assets not listed in the US are not supported (current constraint). Holdings are sourced primarily from SEC EDGAR and refreshed on a quarterly cadence based on filings; data may be delayed per exchanges/providers.
Categories
Platforms
Pricing
Quick highlights
- Holdings look‑through & overlap: visualize shared constituents across funds to surface concentration risk and duplication.
- Correlation matrix across portfolio assets; efficient‑frontier visualization with Sharpe‑ratio context.
- Sankey diagrams, drill‑downs by asset class, sector, geography and exchange; customizable visualizations.
- ETF screener (filters by asset class, geography, theme, provider, sector) and performance & info panels.
- Portfolio tooling: save portfolios (4 on Free; unlimited on Pro), CSV upload (Symbol, Quantity).
Shared focus areas
Both platforms align on these research themes, so you can stay within one workflow when your use case involves them.
Where they differ
ETF Central
Distinct strengths include:
- ETF Screener with Trackinsight’s Thematic Taxonomy presets and filters.
- Compare ETFs side‑by‑side across performance, liquidity, risk, exposure, holdings.
- Segments dashboard showing movers by performance and fund flows with time toggles.
- Watchlist: track up to 100 ETFs, customize 27 columns, and export to Excel.
ETF Insider
Distinct strengths include:
- Holdings look‑through & overlap: visualize shared constituents across funds to surface concentration risk and duplication.
- Correlation matrix across portfolio assets; efficient‑frontier visualization with Sharpe‑ratio context.
- Sankey diagrams, drill‑downs by asset class, sector, geography and exchange; customizable visualizations.
- ETF screener (filters by asset class, geography, theme, provider, sector) and performance & info panels.
Feature-by-feature breakdown
| Attribute | ETF Central | ETF Insider |
|---|---|---|
Categories Which research workflows each platform targets | Shared: ETF Screeners, Data Visualizations, ETF Overview, ETF Performance, ETF Holdings Unique: ETF Comparison, Money Flow, ETF Fundamentals, Watchlist, News, Education, Videos, Courses & Certs | Shared: ETF Screeners, Data Visualizations, ETF Overview, ETF Performance, ETF Holdings Unique: ETF Factors, ETF Overlap, Portfolio, Correlation, APIs & SDKs, Blogs |
Asset types Supported asset classes and universes | ETFs | ETFs, Mutual Funds, Stocks |
Experience levels Who each product is built for | Beginner, Intermediate, Advanced | Beginner, Intermediate, Advanced |
Platforms Where you can access the product | Web | Web, API |
Pricing High-level pricing models | Free | Free, Subscription |
Key features Core capabilities called out by each vendor | Unique
| Unique
|
Tested Verified by hands-on testing inside Find My Moat | Not yet | Yes |
Editor pick Featured inside curated shortlists | Standard listing | Highlighted |
Frequently Asked Questions
Which workflows do ETF Central and ETF Insider both support?
Both platforms cover ETF Screeners, Data Visualizations, ETF Overview, ETF Performance, and ETF Holdings workflows, so you can research those use cases in either tool before digging into the feature differences below.
Do ETF Central and ETF Insider require subscriptions?
Both ETF Central and ETF Insider keep freemium access with optional paid upgrades, so you can trial each platform before committing.
How can you access ETF Central and ETF Insider?
Both ETF Central and ETF Insider prioritize web or desktop access. Investors wanting a mobile-first workflow may need to rely on responsive web views.
What unique strengths set the two platforms apart?
ETF Central differentiates itself with ETF Screener with Trackinsight’s Thematic Taxonomy presets and filters., Compare ETFs side‑by‑side across performance, liquidity, risk, exposure, holdings., and Segments dashboard showing movers by performance and fund flows with time toggles., whereas ETF Insider stands out for Holdings look‑through & overlap: visualize shared constituents across funds to surface concentration risk and duplication., Correlation matrix across portfolio assets; efficient‑frontier visualization with Sharpe‑ratio context., and Sankey diagrams, drill‑downs by asset class, sector, geography and exchange; customizable visualizations..
Curation & Accuracy
This directory blends AI‑assisted discovery with human curation. Entries are reviewed, edited, and organized with the goal of expanding coverage and sharpening quality over time. Your feedback helps steer improvements (because no single human can capture everything all at once).
Details change. Pricing, features, and availability may be incomplete or out of date. Treat listings as a starting point and verify on the provider’s site before making decisions. If you spot an error or a gap, send a quick note and I’ll adjust.