VOL. XCIV, NO. 247

★ FINANCIAL TOOLS & SERVICES DIRECTORY ★

PRICE: 5 CENTS

Monday, October 6, 2025

Head-to-head

Euromonitor (Passport) vs Social Blade comparison

Compare pricing, supported platforms, categories, and standout capabilities to decide which tool fits your workflow.

Quick takeaways

Euromonitor (Passport) adds GDP, Inflation Rates, Unemployment Rates, and Interest Rates coverage that Social Blade skips.

Social Blade includes App & Website Traffic categories that Euromonitor (Passport) omits.

Euromonitor (Passport) highlights: Comprehensive Passport database covering global industries, economies, and consumer markets., Official APIs for subscribers, including Passport Stats (statistical data), Passport Insights (report metadata and downloads), and Via API., and REST-style API with OAuth 2.0 authentication for secure access to subscription data..

Social Blade is known for: Track creator stats across YouTube, TikTok, Twitch, Instagram, and Facebook, including estimated earnings and growth projections., Top lists and platform rankings with SB Rank/grade and live subscriber/follower counts (list lengths vary by plan)., and Favorites dashboard with plan-based limits and ad-free browsing for premium members..

Social Blade keeps a free entry point that Euromonitor (Passport) lacks.

Euromonitor (Passport) logo

Euromonitor (Passport)

euromonitor.com

Passport is Euromonitor’s global subscription database for industries, economies, and consumers. Subscribers can access content for a 12-month term, with official APIs available for structured delivery. Individual reports can also be purchased separately. Downloads are offered in Excel, PDF, and in some cases PowerPoint.

Platforms

Web
API

Pricing

Subscription
One-time

Quick highlights

  • Comprehensive Passport database covering global industries, economies, and consumer markets.
  • Official APIs for subscribers, including Passport Stats (statistical data), Passport Insights (report metadata and downloads), and Via API.
  • REST-style API with OAuth 2.0 authentication for secure access to subscription data.
  • Datasets currently cover Market Sizes, Company and Brand Shares, and additional statistical categories.
  • Macroeconomic coverage spans inflation rates, labor markets, global trade patterns, and more to support strategic planning and investment decisions.

Community votes (overall)

0% upvotes 0% downvotes
You haven't voted yet
Social Blade logo

Social Blade

socialblade.com

Analytics for social channels including YouTube, TikTok, Twitch, Instagram, and Facebook. Features include rankings, projections, and estimated earnings. Premium expands historical data access (daily charts up to three years for YouTube, ten years for other platforms), increases favorite slots, removes ads, and includes Business API credits. A free tier is available with limited history and functionality.

Platforms

Web
API

Pricing

Free
Subscription

Quick highlights

  • Track creator stats across YouTube, TikTok, Twitch, Instagram, and Facebook, including estimated earnings and growth projections.
  • Top lists and platform rankings with SB Rank/grade and live subscriber/follower counts (list lengths vary by plan).
  • Favorites dashboard with plan-based limits and ad-free browsing for premium members.
  • Historical data access: free users get 14 days of tabular data plus weekly/monthly charts, while paid tiers unlock up to three years of daily history for YouTube and up to ten years for other platforms.
  • Downloadable YouTube Report Cards as PDFs and Custom Reports (influencer finder) exportable to Excel.

Community votes (overall)

0% upvotes 0% downvotes
You haven't voted yet
Overlap

Shared focus areas

1 overlap

Both tools cover this research theme.

Where they differ

Euromonitor (Passport)

Distinct strengths include:

  • Comprehensive Passport database covering global industries, economies, and consumer markets.
  • Official APIs for subscribers, including Passport Stats (statistical data), Passport Insights (report metadata and downloads), and Via API.
  • REST-style API with OAuth 2.0 authentication for secure access to subscription data.
  • Datasets currently cover Market Sizes, Company and Brand Shares, and additional statistical categories.

Social Blade

Distinct strengths include:

  • Track creator stats across YouTube, TikTok, Twitch, Instagram, and Facebook, including estimated earnings and growth projections.
  • Top lists and platform rankings with SB Rank/grade and live subscriber/follower counts (list lengths vary by plan).
  • Favorites dashboard with plan-based limits and ad-free browsing for premium members.
  • Historical data access: free users get 14 days of tabular data plus weekly/monthly charts, while paid tiers unlock up to three years of daily history for YouTube and up to ten years for other platforms.

Feature-by-feature breakdown

AttributeEuromonitor (Passport)Social Blade
Categories

Which research workflows each platform targets

Shared: Data APIs

Unique: GDP, Inflation Rates, Unemployment Rates, Interest Rates

Shared: Data APIs

Unique: App & Website Traffic

Asset types

Supported asset classes and universes

Other

Other

Experience levels

Who each product is built for

Beginner, Intermediate, Advanced

Beginner, Intermediate, Advanced

Platforms

Where you can access the product

Web, API

Web, API

Pricing

High-level pricing models

Subscription, One-time

Free, Subscription

Key features

Core capabilities called out by each vendor

Unique

  • Comprehensive Passport database covering global industries, economies, and consumer markets.
  • Official APIs for subscribers, including Passport Stats (statistical data), Passport Insights (report metadata and downloads), and Via API.
  • REST-style API with OAuth 2.0 authentication for secure access to subscription data.
  • Datasets currently cover Market Sizes, Company and Brand Shares, and additional statistical categories.
  • Macroeconomic coverage spans inflation rates, labor markets, global trade patterns, and more to support strategic planning and investment decisions.
  • Reports and datasets are exportable in Excel and PDF, with some reports also available in PowerPoint; charts and datasheets can be downloaded directly from the platform.

Unique

  • Track creator stats across YouTube, TikTok, Twitch, Instagram, and Facebook, including estimated earnings and growth projections.
  • Top lists and platform rankings with SB Rank/grade and live subscriber/follower counts (list lengths vary by plan).
  • Favorites dashboard with plan-based limits and ad-free browsing for premium members.
  • Historical data access: free users get 14 days of tabular data plus weekly/monthly charts, while paid tiers unlock up to three years of daily history for YouTube and up to ten years for other platforms.
  • Downloadable YouTube Report Cards as PDFs and Custom Reports (influencer finder) exportable to Excel.
  • Business API offering profile statistics and top lists via REST, with authentication through client ID and token. Credits are consumed per profile or top list; some endpoints are free to query.
Tested

Verified by hands-on testing inside Find My Moat

Not yet

Not yet

Editor pick

Featured inside curated shortlists

Standard listing

Standard listing

Frequently Asked Questions

Which workflows do Euromonitor (Passport) and Social Blade both support?

Both platforms cover Data APIs workflows, so you can research those use cases in either tool before digging into the feature differences below.

Which tool offers a free plan?

Social Blade offers a free entry point, while Euromonitor (Passport) requires a paid subscription. Review the pricing table to see how the paid tiers compare.

How can you access Euromonitor (Passport) and Social Blade?

Both Euromonitor (Passport) and Social Blade prioritize web or desktop access. Investors wanting a mobile-first workflow may need to rely on responsive web views.

What unique strengths set the two platforms apart?

Euromonitor (Passport) differentiates itself with Comprehensive Passport database covering global industries, economies, and consumer markets., Official APIs for subscribers, including Passport Stats (statistical data), Passport Insights (report metadata and downloads), and Via API., and REST-style API with OAuth 2.0 authentication for secure access to subscription data., whereas Social Blade stands out for Track creator stats across YouTube, TikTok, Twitch, Instagram, and Facebook, including estimated earnings and growth projections., Top lists and platform rankings with SB Rank/grade and live subscriber/follower counts (list lengths vary by plan)., and Favorites dashboard with plan-based limits and ad-free browsing for premium members..

Curation & Accuracy

This directory blends AI‑assisted discovery with human curation. Entries are reviewed, edited, and organized with the goal of expanding coverage and sharpening quality over time. Your feedback helps steer improvements (because no single human can capture everything all at once).

Details change. Pricing, features, and availability may be incomplete or out of date. Treat listings as a starting point and verify on the provider’s site before making decisions. If you spot an error or a gap, send a quick note and I’ll adjust.