VOL. XCIV, NO. 247

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Wednesday, December 31, 2025

Texas Instruments Incorporated

TXN · Nasdaq Global Select Market

Market cap (USD)$160.7B
SectorTechnology
CountryUS
Data as of
Moat score
66/ 100

Weighted average of segment moat scores, combining moat strength, durability, confidence, market structure, pricing power, and market share.

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Overview

Texas Instruments is a semiconductor IDM focused on analog ICs and embedded processors, with Analog contributing most of revenue and operating profit. Its key advantages are internal 300mm manufacturing that reduces unit costs, plus supply-chain control from in-house capacity expansion. A large direct sales footprint (including TI.com) improves customer reach and design-win access. Embedded products also benefit from customer software investment that increases switching costs across product generations. The smaller Other segment includes DLP components and calculators with niche IP and education-ecosystem defaults, but both face substitution risk.

Primary segment

Analog

Market structure

Competitive

Market share

12%-16% (implied)

HHI:

Coverage

3 segments · 7 tags

Updated 2025-12-30

Segments

Analog

Analog semiconductors (power management and signal chain ICs)

Revenue

77.8%

Structure

Competitive

Pricing

moderate

Share

12%-16% (implied)

Peers

ADIMCHPNXPION+3

Embedded Processing

Embedded microcontrollers and processors (industrial and automotive)

Revenue

16.2%

Structure

Competitive

Pricing

moderate

Share

Peers

NXPIMCHPSTM6723.T+2

Other

DLP projection components, calculators, and selected custom and legacy semiconductors

Revenue

6.1%

Structure

Competitive

Pricing

moderate

Share

Peers

6952.T

Moat Claims

Analog

Analog semiconductors (power management and signal chain ICs)

Competitive

Scale Economies Unit Cost

Supply

Strength: 4/5 · Durability: durable · Confidence: 5/5 · 2 evidence

TI emphasizes structural cost advantage from advanced 300mm capacity; 300mm wafers materially lower unit costs vs 200mm.

Erosion risks

  • Competitors migrate more analog output to 300mm or achieve similar structural cost positions
  • Underutilization during downturns offsets unit-cost advantage via higher depreciation per unit

Leading indicators

  • 300mm wafer output mix (internal disclosures or capex updates)
  • Gross margin vs peers across the cycle
  • Depreciation and factory loading commentary on earnings calls

Counterarguments

  • Analog pricing is competitive; cost advantage may be competed away in commoditized categories.
  • Large fixed-cost base can hurt margins if demand stays weak and utilization falls.

Supply Chain Control

Supply

Strength: 4/5 · Durability: durable · Confidence: 5/5 · 2 evidence

Mostly in-house manufacturing increases control over supply and provides geopolitically dependable capacity for customers.

Erosion risks

  • Export controls or equipment bottlenecks delay planned capacity expansions
  • Natural disasters or operational incidents at key fabs

Leading indicators

  • Internal sourcing percentage over time
  • Customer lead-time stability vs industry
  • Geopolitical and trade restrictions affecting equipment or materials

Counterarguments

  • Foundry-based competitors can sometimes access leading nodes without owning fabs.
  • Customers may still multi-source critical components regardless of TI capacity.

Distribution Control

Supply

Strength: 3/5 · Durability: medium · Confidence: 4/5 · 2 evidence

Large direct sales footprint and TI.com increase reach into more customers and design projects, supporting share-of-wallet expansion.

Erosion risks

  • Distributors and marketplaces reduce the uniqueness of direct channels
  • Large OEMs consolidate purchasing and push for pricing concessions

Leading indicators

  • Direct revenue mix over time
  • TI.com transaction volume and customer count disclosures
  • Design-win pipeline commentary

Counterarguments

  • Peers can also build digital storefronts and leverage global distributors.
  • Multi-sourcing strategies limit channel-driven lock-in for large customers.

Scope Economies

Supply

Strength: 3/5 · Durability: durable · Confidence: 4/5 · 2 evidence

Breadth of the analog catalog supports cross-selling across the signal chain and power tree within a customers design.

Erosion risks

  • Best-of-breed point solutions win despite breadth
  • System integrators standardize on alternative vendor ecosystems

Leading indicators

  • Revenue per customer and per design-win disclosures
  • Catalog attach rates in industrial and automotive designs (qualitative)
  • Competitive win and loss trends in key power and signal-chain categories

Counterarguments

  • Breadth does not ensure leadership in every category; customers may mix vendors.
  • Cross-selling benefits may be less meaningful for highly price-sensitive designs.

Embedded Processing

Embedded microcontrollers and processors (industrial and automotive)

Competitive

Training Org Change Costs

Demand

Strength: 3/5 · Durability: medium · Confidence: 5/5 · 2 evidence

Customer firmware and software investment increases switching and extends product relationships across generations.

Erosion risks

  • Standardized architectures and toolchains reduce platform-specific switching costs
  • Competitors subsidize migration with better tools, middleware, or pricing

Leading indicators

  • SDK and tool adoption and developer engagement (downloads, forums, communities)
  • Design-win churn (qualitative) in industrial and automotive MCU sockets
  • Pricing pressure and ASP trends vs peers

Counterarguments

  • Portability layers and open-source middleware can make firmware less sticky to a single vendor.
  • Some customers intentionally multi-source MCUs to reduce vendor dependence.

Scale Economies Unit Cost

Supply

Strength: 3/5 · Durability: durable · Confidence: 4/5 · 1 evidence

Embedded products benefit from TI's internal manufacturing scale and 300mm structural cost advantage, though benefit varies by node and mix.

Erosion risks

  • Mix shifts toward processes where 300mm advantage is less relevant
  • Foundry costs decline or competitors secure better foundry economics

Leading indicators

  • Embedded gross margin trend vs analog and vs peers
  • Factory loading and depreciation commentary
  • External foundry usage trend

Counterarguments

  • Leading-edge foundries can offer competitive cost and performance without owning fabs.
  • Cost advantage may be less decisive when software ecosystem drives selection.

Distribution Control

Supply

Strength: 3/5 · Durability: medium · Confidence: 4/5 · 1 evidence

Same direct-channel reach (including TI.com) helps penetrate more embedded design starts and support customers through long design cycles.

Erosion risks

  • Distributors and online platforms provide similar reach for peers
  • OEM consolidation concentrates buying power

Leading indicators

  • Direct revenue mix and online engagement metrics
  • Embedded design-win momentum (qualitative)
  • Customer support satisfaction and responsiveness

Counterarguments

  • Channel reach is not exclusive; competitors can match with strong field apps support.
  • Large automotive and industrial OEMs often have entrenched preferred vendor lists.

Other

DLP projection components, calculators, and selected custom and legacy semiconductors

Competitive

IP Choke Point

Legal

Strength: 4/5 · Durability: medium · Confidence: 4/5 · 2 evidence

DLP and DMD are TI-originated technologies with long-running product innovation and supporting IP, creating a defensible niche component position in projection applications.

Erosion risks

  • Substitution by alternative projection and display technologies (LCD, LCOS, LED microdisplays)
  • IP expiration and commoditization pressure margins

Leading indicators

  • Adoption trends in DLP-enabled projection (cinema, industrial, automotive HUD)
  • Design wins in emerging DLP applications (e.g., sensing and automotive)
  • Competitive tech adoption (LCD and LCOS share) in projection markets

Counterarguments

  • Many projection systems can substitute other optical architectures without using DLP.
  • Niche scale limits ability to out-invest larger display ecosystems.

Habit Default

Demand

Strength: 3/5 · Durability: medium · Confidence: 4/5 · 1 evidence

Graphing calculator usage is entrenched in curricula and standardized testing ecosystems, reinforcing default choice dynamics in K-12 education.

Erosion risks

  • Exam policy shifts toward embedded and online calculators reduce hardware requirement
  • Free web and mobile tools (e.g., Desmos) increase substitution pressure

Leading indicators

  • SAT and ACT and state testing calculator policy changes
  • Adoption of online calculator tools in classrooms and assessments
  • Unit volumes and ASP trends in the education segment

Counterarguments

  • If testing platforms standardize on online tools, default advantage can unwind quickly.
  • Students may shift to multi-purpose devices, reducing willingness to buy dedicated hardware.

Evidence

sec_filing
Texas Instruments Form 10-K (FY 2024)

An unpackaged chip built on a 300mm wafer costs about 40% less than an unpackaged chip built on a 200mm wafer.

Direct cost-curve claim supporting unit-cost scale advantage for analog.

sec_filing
Texas Instruments Form 10-K (FY 2024)

We have focused on creating a competitive manufacturing structural cost advantage by investing in our advanced 300mm capacity.

Reinforces that 300mm investment is central to sustained structural cost advantage.

sec_filing
Texas Instruments Form 10-K (FY 2024)

lower manufacturing costs and greater control of our supply chain, offering our customers geopolitically dependable capacity.

Explicit link between internal manufacturing, control, and customer value (dependable capacity).

sec_filing
Texas Instruments Form 10-K (FY 2024)

In 2024, we sourced the majority of our wafer fabrication, as well as assembly and test, internally.

Supports claim that TI's supply chain control is current and substantial (not just aspirational).

sec_filing
Texas Instruments Form 10-K (FY 2024)

We sell our products to over 100,000 customers.

Supports breadth of customer reach.

Showing 5 of 16 sources.

Risks & Indicators

Erosion risks

  • Competitors migrate more analog output to 300mm or achieve similar structural cost positions
  • Underutilization during downturns offsets unit-cost advantage via higher depreciation per unit
  • Export controls or equipment bottlenecks delay planned capacity expansions
  • Natural disasters or operational incidents at key fabs
  • Distributors and marketplaces reduce the uniqueness of direct channels
  • Large OEMs consolidate purchasing and push for pricing concessions

Leading indicators

  • 300mm wafer output mix (internal disclosures or capex updates)
  • Gross margin vs peers across the cycle
  • Depreciation and factory loading commentary on earnings calls
  • Internal sourcing percentage over time
  • Customer lead-time stability vs industry
  • Geopolitical and trade restrictions affecting equipment or materials
Created 2025-12-30
Updated 2025-12-30

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