VOL. XCIV, NO. 247

★ WIDE MOAT STOCKS & COMPETITIVE ADVANTAGES ★

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Saturday, January 10, 2026

Floor & Decor Holdings, Inc.

FND · New York Stock Exchange

Market cap (USD)$7.8B
SectorConsumer
IndustryHome Improvement
CountryUS
Data as of
Moat score
55/ 100

Weighted average of segment moat scores, combining moat strength, durability, confidence, market structure, pricing power, and market share.

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Overview

Floor & Decor is a U.S. specialty retailer focused on hard-surface flooring and related accessories, operating warehouse-format stores and an e-commerce channel, with a smaller commercial surfaces business (Spartan). In retail, its moat is primarily supply-driven: direct sourcing and purchasing scale support everyday-low-price positioning, while large in-stock stores and distribution capabilities improve immediate project fulfillment. Demand-side advantages are more modest and center on price trust and Pro-oriented convenience/loyalty. Both retail and commercial end-markets are competitive and fragmented, which limits pricing power.

Primary segment

Floor & Decor Retail

Market structure

Competitive

Market share

9%-11% (reported)

HHI:

Coverage

2 segments · 8 tags

Updated 2026-01-08

Segments

Floor & Decor Retail

U.S. retail hard-surface flooring and accessories

Revenue

95%

Structure

Competitive

Pricing

weak

Share

9%-11% (reported)

Peers

HDLOWLL

Spartan (Commercial surfaces)

U.S. commercial hard-surface flooring specification and distribution

Revenue

5%

Structure

Competitive

Pricing

weak

Share

Peers

Moat Claims

Floor & Decor Retail

U.S. retail hard-surface flooring and accessories

Revenue/profit shares are approximations based on the company's 10-Q segment table for the 39 weeks ended 2025-09-25 (Retail net sales $3,375.6m; Other $178.8m; Retail operating income $207.7m; Other $10.4m).

Competitive

Scale Economies Unit Cost

Supply

Strength

Durability

Confidence

Evidence

Direct sourcing relationships and purchasing scale reduce intermediary costs and support everyday-low-price positioning; harder for smaller specialty flooring retailers to replicate.

Erosion risks

  • Big-box peers match direct sourcing advantages
  • Tariffs or trade restrictions raise import costs
  • Supplier disruptions or longer lead times

Leading indicators

  • Gross margin trend
  • Import/tariff exposure changes
  • Vendor concentration trend

Counterarguments

  • Large home improvement chains also have substantial sourcing scale and can pressure vendors.

Distribution Control

Supply

Strength

Durability

Confidence

Evidence

Warehouse-format stores with deep in-stock, job-lot quantities plus regional distribution centers and omnichannel pickup/delivery improve immediate availability and project completion convenience.

Erosion risks

  • E-commerce fulfillment improves across competitors
  • Real estate and labor cost inflation compresses store economics
  • Inventory risk if demand weakens

Leading indicators

  • Store count growth
  • Inventory turns and in-stock rates
  • Comparable store sales trend

Counterarguments

  • Big-box home improvement retailers have larger store networks and can invest heavily in omnichannel fulfillment.

Scope Economies

Supply

Strength

Durability

Confidence

Evidence

Broad assortment across flooring + installation materials/tools + accessories increases basket size and reduces customer need to multi-source.

Erosion risks

  • Customers unbundle purchases online
  • Manufacturers expand direct-to-consumer channels

Leading indicators

  • Attachment rate of installation materials/accessories
  • Average ticket size trend

Counterarguments

  • General home improvement retailers can also serve as one-stop destinations and have broader category adjacency.

Brand Trust

Demand

Strength

Durability

Confidence

Evidence

Everyday-low-price strategy (vs frequent promotions) aims to build customer trust that they are getting consistent value without waiting for sales.

Erosion risks

  • Competitors price-match or intensify promotions
  • Brand damage from quality or service issues

Leading indicators

  • Customer satisfaction/NPS trend
  • Repeat purchase rate among Pros

Counterarguments

  • Flooring is often an infrequent purchase; trust alone may not prevent switching when price/availability is similar.

Procurement Inertia

Demand

Strength

Durability

Confidence

Evidence

Pro-focused services (credit, storage, early hours, pickup logistics) and a Pro loyalty program can create repeat purchasing habits, even if switching costs are not contractual.

Erosion risks

  • Competing Pro programs (HD/LOW) reduce differentiation
  • Pros multi-source based on job needs and local availability

Leading indicators

  • Pro mix of sales
  • Loyalty program liability/redemption activity

Counterarguments

  • Pros can switch stores easily; benefits may be convenience-based rather than true switching costs.

Operational Excellence

Supply

Strength

Durability

Confidence

Evidence

Data-driven inventory forecasting and store-level localization support in-stock job-lot quantities and fast reaction to demand shifts.

Erosion risks

  • Forecast errors lead to markdowns or stockouts
  • Competitors close the analytics gap

Leading indicators

  • Inventory shrink and markdown rates
  • In-stock rates for top SKUs

Counterarguments

  • Large retailers can build comparable forecasting and replenishment systems over time.

Spartan (Commercial surfaces)

U.S. commercial hard-surface flooring specification and distribution

Revenue/profit shares are approximations based on the company's 10-Q segment table for the 39 weeks ended 2025-09-25 (Other net sales $178.8m; Other operating income $10.4m).

Competitive

Procurement Inertia

Demand

Strength

Durability

Confidence

Evidence

Specification-driven purchasing in commercial flooring can create relationship and specification inertia once products are specified through architects/designers and contractor channels.

Erosion risks

  • Manufacturers bypass distribution or win specifications directly
  • Cyclical downturn in commercial construction
  • Relationship churn as projects/teams change

Leading indicators

  • Commercial pipeline/backlog indicators
  • Win rate in architect/design specifications

Counterarguments

  • Distributor relationships are rarely exclusive; switching can occur project-to-project.

Evidence

sec_filing
Form 10-K (FY ended Dec 26, 2024) - Competitive strengths (direct sourcing)

We procure the majority of our products directly from manufacturers... Direct sourcing is a key competitive advantage.

Explicitly links direct sourcing (enabled by scale/resources) to advantage versus smaller specialty competitors.

sec_filing
Form 10-K (FY ended Dec 26, 2024) - Direct sourcing cost savings

The cost savings we achieve by directly sourcing... enable us to offer our customers everyday low prices.

Connects supply-side cost advantage to retail pricing strategy.

sec_filing
Form 10-K (FY ended Dec 26, 2024) - Warehouse-format stores and immediate availability

By carrying a deep level of in-stock hard surface flooring inventory... we seek to offer our customers immediate availability.

Supports availability/fulfillment advantage from stocking depth and store model.

sec_filing
Form 10-K (FY ended Dec 26, 2024) - Store footprint/format

Our warehouse-format stores... average approximately 77,000 square feet.

Large footprint supports breadth/depth of in-stock assortment relative to specialty peers.

sec_filing
Form 10-K (FY ended Dec 26, 2024) - One-stop project destination

We carry an extensive range of products... to fulfill a customer's entire flooring project.

Direct statement of one-stop assortment spanning multiple product categories.

Showing 5 of 12 sources.

Risks & Indicators

Erosion risks

  • Big-box peers match direct sourcing advantages
  • Tariffs or trade restrictions raise import costs
  • Supplier disruptions or longer lead times
  • E-commerce fulfillment improves across competitors
  • Real estate and labor cost inflation compresses store economics
  • Inventory risk if demand weakens

Leading indicators

  • Gross margin trend
  • Import/tariff exposure changes
  • Vendor concentration trend
  • Store count growth
  • Inventory turns and in-stock rates
  • Comparable store sales trend
Created 2026-01-08
Updated 2026-01-08

Curation & Accuracy

This directory blends AI‑assisted discovery with human curation. Entries are reviewed, edited, and organized with the goal of expanding coverage and sharpening quality over time. Your feedback helps steer improvements (because no single human can capture everything all at once).

Details change. Pricing, features, and availability may be incomplete or out of date. Treat listings as a starting point and verify on the provider’s site before making decisions. If you spot an error or a gap, send a quick note and I’ll adjust.