VOL. XCIV, NO. 247
★ WIDE MOAT STOCKS COMPARISON ★
NO ADVICE
Sunday, January 11, 2026
Stock Comparison
Costco Wholesale Corporation vs Morningstar, Inc.
Compare moat strength, market structure, and segment coverage to understand how each company defends its edge.
Costco Wholesale Corporation
COST · Nasdaq Global Select Market
Weighted average of segment moat scores, combining moat strength, durability, confidence, market structure, pricing power, and market share.
Full stock profile
Dive deeper into Costco Wholesale Corporation's moat claims, evidence, and risks.
View COST analysisMorningstar, Inc.
MORN · NASDAQ
Weighted average of segment moat scores, combining moat strength, durability, confidence, market structure, pricing power, and market share.
Full stock profile
Dive deeper into Morningstar, Inc.'s moat claims, evidence, and risks.
View MORN analysisComparison highlights
- Moat score gap: Costco Wholesale Corporation leads (80 / 100 vs 67 / 100 for Morningstar, Inc.).
- Segment focus: Costco Wholesale Corporation has 2 segments (98.1% in Warehouse club retail); Morningstar, Inc. has 7 segments (34.6% in Morningstar Data and Analytics).
- Primary market structure: Oligopoly vs Oligopoly. Pricing power: Weak vs Moderate.
- Moat breadth: Costco Wholesale Corporation has 6 moat types across 3 domains; Morningstar, Inc. has 6 across 3.
Primary market context
Costco Wholesale Corporation
Warehouse club retail
Membership warehouse club retail (warehouse clubs, ancillary services, and e-commerce)
Global
Households and small businesses
Retailer (membership club)
98.1%
Morningstar, Inc.
Morningstar Data and Analytics
Investment data, research, and analytics platforms
Global
34.6%
Side-by-side metrics
Moat coverage
Shared moat types
No overlap yet.
Costco Wholesale Corporation strengths
Morningstar, Inc. strengths
Segment mix
Costco Wholesale Corporation segments
Full profile >Warehouse club retail
Oligopoly
Membership fees (subscription)
Oligopoly
Morningstar, Inc. segments
Full profile >Morningstar Data and Analytics
Oligopoly
PitchBook
Oligopoly
Morningstar Credit
Oligopoly
Morningstar Wealth
Competitive
Morningstar Retirement
Competitive
Morningstar Sustainalytics
Oligopoly
Morningstar Indexes
Oligopoly
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View expansion-stage stocksCuration & Accuracy
This directory blends AI‑assisted discovery with human curation. Entries are reviewed, edited, and organized with the goal of expanding coverage and sharpening quality over time. Your feedback helps steer improvements (because no single human can capture everything all at once).
Details change. Pricing, features, and availability may be incomplete or out of date. Treat listings as a starting point and verify on the provider’s site before making decisions. If you spot an error or a gap, send a quick note and I’ll adjust.