VOL. XCIV, NO. 247
★ WIDE MOAT STOCKS COMPARISON ★
NO ADVICE
Saturday, January 3, 2026
Stock Comparison
Intuit Inc. vs Xero Limited
Compare moat strength, market structure, and segment coverage to understand how each company defends its edge.
Intuit Inc.
INTU · NASDAQ
Weighted average of segment moat scores, combining moat strength, durability, confidence, market structure, pricing power, and market share.
Full stock profile
Dive deeper into Intuit Inc.'s moat claims, evidence, and risks.
View INTU analysisXero Limited
XRO · Australian Securities Exchange
Weighted average of segment moat scores, combining moat strength, durability, confidence, market structure, pricing power, and market share.
Full stock profile
Dive deeper into Xero Limited's moat claims, evidence, and risks.
View XRO analysisComparison highlights
- Moat score gap: Intuit Inc. leads (76 / 100 vs 71 / 100 for Xero Limited).
- Segment focus: Intuit Inc. has 4 segments (58.8% in Global Business Solutions); Xero Limited has 2 segments.
- Primary market structure: Oligopoly vs Oligopoly. Pricing power: Strong vs Moderate.
- Moat breadth: Intuit Inc. has 8 moat types across 4 domains; Xero Limited has 7 across 3.
Primary market context
Intuit Inc.
Global Business Solutions
Small and mid-market business financial management, payroll, payments/capital, and marketing automation software (QuickBooks ecosystem + Mailchimp)
Global
Small businesses, mid-market businesses, and accounting/bookkeeping professionals
SaaS platform operator and payments/embedded-finance enabler
58.8%
Xero Limited
Core Accounting Subscription Platform
Cloud accounting software for small businesses and their advisors
Global
SMB; accountants & bookkeepers
Software platform (SaaS)
Side-by-side metrics
Moat coverage
Shared moat types
Intuit Inc. strengths
Xero Limited strengths
Segment mix
Intuit Inc. segments
Full profile >Global Business Solutions
Oligopoly
Consumer
Oligopoly
Credit Karma
Competitive
ProTax
Oligopoly
Xero Limited segments
Full profile >Core Accounting Subscription Platform
Oligopoly
Platform Services (Payments, Payroll, App Ecosystem)
Competitive
Want the full wide moat stocks list?
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View the moat stocks listCuration & Accuracy
This directory blends AI‑assisted discovery with human curation. Entries are reviewed, edited, and organized with the goal of expanding coverage and sharpening quality over time. Your feedback helps steer improvements (because no single human can capture everything all at once).
Details change. Pricing, features, and availability may be incomplete or out of date. Treat listings as a starting point and verify on the provider’s site before making decisions. If you spot an error or a gap, send a quick note and I’ll adjust.