VOL. XCIV, NO. 247
★ WIDE MOAT STOCKS COMPARISON ★
NO ADVICE
Monday, December 29, 2025
Stock Comparison
Amazon.com, Inc. vs Reckitt Benckiser Group plc
Compare moat strength, market structure, and segment coverage to understand how each company defends its edge.
Amazon.com, Inc.
AMZN · NASDAQ
Weighted average of segment moat scores, combining moat strength, durability, confidence, market structure, pricing power, and market share.
Full stock profile
Dive deeper into Amazon.com, Inc.'s moat claims, evidence, and risks.
View AMZN analysisReckitt Benckiser Group plc
RKT · London Stock Exchange
Weighted average of segment moat scores, combining moat strength, durability, confidence, market structure, pricing power, and market share.
Full stock profile
Dive deeper into Reckitt Benckiser Group plc's moat claims, evidence, and risks.
View RKT analysisComparison highlights
- Moat score gap: Amazon.com, Inc. leads (87 / 100 vs 63 / 100 for Reckitt Benckiser Group plc).
- Segment focus: Amazon.com, Inc. has 4 segments (73.5% in Amazon Stores (Retail, Marketplace, Prime Subscriptions)); Reckitt Benckiser Group plc has 3 segments (70.8% in Core Reckitt).
- Moat breadth: Amazon.com, Inc. has 10 moat types across 4 domains; Reckitt Benckiser Group plc has 5 across 3.
Primary market context
Amazon.com, Inc.
Amazon Stores (Retail, Marketplace, Prime Subscriptions)
US retail ecommerce marketplace and online retail (integrated fulfillment + membership shipping)
United States
Consumers and third-party merchants
Marketplace operator, retailer, and fulfillment provider
73.5%
Reckitt Benckiser Group plc
Core Reckitt
Branded consumer health and hygiene (self-care OTC, intimate wellness, germ protection, household care)
Global
Consumers via mass retail, e-commerce and pharmacy channels
Branded consumer goods manufacturer / brand owner
70.8%
Side-by-side metrics
Moat coverage
Shared moat types
Amazon.com, Inc. strengths
Reckitt Benckiser Group plc strengths
Segment mix
Amazon.com, Inc. segments
Full profile >Amazon Web Services (AWS)
Oligopoly
Amazon Stores (Retail, Marketplace, Prime Subscriptions)
Oligopoly
Advertising Services (Amazon Ads / Retail Media)
Oligopoly
Other (healthcare, content licensing/distribution, shipping services, co-branded credit card agreements, etc.)
Competitive
Reckitt Benckiser Group plc segments
Full profile >Core Reckitt
Oligopoly
Essential Home
Competitive
Mead Johnson Nutrition
Oligopoly
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View the moat stocks listCuration & Accuracy
This directory blends AI‑assisted discovery with human curation. Entries are reviewed, edited, and organized with the goal of expanding coverage and sharpening quality over time. Your feedback helps steer improvements (because no single human can capture everything all at once).
Details change. Pricing, features, and availability may be incomplete or out of date. Treat listings as a starting point and verify on the provider’s site before making decisions. If you spot an error or a gap, send a quick note and I’ll adjust.