VOL. XCIV, NO. 247
★ WIDE MOAT STOCKS COMPARISON ★
NO ADVICE
Stock Comparison
Booking Holdings Inc. vs PepsiCo, Inc.
Compare moat strength, market structure, and segment coverage to understand how each company defends its edge.
Booking Holdings Inc.
BKNG · NASDAQ Global Select Market
Weighted average of segment moat scores, combining moat strength, durability, confidence, market structure, pricing power, and market share.
Full stock profile
Dive deeper into Booking Holdings Inc.'s moat claims, evidence, and risks.
View BKNG analysisPepsiCo, Inc.
PEP · Nasdaq Global Select Market
Weighted average of segment moat scores, combining moat strength, durability, confidence, market structure, pricing power, and market share.
Full stock profile
Dive deeper into PepsiCo, Inc.'s moat claims, evidence, and risks.
View PEP analysisComparison highlights
- Moat score gap: Booking Holdings Inc. leads (77 / 100 vs 72 / 100 for PepsiCo, Inc.).
- Segment focus: Booking Holdings Inc. has 2 segments (95.5% in OTC online travel reservations (Booking.com, Priceline, Agoda)); PepsiCo, Inc. has 7 segments (27% in Frito-Lay North America (FLNA)).
- Moat breadth: Booking Holdings Inc. has 5 moat types across 4 domains; PepsiCo, Inc. has 4 across 2.
Primary market context
Booking Holdings Inc.
OTC online travel reservations (Booking.com, Priceline, Agoda)
Online travel agency (OTA) reservation platforms
Global
Two-sided: travelers (B2C) and travel service providers (B2B)
Intermediary / marketplace
95.5%
PepsiCo, Inc.
Frito-Lay North America (FLNA)
Branded convenient foods (salty snacks, dips and adjacent categories)
United States and Canada
Retailers, convenience stores, foodservice
Branded manufacturer + distributor (DSD/warehouse/distributor networks)
27%
Side-by-side metrics
Moat coverage
Shared moat types
Booking Holdings Inc. strengths
PepsiCo, Inc. strengths
Segment mix
Booking Holdings Inc. segments
Full profile >OTC online travel reservations (Booking.com, Priceline, Agoda)
Oligopoly
Metasearch & restaurant reservations (KAYAK, OpenTable)
Competitive
PepsiCo, Inc. segments
Full profile >Frito-Lay North America (FLNA)
Oligopoly
Quaker Foods North America (QFNA)
Competitive
PepsiCo Beverages North America (PBNA)
Oligopoly
Latin America (LatAm)
Oligopoly
Europe
Oligopoly
Africa, Middle East and South Asia (AMESA)
Competitive
Asia Pacific, Australia & New Zealand and China Region (APAC)
Competitive
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This directory blends AI‑assisted discovery with human curation. Entries are reviewed, edited, and organized with the goal of expanding coverage and sharpening quality over time. Your feedback helps steer improvements (because no single human can capture everything all at once).
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