VOL. XCIV, NO. 247
★ WIDE MOAT STOCKS COMPARISON ★
NO ADVICE
Tuesday, December 30, 2025
Stock Comparison
Diageo plc vs BRP Inc.
Compare moat strength, market structure, and segment coverage to understand how each company defends its edge.
Diageo plc
DGE · London Stock Exchange
Weighted average of segment moat scores, combining moat strength, durability, confidence, market structure, pricing power, and market share.
BRP Inc.
DOO · Toronto Stock Exchange
Weighted average of segment moat scores, combining moat strength, durability, confidence, market structure, pricing power, and market share.
Comparison highlights
- Moat score gap: Diageo plc leads (77 / 100 vs 74 / 100 for BRP Inc.).
- Segment focus: Diageo plc has 3 segments (76% in Spirits); BRP Inc. has 4 segments (55% in Powersports - Year-Round Products).
- Primary market structure: Oligopoly vs Oligopoly. Pricing power: Strong vs Moderate.
- Moat breadth: Diageo plc has 3 moat types across 2 domains; BRP Inc. has 4 across 2.
Primary market context
Diageo plc
Spirits
Branded premium spirits (whisky, tequila, vodka, gin, rum, liqueurs)
Global
Consumers via off-trade retailers and on-trade outlets; distributors/wholesalers and key accounts
Brand owner and producer with route-to-market execution
76%
BRP Inc.
Powersports - Year-Round Products
ATV and recreational/utility side-by-side vehicles (SSV/UTV); 3-wheeled on-road vehicles
Global (heavy North America exposure)
Consumers and utility/commercial users
OEM
55%
Side-by-side metrics
Moat coverage
Shared moat types
Diageo plc strengths
BRP Inc. strengths
Segment mix
Diageo plc segments
Full profile >Spirits
Oligopoly
Beer (Guinness and other beers)
Oligopoly
Ready-to-Drink (RTDs)
Competitive
BRP Inc. segments
Full profile >Powersports - Year-Round Products
Oligopoly
Powersports - Seasonal Products
Oligopoly
Powersports - Parts, Accessories & Apparel; OEM Engines & Gearboxes
Competitive
Marine Boats Businesses (Divestiture/Discontinued)
Competitive
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