VOL. XCIV, NO. 247
★ WIDE MOAT STOCKS COMPARISON ★
NO ADVICE
Tuesday, December 30, 2025
Stock Comparison
Diageo plc vs Etsy, Inc.
Compare moat strength, market structure, and segment coverage to understand how each company defends its edge.
Diageo plc
DGE · London Stock Exchange
Weighted average of segment moat scores, combining moat strength, durability, confidence, market structure, pricing power, and market share.
Etsy, Inc.
ETSY · New York Stock Exchange
Weighted average of segment moat scores, combining moat strength, durability, confidence, market structure, pricing power, and market share.
Comparison highlights
- Moat score gap: Diageo plc leads (77 / 100 vs 66 / 100 for Etsy, Inc.).
- Segment focus: Diageo plc has 3 segments (76% in Spirits); Etsy, Inc. has 2 segments (72% in Marketplace Platform (transaction fees + payments processing + listing fees)).
- Primary market structure: Oligopoly vs Competitive. Pricing power: Strong vs Moderate.
- Moat breadth: Diageo plc has 3 moat types across 2 domains; Etsy, Inc. has 6 across 3.
Primary market context
Diageo plc
Spirits
Branded premium spirits (whisky, tequila, vodka, gin, rum, liqueurs)
Global
Consumers via off-trade retailers and on-trade outlets; distributors/wholesalers and key accounts
Brand owner and producer with route-to-market execution
76%
Etsy, Inc.
Marketplace Platform (transaction fees + payments processing + listing fees)
Specialty e-commerce marketplaces (handmade/unique goods and resale fashion)
Global
Consumers and independent sellers
Two-sided marketplace operator and payments facilitator
72%
Side-by-side metrics
Moat coverage
Shared moat types
Diageo plc strengths
Etsy, Inc. strengths
Segment mix
Diageo plc segments
Full profile >Spirits
Oligopoly
Beer (Guinness and other beers)
Oligopoly
Ready-to-Drink (RTDs)
Competitive
Etsy, Inc. segments
Full profile >Marketplace Platform (transaction fees + payments processing + listing fees)
Competitive
Seller Services (on-site advertising + shipping labels + other)
Quasi-Monopoly
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