VOL. XCIV, NO. 247
★ WIDE MOAT STOCKS COMPARISON ★
NO ADVICE
Wednesday, December 31, 2025
Stock Comparison
McDonald's Corporation vs Unilever PLC
Compare moat strength, market structure, and segment coverage to understand how each company defends its edge.
McDonald's Corporation
MCD · New York Stock Exchange
Weighted average of segment moat scores, combining moat strength, durability, confidence, market structure, pricing power, and market share.
Full stock profile
Dive deeper into McDonald's Corporation's moat claims, evidence, and risks.
View MCD analysisUnilever PLC
ULVR · London Stock Exchange
Weighted average of segment moat scores, combining moat strength, durability, confidence, market structure, pricing power, and market share.
Full stock profile
Dive deeper into Unilever PLC's moat claims, evidence, and risks.
View ULVR analysisComparison highlights
- Moat score gap: McDonald's Corporation leads (80 / 100 vs 65 / 100 for Unilever PLC).
- Segment focus: McDonald's Corporation has 3 segments (48.7% in International Operated Markets); Unilever PLC has 4 segments (25.9% in Personal Care).
- Primary market structure: Competitive vs Oligopoly. Pricing power: Moderate vs Moderate.
- Moat breadth: McDonald's Corporation has 5 moat types across 2 domains; Unilever PLC has 3 across 2.
Primary market context
McDonald's Corporation
International Operated Markets
Quick-service restaurants and informal eating out (IEO)
International operated markets (e.g., Australia, Canada, France, Germany, Italy, Poland, Spain, U.K.)
Consumers (end customers) and franchisees (B2B system partners)
Franchisor / restaurant operator
48.7%
Unilever PLC
Personal Care
Branded personal care and hygiene (deodorants, skin cleansing, oral care)
Global
Consumers (retail, e-commerce)
Brand owner / manufacturer
25.9%
Side-by-side metrics
Moat coverage
Shared moat types
McDonald's Corporation strengths
Unilever PLC strengths
Segment mix
McDonald's Corporation segments
Full profile >U.S.
Competitive
International Operated Markets
Competitive
International Developmental Licensed Markets & Corporate
Competitive
Unilever PLC segments
Full profile >Beauty & Wellbeing
Oligopoly
Personal Care
Oligopoly
Home Care
Oligopoly
Foods
Competitive
Want the full wide moat stocks list?
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View the moat stocks listCuration & Accuracy
This directory blends AI‑assisted discovery with human curation. Entries are reviewed, edited, and organized with the goal of expanding coverage and sharpening quality over time. Your feedback helps steer improvements (because no single human can capture everything all at once).
Details change. Pricing, features, and availability may be incomplete or out of date. Treat listings as a starting point and verify on the provider’s site before making decisions. If you spot an error or a gap, send a quick note and I’ll adjust.